Google Makes It Easier To Talk To Your Analytics Data With AI
Google has released an open-source tool that lets large language models like Gemini connect to Google Analytics, enabling natural conversations with your data.
Latest
Pew Research Confirms Google AI Overviews Is Eroding Web Ecosystem
Research on actual users shows that only 1% of AI summaries result in a click to a website.
![AI Search is Here: Make Sure Your Brand Stands Out In The New Era Of SEO [Webinar]](https://www.searchenginejournal.com/wp-content/uploads/2025/07/2-43-760x400.webp)
AI Search is Here: Make Sure Your Brand Stands Out In The New Era Of SEO [Webinar]
Join this tactical webinar where we’ll break down what it takes to get your brand cited, linked, and quoted in AI-generated content, intentionally.
Operationalizing Your Topic-First SEO Strategy
Moving from keywords to topics is just the start. Here’s how to operationalize a topic-first SEO strategy across content, linking, and measurement.
Should Advertisers Rethink The ‘For Vs. Against’ Stance On Performance Max?
Performance Max blends automation and scale, but at what cost? Get a level-headed look at where it fits in modern PPC strategy.
WP Engine’s AI Toolkit Vectorizes WordPress Sites For Smart Search
WP Engine’s AI Toolkit adds AI-powered search and product recommendations to WordPress websites with just a few clicks.
Google Says It Could Make Sense To Use Noindex Header With LLMS.txt
Google’s John Mueller answered a question about the use of llms.txt and whether it makes sense to use a noindex header with it.
Pew Research Confirms Google AI Overviews Is Eroding Web Ecosystem
Research on actual users shows that only 1% of AI summaries result in a click to a website.
WP Engine’s AI Toolkit Vectorizes WordPress Sites For Smart Search
WP Engine’s AI Toolkit adds AI-powered search and product recommendations to WordPress websites with just a few clicks.
Google Says It Could Make Sense To Use Noindex Header With LLMS.txt
Google’s John Mueller answered a question about the use of llms.txt and whether it makes sense to use a noindex header with it.
Google CTRs Drop 32% For Top Result After AI Overview Rollout
A new analysis finds Google’s top organic CTR dropped from 28% to 19% following the expansion of AI Overviews, highlighting how behavior is changing.
AI Chatbots Frequently Get Login URLs Wrong, Netcraft Warns
A Netcraft report finds 34% of login URLs suggested by AI could lead to phishing or unrelated sites, posing risks for users.
DuckDuckGo Adds Option To Filter Out AI-Generated Images
DuckDuckGo now lets you hide AI-generated images from search results. Here’s how it works.
Pew Research Confirms Google AI Overviews Is Eroding Web Ecosystem
Research on actual users shows that only 1% of AI summaries result in a click to a website.
AI Search is Here: Make Sure Your Brand Stands Out In The New Era Of SEO [Webinar]
Join this tactical webinar where we’ll break down what it takes to get your brand cited, linked, and quoted in AI-generated content, intentionally.
Operationalizing Your Topic-First SEO Strategy
Moving from keywords to topics is just the start. Here’s how to operationalize a topic-first SEO strategy across content, linking, and measurement.
Google Says It Could Make Sense To Use Noindex Header With LLMS.txt
Google’s John Mueller answered a question about the use of llms.txt and whether it makes sense to use a noindex header with it.
Google CTRs Drop 32% For Top Result After AI Overview Rollout
A new analysis finds Google’s top organic CTR dropped from 28% to 19% following the expansion of AI Overviews, highlighting how behavior is changing.
Potential SEO Clients May Want To Discuss AI Search And Chatbots
An SEO shared that they lost a potential client because they didn’t address SEO for AI. Is AEO/GEO this year’s EEAT?
Should Advertisers Rethink The ‘For Vs. Against’ Stance On Performance Max?
Performance Max blends automation and scale, but at what cost? Get a level-headed look at where it fits in modern PPC strategy.
PPC Audience Strategy: Targeting Vs. Observation (With Examples)
Audience settings in Google Ads aren’t set-and-forget. Use this guide to fine-tune “Targeting” and “Observation” for better results.
Scaling PPC Campaigns Sustainably: Use The SCALE Framework To Move Beyond Actionism
A clear PPC growth system that avoids costly overreactions and delivers long-term profitability through focused, strategic scaling.
Google Performance Max: Everything You Need To Know
Learn how to set up, optimize, and troubleshoot Google Performance Max campaigns with this updated guide covering features, reporting insights, best practices, and use cases.
![Stop Paying the Google Ads Tax Without Realizing It [Webinar]](https://www.searchenginejournal.com/wp-content/uploads/2025/06/3-935-760x400.webp)
Stop Paying the Google Ads Tax Without Realizing It [Webinar]
Join us for a data-backed session where we break down how to detect, diagnose, and eliminate unnecessary branded ad spend.
Ask A PPC: How To Make Microsoft Advertising Profitable
Want better ROI from Microsoft Advertising? In this week’s Ask A PPC, Navah Hopkins tackles common frustrations and shows what profitable advertisers do differently.
How To Get Your Content (& Brand) Recommended By AI & LLMs
Want your content and brand cited in AI results? Focus on substance, not shortcuts. Here’s the strategy that works.
How To Successfully Weave Your Brand Messaging Into Sales Copy
Sales copy works best when it reflects your brand. This article covers practical ways to align your messaging across platforms.
The Intersection Of Video SEO And Social Media: Tactics To Win
Your video strategy isn’t working unless it’s search-friendly. Get real tactics to boost visibility where it matters.
How To Increase Google Discover Visibility Naturally Using These Ranking Signals
Maximize your chances of being featured in Google Discover. Discover how algorithmic signals can impact your content visibility.
How LLMs Interpret Content: How To Structure Information For AI Search
LLMs don’t need schema; they need structure. Learn how to format your content for visibility in AI Overviews, ChatGPT, and Perplexity.
Master Your Message If You Want To Create Better Brand Content
Messaging makes or breaks content marketing. Build a voice that resonates, write with purpose, and turn casual readers into loyal customers.
![AI Search is Here: Make Sure Your Brand Stands Out In The New Era Of SEO [Webinar]](https://www.searchenginejournal.com/wp-content/uploads/2025/07/2-43-768x399.webp)
Enterprise SEO
![How To Host Or Migrate A Website In 2025: Factors That May Break Rankings [+ Checklist]](https://www.searchenginejournal.com/wp-content/uploads/2025/05/featured-508-768x403.webp)
How To Host Or Migrate A Website In 2025: Factors That May Break Rankings [+ Checklist]
JULY EBOOK HIGHLIGHT
The State Of AI in Marketing
Inside The State Of AI in Marketing Report, You’ll Learn To:
- Maximize AI ROI by understanding and focusing on where AI performs best.
- Choose smarter AI tools with insights into which platforms marketers trust and use most.
- Streamline workflows by adopting top-performing strategies where AI is actually providing real value.
- Overcome AI adoption hurdles by understanding the largest barriers (hint: it’s not job loss.)
- Implement actionable AI strategies right now, based on what’s working across the industry.
Meta Follows YouTube In Crackdown On Unoriginal Content
By Matt G. Southern
Meta is taking action against unoriginal content, cracking down on accounts that repost others’ work without permission or meaningful edits.
TikTok Denies Report Claiming It’s Building a Standalone US App
By Matt G. Southern
TikTok has denied a Reuters report claiming it’s building a standalone U.S. app with a separate algorithm.
YouTube Clarifies Monetization Update: Targeting Spam, Not Reaction Channels
By Matt G. Southern
YouTube says its July 15 monetization update won’t specifically target reaction or clips channels, but warns enforcement will increase for repetitive or spam-like content.
YouTube Targets Mass-Produced Content in Monetization Update
By Matt G. Southern
YouTube is updating its monetization policies to target mass-produced and repetitious content. Here’s you need to know.
YouTube Adds New Viewer Metrics To Track Audience Loyalty
By Matt G. Southern
YouTube is replacing the “returning viewers” metric with new viewer segments to help creators better understand long-term audience engagement.
YouTube Tests AI Features To Improve Search & Discovery
By Matt G. Southern
YouTube rolls out experimental AI features to improve video discovery, including a search carousel and conversational assistant.