Yahoo Shortcuts : Music Search

Today during the Universal & Blended Search session at SES San Jose, Tim Mayer of Yahoo discussed how they are blending video & multimedia into the Yahoo Search experience and used a search for Wilco (an American experimental folk rock band) as an example.

Even though they have been out for a while, I had not had much of a chance to check out the Yahoo Search Music Shortcuts and found this to follow the network’s focus on entertainment & information, as Yahoo uses its Video, Music, Lyrics, and Image properties to pull together this shortcut with video preview capabilities.

Here’s a screencast of my experiences with Yahoo Search’s Music Shortcut, enjoy:

Loren Baker
Loren Baker is the Founder of SEJ, an Advisor at Alpha Brand Media and runs Foundation Digital, a digital marketing strategy & development agency.
Loren Baker

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