How to Analyze the Cause of a Ranking Crash
Have you suffered a drop in website ranking and traffic? Here’s what you can do to analyze and diagnose it.
The 4 Pillars of Enterprise SEO Success
Mitigation, reporting, project management, and relationship building are all important to the success of enterprise SEO. Here’s why.
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11 Habits of Content Creators Who Optimize ‘Creative Spend’
These 11 tips will help content creators and writers to optimize their “creative spend”.
What You Need to Know About PPC Budgets & Bidding
Learn three methods to estimate your PPC budget and the different bidding strategies that advertisers can test on search campaigns.
Ahrefs Announces Plan for New Search Engine
AHREFS announced plans for a new search engine that protects privacy and rewards content creators rather than exploit them.
301 vs. 302 Redirects & SEO: The What, Why & How
Confused about whether to use a 301 or 302 redirect? Read on to learn the difference between the two.
5 Strategies for Customer Uploads in PPC Campaigns
Customer upload lists are often underused in paid search. Here are examples of how to use them in PPC campaigns.
How to Grow Your Cannabis Brand with Digital Marketing
Marketing cannabis brands creatively and effectively in a highly regulated industry is challenging. Here’s how to do it right.
Ad Group Best Practices: How to Create & Structure Your Ad Groups
These best practices will help you set up campaigns and ad groups effectively for a better account structure.
Google March 2019 Update Theories on How to Fix
Theories on what the Google March 2019 Update was and how to fix ranking drops.
79% of Digital Advertisers are Also Using SEO in Their Marketing Strategies
New data reveals that 79% of digital advertisers are also using SEO as part of their marketing strategy in 2019.
Google Search Console Now Shows Google-Selected Canonical URLs
Google Search Console will now show site owners which URL has been selected as the canonical version.
41 Places to Find Free Images Online That You Will Actually Want to Use
Looking for free photos? Check out this list of 41 websites that have images you’ll actually want to use.
How to Upgrade Your PPC Reporting Process to Avoid Common Traps
Preparing PPC reports is a necessary evil. Consider these five tips to upgrade your paid search reporting process.
What to Do When Amazon Sales Cannibalize Your Ecommerce Sales
Here are two ways to reduce the impact of your success on Amazon to your website sales.
What Are Keywords & How They Work in PPC
Read this guide to understand how to use keywords in your paid search campaign effectively.
Google Patent Update Suggests Change to Anchor Text Signal
A Google patent update suggests a way the anchor text signal may have changed.
How to Create Content for SEO
Are you creating valuable content? Follow these six steps to help your content rank higher on search engines.
Google’s Mobile-Friendly Testing Tool Lets Users Test and Edit Actual Code
Google’s mobile-friendly and AMP testing tools have been upgraded with the ability to test actual code.
Google Hurt Pinterest’s Growth in 2018 by Deindexing Keyword Landing Pages
Pinterest’s recent IPO filing contains details about the site’s growth being hurt in 2018 due to a Google update.