Everything You Need to Know About Hidden Text & SEO
While Google penalizes websites using hidden text as an SEO tactic, there are some valid reasons to hide content.
How Tabbed Content Might Be Hurting Your Search Rankings
Tabbed content can hurt your rankings. Here’s why, and what you can do to fix this issue.
Google Reveals Most Popular ‘How To’ Searches
Site owners looking to capitalize on “how to” searches now have an all new source of data at their fingertips.
How to Deoptimize Your Over-Optimized Content
Check out how to cure your website of the over optimization trap in five easy steps.
22 Terrific Tips to Optimize Your Twitter Business Profile
Optimizing Twitter can be powerful for your brand. Learn smart and easy ways to do it for social media success.
How to Choose the Best Landing Page for E-commerce PPC Campaigns
Here’s how you can optimize your e-commerce PPC campaign’s landing page for the best results.
5 Ways to Make Your Business Look Good to Customers Online
Offering online discounts can be a fine line to walk for upscale businesses. Consider these tips to avoid looking “cheap.”
The 10 Most Important PPC KPIs You Should Be Tracking
It’s important to report on PPC performance indicators that make sense. Here are 10 essential KPIs for PPC.
How to Write Customer-Focused Content That Converts
Do these things if you want to create content that will better meet your customers’ needs and wants
Google’s YouTube Rolling Out New Features and a New Look
YouTube is undergoing a series of changes on mobile and desktop, including a new look complete with a new logo.
Instagram Now Supports Portrait and Landscape Photo & Video in Galleries
Instagram users are no longer limited to publishing galleries full of square photos and videos.
Instagram Stories Are Coming to Mobile Web Browsers
When logged into Instagram.com on a mobile browser, you will now see stories at the top of your feed.
Google AdWords Will Track How Often Your Shopping Ad is Displayed First
Google AdWords will now report on how often one of your shopping ads appears in the top position.
Google is Testing Infinite Scroll in Mobile Search
Google has been spotted testing infinite scroll search results pages in mobile search.
Ranking #1 is Pointless – Here’s Why Your SEO Goal is Leads, Not Rankings
Learn why your SEO goal should be leads instead of rankings and how you can boost your conversion rates.
5 Reasons Why Chatbots Need to Be Part of Your Social Strategy
Here are the biggest reasons why you need to make social media chatbots part of your social media strategy.
What to Do When the .COM You Want Is Taken
Here are some ideas how you can register a great domain name even when the .COM extension is already taken.
Surviving the Great Retail Apocalypse with Google Shopping
Find out how you can take advantage of PLAs for Google Shopping – the next big opportunity for online retail.
Google Introduces Video to Google Maps Listings
Searchers will start seeing video content on Maps, as Google introduces the ability for users to capture and upload video.
Facebook to Block Ads From Pages That Share Fake News
Facebook is banning pages from advertising on its network if they have a history of repeatedly sharing fake news.