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Get the latest YouTube news, plus trends, techniques, and guidelines for how to create, optimize, promote, advertise, and measure your video marketing campaigns.
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Here’s how you should approach YouTube SEO based on Google’s published paper about the YouTube video recommendation system.
Google is launching vertical video ads on YouTube for TrueView and Universal App campaigns.
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In an effort to improve the “digital wellbeing” of its users, Google is introducing a new set of YouTube tools.
YouTube will soon be expanding non-skippable ads to all creators who can already monetize content.
YouTube now plays vertical videos in their native aspect ratio on desktops, which means no black bars on the sides.
YouTube is testing a new tab that is designed to help users find videos they may not have otherwise discovered.
YouTube now displays hashtags on videos that can help users search for and discover other videos about the same topics.
Here are the best ways to get your YouTube videos found in Google Universal Search and YouTube search results.
These basic and advanced YouTube video optimization tips and tactics will help ensure your videos will be easily findable.
Google is taking a new step toward helping YouTube creators protect their copyrighted work.
YouTube is implementing several changes to how it displays news stories in the US.
Google introduced a new set of tools that will let content creators test and measure the impact of YouTube videos.
YouTube has improved the system it has in place that validates likes and dislikes. Total numbers are now more accurate.
YouTube is introducing a feature that will make users acutely aware of how much time they’re spending watching video content.
YouTube has introduced a new way to buy TrueView ads with a model that is optimized for reach.
YouTube is introducing an easier way to start a live stream from a desktop computer.
Here’s how smart advertisers can address YouTube brand safety concerns and control ad placement through automation.
Need some inspiration? Here are 15 YouTube video ideas you can use, starting today.
YouTube content creators will soon notice that their YouTube Analytics demographics report contains less data.
YouTube is looking to expand its subscription service, YouTube Red, to as many as 100 more countries.
