Latest SEO Articles
Your source for all things search engine optimization (SEO), including breaking news, algorithm updates, guides, strategies, tactics, tips, trends, tools, and more!
SEO For The Enterprise: My Interview With Marshall Simmonds
Enterprise-level SEO ain’t for the faint of heart. Marshall Simmonds is one of the top experts at Enterprise SEO and he took some time to answer...
Rank For Highly Competitive Keywords
Controlling the Search Engine Results Pages (SERPS) of your targeted keywords depends largely on your on-page optimization. Among these factors to consider are URL sequence,...
Web Content – 6 Free Tools to Generate Great Ideas (and all from Google)
Even if search engine optimization is not part of your job description, you still need to come up with topics for content that is relevant...
Using Negative Thinking to Plan for the Worst in Online Marketing
Since I am a total pessimist with slight OCD, I always envision the worst in any situation. For example, if I need to go and...
How To Analyze Modified Broad Match Keywords in Google Analytics
Keywords are at the heart of Paid Search (at least in the current SEM environment). Therefore, choosing the right keywords along with implementing the right...
Google Clarifies URL Shortening’s Impact on SEO
URL shorteners have become more and more prominent in recent years, with the four character “j.mp” hitting the scene alongside established shortening services like “goo.gl”...
Google Expands Experiment for “Hotel Ads” in Maps, Places
The travel and hospitality industry remains one of the most profitable “per action” on the web. After all, not only do these companies have a...
63 Juicy Internet Entrepreneurship Interviews in One Book: #Code Bytes
The Internet is full of countless industries and make-money opportunities – which makes it hard to focus and succeed. What if you had a resource...
AlltheWeb Search Closes Its Doors
Back in December, an image from a Yahoo in-company slideshow warned us that several major sites would be “sunset,” including popular community sites like delicious and search...
Analysis of Online Marketing Campaigns Effectiveness from A to Z
Many people wonder why the last financial crisis almost hasn’t affected the Internet advertising market, while other industries had huge losses. Some experts said that...
What if My Competitor Buys Spam Links to My Website?
This question has been very often discussed. Yet, we are getting back to it again and again. Let’s try to crear up some confusions? Here’s...
SEO Is Not Cookie Cutter
One thing you need to know about SEO is that it takes time to make it work. How much do you value your time? When...
Link Building with Photo Journalism
We all know that a picture is worth a thousand words, but what we might not know is that a picture can also be worth...
SEO Is More Important And More Needed Than Ever Before
The moment there is an update in the search engine algorithms, the pessimists in the SEO industry (and the ones who do not understand the...
7 and a Half Tips for Building an International Audience
We’re living in a world that’s more connected than ever before; Phineas Fogg’s “Around the World In We’re living in a world that’s more connected...
Top 3 Marketing Mistakes from History That Can Teach Internet Marketers a Thing (or Two)
Marketing is surely the most complex, yet the crucial part of any business; and unlike many management techniques or strategies, you cannot imitate the marketing...
5 Top Tips for Multilingual Link-Building
Many businesses are taking advantage of the reach of the internet by creating foreign language websites to access potential clients from every corner of the...
SEO Audits – Strategic vs. Tactical
For many years I operated in a bubble performing audits on client sites. Coordinating and providing consulting in the implementation of my findings, yet not...
How to Get Banned on Google AdWords
With all that is going on in the SEO world, it is easy to forget that there are things that can illicit action from Google...
Bing Partners with KAYAK Travel Search
Bing has been able to hold its share of the search market while scrambling slowly up the ladder thanks to its “niche targeting.” Rather than...
Web 3.0: The New Language of the Semantic Web
I love venturing into new and unknown places. Travel has always been an extremely important part of my life. The excitement of learning a new...
Home is Where The User Is
Out with the old ways of designing a website where there is a traditional landing (home) page and more basic interior pages. We all know...
How To: Track Keyword Categories
Let’s be real, standard ranking reports for targeted keywords are dead. With the latest changes in local search, personalization, etc. simply tracking search engine rankings...
From Russia with Love: SEO for Russian Market
Some of you were probably facing the problem of search engine optimization in Russia, where Yandex is the leader among search engines and, and it...
Would you report a competitor to Google?
I was recently involved with an interesting situation with (yet another) large brand falling out of the good graces with Google. For those playing along...
To Improve Search Quality, Google Must Penalize Sources of Link Pollution
If you’ve been in SEO for more than a few weeks, it’s a safe bet you’ve seen poorly moderated blog comments or forum threads that...
SearchFest 2011 Interview: Matthew Brown
Matthew will be speaking about “Advanced On-Site SEO” at SearchFest 2011, which will take place on February 23rd at the Governor Hotel in Portland, Oregon....
Using Drupal? Here’s the Best Modules for Onsite SEO Optimization
Without a doubt, Drupal is one of the most popular content management systems around; there are millions of websites using it. Many users face one...
The Power of Unique Product Descriptions
Whether it’s online or offline, words help sell products. If you are setting up an e-commerce store you should take the time to really focus...
Keywords, Domain Names and the Foreign Language Internet
Logo.com was sold in November for $500,000. Whilst we could talk all day about whether any domain name is worth that much money (for the...