Are there issues specific to microsites we should consider when traffic drops? Ryan Jones answers for a reader in this edition of Ask An SEO.
Struggling to assess your SEO job candidates? The secret is in the interview questions you ask!
Should you worry about your homepage sliders when it comes to SEO? Here are the factors you’ll want to consider.
Do you need to submit XML sitemaps every month, or only when you make changes? How about HTML files? Discover the answers with Ryan Jones.
A lot can go wrong with site migrations and consolidation. In this Ask An SEO, you’ll find the most important considerations.
Understand how a Google Broad Core Update and similar updates impact your site rankings and what to prioritize in order to conquer them.
In this Ask An SEO, Annika looks for guidance in dealing with enterprise pagination in a way that is both user and search engine-friendly.
An SEO expert answers two reader questions about ranking a website internationally – one in several countries, the other in one location.
Do you need to gate or paywall your content, and does it have any SEO value if you do? Here’s what you need to know.
Does web hosting impact your SEO, and which host is best? We go through the misinformation and get the facts straight here.
Do you have what it takes to build a career in SEO? You’ll need certain skills to be successful. Learn what those skills are here.
Navigation and menus can either improve the site or do it harm. Learn more about how your site’s navigation affects SEO.
How to treat old articles depends on what type they are and the value they add to users. Learn how to correctly handle them here.
Are social signals, accessibility, XML sitemaps, content length, and more actually Google Search ranking factors? Here’s what you need to know.
Confused about whether you need XML or image sitemaps and how important they are to Google? Learn more in this Ask An SEO column.
The consumer journey is gradually playing a larger role in search. Users search to solve problems, to accomplish tasks, and “do” things.
This lightning round edition answers 3 reader questions on HTML and coding issues. Learn about button text, how many links are too much, and more.
What is incognito search and does it affect SEO ranking? Read more about it, what is CTR, and if either has an effect on ranking.
Algorithms are constantly getting updated to give searchers the best user experience. Is using misspelled keywords still a valid strategy for SEO? Find out here.
Not sure when to use a 301 redirect vs. a canonical tag? Discover how to best use each method when managing duplicate content.
Redirecting expired domains was a tried-and-true tactic in the old days SEO. But here’s why you shouldn’t count on it as an SEO tactic nowadays.
PageRank is really, really good at measuring the authority of webpages. But can it be used to predict the next NHL Stanley Cup champion?
While reloading a script automatically doesn’t affect SEO, it’s still a bad idea overall. Here’s why it’s not worth the short-term revenue gains.
The web can be full of bad information about how to deal with pagination for SEO. This post attempts to clear some of that up.
Should you noindex product pages with low inventory? If you noindex category pages, does that include the subcategories? Find out the answers here.
Here’s why a website with ugly URLs can rank higher in the SERPs and some URL structure best practices.
Search engines are now smart enough to realize what are headings or titles, even if we don’t explicitly tell them.
While many .edu and .gov sites rank well, it likely isn’t because the domain is .edu or .gov.
Using a modal isn’t necessarily good or bad for SEO – it’s all about how it’s coded and implemented.
Want to hire the right person? Here are the best interview questions you should ask SEO job candidates.