Digital Marketing
Learn how to promote your website or business using digital marketing and advertising channels to reach target audiences online.
9 ChatGPT Alternatives You Can Try In 2025
Looking for ChatGPT alternatives? Discover the best options that offer video translation, prompt assistance, and more.
SMART Goals: How To Write Effective Goals With Examples
Learn how to write effective SMART goals for your organization that help your marketing team achieve better results.
New Anthropic Claude Team Plan Versus ChatGPT Team
Anthropic announced a new Claude Team plan that’s a significant step up from the Pro plan. How does it compare to ChatGPT Team?
OpenAI To Show Content & Links In Response To Queries
OpenAI deal puts ChatGPT on path of showing content and links in response to queries, which may be good news for publishers & SEO
![How Small Businesses Can Use AI To Create And Measure Ads [Interview With Ex-Googler Logan Welbaum]](https://www.searchenginejournal.com/wp-content/uploads/2024/04/gen-ai-to-create-and-measure-ads-683-760x400.webp)
How Small Businesses Can Use AI To Create And Measure Ads [Interview With Ex-Googler Logan Welbaum]
In this interview, learn insights from ex-Google and Meta expert Logan Wellbaum and find out the essential AI tools to create and measure effective ads.
5 Awesome Spreadsheet Apps For the iPhone
There are plenty of spreadsheet apps, but how do you choose the right one? Here’s how to find the best spreadsheet app for iPhone.
DeepL Write: New AI Editor Improves Content Quality
New AI creative assistant doesn’t generate content. It democratizes high quality writing. Comes in free and modestly priced versions.
Video Ad Spend And Trends Revealed Ahead Of IAB NewFronts 2024
Get insights into the future of video ad spend. Learn about the projections for digital video advertising in the U.S. and the latest trends.
Google Universal Analytics 360 Sunsetting Soon: Migration Tips & Top Alternative Inside
Worried about the end of Google Analytics 360? Learn about the best alternatives, migration tips, compliance, and ease of use.
How To Address Middle And Bottom Of Funnel Pain Points
Discover key tactics to address middle and bottom of funnel lead pain points to improve pipeline velocity and boost conversions.
Google DeepMind RecurrentGemma Beats Transformer Models
Google DeepMind researchers invent a high performance alternative to transformer models that uses less computing resources
What Is Programmatic Advertising? How Does It Work?
Harness the power of programmatic advertising with this in-depth guide. Learn the mechanics and strategies to take your advertising to the next level.
Brave Announces AI Search Engine – Shares Insights For SEO
Brave announced a new AI search engine and provides answers on what SEOs should know about how it works for ranking websites
34 High-Ticket Affiliate Marketing & Partner Programs 2024
Looking to maximize your revenue streams? Explore these high-ticket affiliate marketing programs with high one-time payouts and recurring commissions for individuals, agencies, and consultants.
Why Gemini Will Not Replace Google Search
Why Query Deserves Ads is where the search industry is headed
Lead Generation: How To Get Started
Lead generation is a marketing process of capturing potential consumers who show interest in your product or service.
Google’s CEO On What Search Will Be Like In 10 Years
Google’s CEO Sundar Pichai answers the question of what search will look like in ten years
Labeled: A New Wave Of AI Content Labeling Efforts
The rise of generative AI has created pressure for content labeling. Gain insights on how it can help users distinguish between AI and human-generated content.
Hidden Gemini Option Found In Android Search App
Hidden functionality discovered in Android activates Gemini AI in Google Search app
Will AI Replace SEO Specialists?
Is AI coming for all our jobs? Learn how AI is reshaping the SEO industry and what it means for SEO specialists.
New Study On Perplexity AI Offers Good News For SEO
New research on the Perplexity AI search engine offers significant insights for ecommerce sites and SEO
How To Use Google Sheets For Web Scraping With AI
Explore the advanced uses of Google Sheets for data scraping, integrating AI tools like ChatGPT for efficiency.
![Humans Vs. Generative AI: A Head-To-Head Ad Copy Content Test [Data Study]](https://www.searchenginejournal.com/wp-content/uploads/2024/03/Untitled-design-54-760x400.webp)
Humans Vs. Generative AI: A Head-To-Head Ad Copy Content Test [Data Study]
Find out which is more effective: human copywriting or AI-generated ad copy. This study reveals insights on driving clicks and conversions.
OpenAI Announces Instant-Use ChatGPT—No Login Required
OpenAI announced a free version of ChatGPT that allows users to access Chat without logging in, as simple as using a search engine
Here’s What SEO Experts Have To Say About Leveraging SGE In 2024
SEO experts share research on how to incorporate Google’s new Search Generative Experience into your SEO strategy to rank on new SERPs.
Act Now: Your Ads Measurement & Privacy Readiness Plan For 2024 & Beyond
Here’s how to prepare for third-party cookie deprecation and ensure you have a measurement strategy that can evolve with future changes.
10 Law Firm Marketing Tactics For Business Building
Learn the essential tactics for successful law firm marketing. From digital strategies to personalized approaches, stay ahead of the competition and attract potential clients.
5 Ways To Leverage Business Coaching To Grow Your Marketing Agency
Have you ever considered hiring a business coach? Here’s why working with a coach could be the best thing for your marketing agency.
2024 SEO Tools & Tactics To Refresh Your Strategy & Boost Performance
Make your SEO strategy a success with generative AI and Google’s Search Generative Experience. Stay up-to-date with the latest trends and SEO tools for 2024!
OpenAI’s Sam Altman On Challenging Google With AI Search
CEO of OpenAI opened up about his vision of what an AI search engine would look like