Selena Narayanasamy

Selena Narayanasamy

President at Orthris
Articles written
36

About

Selena is a "many-hat-wearing" digital strategist, consultant, and President of Orthris. She loves taking ideas from creation to execution, and owns multiple publication websites in their infancy. You can find her writing on business and marketing on her personal website, The SVN Project .

I’m Awesome At:

SEO, Local Search, Social Media, Content Marketing

Google+, Facebook or Twitter

Twitter

Latest Posts

Bringing Products to Life with Clever Ads
Social Media

Bringing Products to Life with Clever Ads

Marketing and advertising are interesting avenues when it comes to products that may initially be considered “bland” or “not exciting”. Creative professionals have such an uncanny and amazing ability to bring these “ordinary” products to life through commercials, motion graphics, visual effects, and more.
I know you’re probably expecting (and hoping) to see hilarious commercials for beer and other products that have proved to be pretty risque. I hate to put a damper on things, but I’ve decided to choose something pretty nonchalant, and show you how clever and well thought out marketing can make all the difference in breathing life into a product.

Social Media Press Release Tips
Social Media

Social Media Press Release Tips

A comprehensive and effectively written social media release can do phenomenal wonders for any online business. They bring exposure, traffic, and heightened awareness, as well as encourage calls to action and energize various sectors of the online community in many different ways.
A social media press release needs several pieces to make the whole, in order to work properly and achieve the end result that will meet the goal of the business issuing the release. These components will include, but aren’t limited to, bookmarking networks, the software tools to host conversations, social chats, contextual tags and even video-based interfaces for immediate social networking.