Google Discover Test Adds Topic Overviews, Starting With Videos
Google is testing a "Dive deeper" button in Discover, starting with videos.
Google is testing a "Dive deeper" button in Discover, starting with videos.
Is a traffic decline actually hurting your business? Our State of Search 2027 shows how to tell and where to invest next.
Google, Cloudflare, and Microsoft are testing different models for paying publishers when AI systems access or use their content.
Google’s John Mueller explains how publishers can catch site problems before they become an indexing crisis.
Pew’s 37-country survey finds more people expect AI to reduce jobs than add them, a view more common in high-income countries than middle-income ones.
Google expanded their Mediapartners-Google guidance to make it about more than just AdSense.
GPTBot, ClaudeBot, and Googlebot won’t pay your price yet. Charge now and you lose citations. Here’s what to decide before the dashboard toggle arrives.
A controlled AI citation test found source order mattered less than raw data suggested, while structured rewrites shifted how citation credit was distributed.
An audit of Reddit AI search found formal, highly upvoted comments were selected more often, while experiential language appeared less often.
Google’s John Mueller explains how publishers can catch site problems before they become an indexing crisis.
Pew’s 37-country survey finds more people expect AI to reduce jobs than add them, a view more common in high-income countries than middle-income ones.
Google expanded their Mediapartners-Google guidance to make it about more than just AdSense.
A controlled AI citation test found source order mattered less than raw data suggested, while structured rewrites shifted how citation credit was distributed.
An audit of Reddit AI search found formal, highly upvoted comments were selected more often, while experiential language appeared less often.
Google published guidance for adding a Search profile badge as Search becomes a destination for following creators and publisher.
Is a traffic decline actually hurting your business? Our State of Search 2027 shows how to tell and where to invest next.
Google’s John Mueller explains how publishers can catch site problems before they become an indexing crisis.
Google expanded their Mediapartners-Google guidance to make it about more than just AdSense.
GPTBot, ClaudeBot, and Googlebot won’t pay your price yet. Charge now and you lose citations. Here’s what to decide before the dashboard toggle arrives.
Product page copy builds shopper trust and fills gaps in AI feeds, giving customers the details they need to buy.
The surface that ranks and the surface that earns are decoupling. Three predictions for Google in 2027, plus one about whether you’ll know.
Give ChatGPT Ads a clear role, budget source, and success criteria before pulling money from paid search campaigns that already perform.
CallRail’s Meagan McLoughlin explains what to audit before/after Local Services Ads migrate into Google Ads, from historical reports to tracking numbers and lead quality.
Keep AI-driven PPC accountable with transparent reporting, brand-safe creative guardrails, and campaign structures that preserve performance without surrendering control.
Google launches Meridian GeoX globally, giving marketers new ways to run geo experiments and bring incrementality results into marketing mix modeling.
Google expands Data Manager across GA and DV360 and introduces a Data Strength Uplift Metric to measure the impact of first-party data.
Google Ads brings Local Customer Optimization to Performance Max and easier Store Sales measurement to help retailers drive and measure in-store purchases.
Product page copy builds shopper trust and fills gaps in AI feeds, giving customers the details they need to buy.
Three AI warnings landed in five days. Nicholas Carr described the pattern in 2008, and it changes how you plan next quarter.
Build a validated content workflow for AI search by identifying decision gaps, acquiring original knowledge, and proving claims before publishing.
Publishing more content won’t fix what AI gets wrong about your brand. Too many versions of the truth is the real problem.
Ten Speed’s citation study shows product pages beating Reddit nearly six to one for B2B buyers, verified only after six pointed fact-check questions.
The Guardian reports AI cleanup listings are up 87%, while freelancers say clients lowball the work.
This checklist, created from CallRail’s October 2025 survey of 600 small-to-midsize businesses, walks you through six areas to implement AI that can:
Reddit AI Search Picks Already-Popular Comments, Audit Finds
By Matt G. Southern
An audit of Reddit AI search found formal, highly upvoted comments were selected more often, while experiential language appeared less often.
YouTube Gives You Feedback On Shorts Before Publishing
By Matt G. Southern
YouTube is expanding Get Feedback, a tool that reviews a Shorts before publishing, to U.S. users
Google To Bring New Video Understanding Tech To Ask YouTube
By Matt G. Southern
Google says a new Gemini system that inspects frames, audio, and transcripts on demand will power Ask YouTube on video watch pages.
YouTube Says Bigger Thumbnails Drove More Long-Form Views
By Matt G. Southern
YouTube’s Todd Beaupré says the desktop homepage redesign with larger thumbnails drove more long-form engagement despite showing fewer videos at once.
Facebook Groups Are Google’s No. 2 Forum Source
By Matt G. Southern
Ahrefs data shows public Facebook Group posts appear in 38% of Google’s Discussions and forums results, passing Quora and trailing only Reddit.
ChatGPT Searches Individual Subreddits By Name
By Suganthan Mohanadasan
Reddit still wins ChatGPT citations where a forum is the best source. Two captures, four days apart, show what actually decides the credit.