Microsoft Explains How Duplicate Content Affects AI Search Visibility
Microsoft published guidance on how duplicate content affects AI search visibility, explaining that AI systems cluster similar pages and may surface unintended versions.
Latest
SEO Pulse: AI Mode Hits 75M Users, Gemini 3 Flash Launches
This week’s SEO Pulse covers the signals that matter most as AI search moves from experimentation to core infrastructure.
PPC Pulse: More Apple Search Inventory, Exact Match Limits In AI Overviews
Apple Ads inventory growth and reduced keyword control in Google AI Overviews define this week’s most notable PPC updates.
Search & Social: How To Engineer Cross-Channel Synergy
Search and social now operate as a single ecosystem where shared signals, audience insights, and unified workflows drive stronger visibility and trust.
Sam Altman Explains OpenAI’s Bet On Profitability
Sam Altman addresses questions about OpenAI’s losses and path to profitability.
Core Web Vitals Champ: Open Source Versus Proprietary Platforms
Core Web Vitals measurements reveal a significant difference between open source and proprietary CMS platforms.
Microsoft Explains How Duplicate Content Affects AI Search Visibility
Microsoft published guidance on how duplicate content affects AI search visibility, explaining that AI systems cluster similar pages and may surface unintended versions.
Sam Altman Explains OpenAI’s Bet On Profitability
Sam Altman addresses questions about OpenAI’s losses and path to profitability.
Core Web Vitals Champ: Open Source Versus Proprietary Platforms
Core Web Vitals measurements reveal a significant difference between open source and proprietary CMS platforms.
Google Says Ranking Systems Reward Content Made For Humans
Google’s Danny Sullivan says all of their ranking systems reward content that is made for humans
Google’s Robby Stein Names 5 SEO Factors For AI Mode
Google’s Robby Stein explains how AI Mode judges content quality and names five quality signals useful for SEO
SEO Pulse: AI Mode Hits 75M Users, Gemini 3 Flash Launches
This week’s SEO Pulse covers the signals that matter most as AI search moves from experimentation to core infrastructure.
Search & Social: How To Engineer Cross-Channel Synergy
Search and social now operate as a single ecosystem where shared signals, audience insights, and unified workflows drive stronger visibility and trust.
Core Web Vitals Champ: Open Source Versus Proprietary Platforms
Core Web Vitals measurements reveal a significant difference between open source and proprietary CMS platforms.
Google Says Ranking Systems Reward Content Made For Humans
Google’s Danny Sullivan says all of their ranking systems reward content that is made for humans
Who Benefits When The Line Between SEO And GEO Is Blurred
SEO still matters, but Duane Forrester explains how answer-driven systems change the work, the metrics, and the path to influence.
The Future Of Content In An AI World: Provenance & Trust In Information
Learn about the future of search AI and trust in information in an evolving digital landscape focused on transparency and authenticity.
PPC Pulse: More Apple Search Inventory, Exact Match Limits In AI Overviews
Apple Ads inventory growth and reduced keyword control in Google AI Overviews define this week’s most notable PPC updates.
Google-Engaged Audience: Worry-Free Remarketing, Or A Waste Of Money?
Google-engaged audiences demonstrate where Google-owned traffic delivers higher match rates, stronger remarketing performance, and fewer implementation issues.
PPC Pulse: Google Data Manager API, YouTube Shorts, LinkedIn Reserved Ads
This week’s PPC Pulse covers Google’s Data Manager API, new YouTube Shorts features, and LinkedIn’s Reserved Ads for brand and performance teams.
When To Say No To PMax: Strategic Use Cases For Standard Shopping Campaigns
Standard Shopping gives marketers dependable control and clear intent signals when Performance Max’s automation doesn’t align with complex sales needs.
Ask A PPC: What Are Learning Periods In Digital Marketing?
This week’s Ask a PPC digs into how learning periods influence auction dynamics, conversion modeling, and the predictability of performance shifts.
YouTube Adds Comments To Shorts Ads, Expands To Mobile Web
YouTube adds comment sections to eligible Shorts ads, lets creators link to brand websites, and expands Shorts ads to mobile web browsers.
The Future Of Content In An AI World: Provenance & Trust In Information
Learn about the future of search AI and trust in information in an evolving digital landscape focused on transparency and authenticity.
Five Ways To Boost Traffic To Informational Sites
Five expert strategies for increasing visitors to informational sites and outperforming competitors.
The Click Economy Is Over: How AI Search Is Forcing Publishers To Rethink Revenue
Publishers navigating the collapse of the search-to-traffic model need clarity on how emerging AI payment structures are reshaping value, leverage, and long-term strategy.
Signal Vs. Noise: Predicting Future Impact Of Content Marketing
A strategic look at marketing measurement, bridging data, storytelling, and influence to turn performance reporting into organizational leverage.
From Organic Search To AI Answers: How To Redesign SEO Content Workflows
As engines favor synthesized answers over blue links, marketing leaders must rethink how content is built, validated, and measured.
The Founder-Led Growth Loop: How To Amplify And Measure Executive Voice For Real ROI
A strategic guide to building a measurable growth loop that connects authentic founder voices to full-funnel results.
DECEMBER EBOOK HIGHLIGHT
SEO Trends 2026
In this year's SEO Trends 2026, we've compiled expert advice and predictions on:
- How to build SEO strategies that outlast algorithm turbulence
- Why AI content quality, not quantity, now determines ranking success
- The new rules for gaining visibility in a zero-click search environment
- How to create audience-first content that earns trust and conversions
Search & Social: How To Engineer Cross-Channel Synergy
By Chelsea Alves
Search and social now operate as a single ecosystem where shared signals, audience insights, and unified workflows drive stronger visibility and trust.
YouTube AI Enforcement Questioned As Channels Get Restored
By Matt G. Southern
YouTube creators report sudden channel bans for spam policies, with some restored after public outcry. YouTube claims the vast majority of terminations are correct.
YouTube Shorts Algorithm May Now Favor Fresh Over Evergreen
By Matt G. Southern
Analysts working with top YouTube channels report Shorts older than 30 days receive fewer views. YouTube hasn’t confirmed any algorithm change.
YouTube Title A/B Testing Rolls Out Globally To Creators
By Matt G. Southern
YouTube expands title A/B testing globally to all creators with advanced features. Test up to three titles or title-thumbnail combinations per video.
YouTube Launches First Annual Recap Feature For All Users
By Matt G. Southern
YouTube launched its first annual Recap feature showing viewing stats, top channels, and personality types. North America first, global rollout this week.
From Invisible to Influential: How Founder-Led Marketing Drives 3.7x Larger Deals
By Jenise Uehara
Unlock the power of LinkedIn posts to generate more leads and close bigger deals. Discover effective founder-led marketing strategies.