The Knowns And Unknowns Of Structured Data Attribution
Schema markup transforms uncertainty in AI search into a competitive edge built on clarity, context, and trust.
Latest
Google On Generic Top Level Domains For SEO
Google’s John Mueller answers question about the SEO value of a keyword-based generic Top Level Domain
Google Search Console Adds Custom Annotations To Reports
Google Search Console now lets you add custom annotations to performance charts, making it easier to track when changes or external events occurred.
Google Extends AI Travel Planning And Agentic Booking In Search
Google is expanding AI Mode with Canvas travel planning, global Flight Deals rollout, and agentic booking for restaurants, events, and local appointments.
LLMs Are Changing Search & Breaking It: What SEOs Must Understand About AI’s Blind Spots
Real-world cases reveal how failures in LLM systems spread harm and misattribute sources. Here are concrete actions SEOs can take now.
The Technical SEO Debt That Will Destroy Your AI Visibility
The shift to AI search is testing every brand’s technical foundation, and only those tackling SEO debt head-on will survive.
Google On Generic Top Level Domains For SEO
Google’s John Mueller answers question about the SEO value of a keyword-based generic Top Level Domain
Google Search Console Adds Custom Annotations To Reports
Google Search Console now lets you add custom annotations to performance charts, making it easier to track when changes or external events occurred.
Google Extends AI Travel Planning And Agentic Booking In Search
Google is expanding AI Mode with Canvas travel planning, global Flight Deals rollout, and agentic booking for restaurants, events, and local appointments.
Server Security Scanner Vulnerability Affects Up To 56M Sites
Up to 56 million websites could be affected by unpatched versions of Imunify360 AV that allow full server takeover.
ChatGPT Outage Affects APIs And File Uploads
ChatGPT outage is preventing files from uploading and Batch APIs get stuck at finalization stage.
Google Sharpens Suspension Accuracy and Speeds Up Appeals for Advertisers
Google improves suspension accuracy and appeal turnaround times, reducing false positives and helping legitimate advertisers resolve issues faster with clearer policy enforcement.
The Knowns And Unknowns Of Structured Data Attribution
Schema markup transforms uncertainty in AI search into a competitive edge built on clarity, context, and trust.
Google On Generic Top Level Domains For SEO
Google’s John Mueller answers question about the SEO value of a keyword-based generic Top Level Domain
LLMs Are Changing Search & Breaking It: What SEOs Must Understand About AI’s Blind Spots
Real-world cases reveal how failures in LLM systems spread harm and misattribute sources. Here are concrete actions SEOs can take now.
The Technical SEO Debt That Will Destroy Your AI Visibility
The shift to AI search is testing every brand’s technical foundation, and only those tackling SEO debt head-on will survive.
Server Security Scanner Vulnerability Affects Up To 56M Sites
Up to 56 million websites could be affected by unpatched versions of Imunify360 AV that allow full server takeover.
Data: Translated Sites See 327% More Visibility in AI Overviews
Learn how translated sites can boost SEO effectiveness. Discover the benefits of multilingual visibility in AI Overviews.
PPC Pulse: PMax Expands, Clarity Now Mandatory & AI Max Data Debate
This week’s PPC Pulse highlights Google’s PMax expansion, Microsoft’s Clarity requirement, and rising scrutiny around AI Max results.
Google Sharpens Suspension Accuracy and Speeds Up Appeals for Advertisers
Google improves suspension accuracy and appeal turnaround times, reducing false positives and helping legitimate advertisers resolve issues faster with clearer policy enforcement.
Ask A PPC: How To Protect A Budget From Competitor-Branded Terms
Sustainable paid media strategy begins with defending your budget from competitor intent through data-led exclusions and ROAS-based control.
How To Evaluate Creative Performance in Meta Ads (and What To Test)
Understand which ad creatives move metrics in Meta, and how to keep engagement high across campaigns.
The Data Reveals: How AI Wins More Customers & Supercharges Your Business
Discover how to leverage AI for conversion rate optimization (CRO) to increase lead conversions and eliminate friction from your sales funnel.
Meta Projected $16B From Scam Ads, Internal Docs Show
Meta’s internal documents indicate the company projected $16 billion in revenue from ads for scams and banned goods, creating competition for legitimate advertisers.
Ask An SEO: Do I Need To Rethink My Content Strategy For LLMs?
Expert Mordy Oberstein shares insights on whether you need to rethink your content strategy for LLMs and enhance your SEO efforts and what to consider.
‘Where Love Lives’: The John Lewis Christmas Winning Formula Returns
The latest John Lewis Christmas ad proves that emotion and data can coexist, using AI to validate the timeless power of heartfelt storytelling.
Why AI Content All Sounds the Same & How SEO Pros Can Fix It
Unlock the secrets of AI content creation that actually gets cited. Learn how to enhance your visibility with unique AI-generated articles.
Can You Use AI To Write For YMYL Sites? (Read The Evidence Before You Do)
Google’s YMYL standards reveal why AI-written health, finance, and legal content can’t match human expertise or credibility.
Don’t Let Your Founder Burn Out: 4 Systems To Operationalize Thought Leadership
Create a sustainable founder-led content model that balances authenticity, efficiency, and long-term brand impact.
AI Is Breaking The Economics Of Content
The decline of Wikipedia’s search visibility highlights a fundamental shift in content value driven by AI and changing user behavior.
NOVEMBER EBOOK HIGHLIGHT
SEO Trends 2026
In this year's SEO Trends 2026, we've compiled expert advice and predictions on:
- How to build SEO strategies that outlast algorithm turbulence
- Why AI content quality, not quantity, now determines ranking success
- The new rules for gaining visibility in a zero-click search environment
- How to create audience-first content that earns trust and conversions
YouTube Debunks 24-48 Hour Upload Delay Recommendation
By Matt G. Southern
YouTube’s Rene Ritchie says the recommendation system relies on audience behavior that only begins once a video is public. Waiting 24–48 hours offers no benefit.
YouTube Separates Organic & Paid Metrics In Channel Analytics
By Matt G. Southern
YouTube now lets creators filter analytics metrics by organic versus paid traffic, ending confusion about how advertising affects channel performance.
How Founders Are Turning Their LinkedIn Posts Into Larger Sales Deals [Webinar]
By Jenise Uehara
Unlock the power of LinkedIn posts to generate more leads and close bigger deals. Discover effective founder-led marketing strategies.
Don’t Let Your Founder Burn Out: 4 Systems To Operationalize Thought Leadership
By Purna Virji
Create a sustainable founder-led content model that balances authenticity, efficiency, and long-term brand impact.
YouTube Introduces ‘Ask Studio’ AI For Channel Analytics
By Matt G. Southern
YouTube launched Ask Studio, an AI assistant in YouTube Studio that analyzes channel data to surface comment insights, performance analysis, and content ideas.
Perplexity Responds To Reddit Lawsuit Over Data Access
By Matt G. Southern
Reddit sued Perplexity in over access to Reddit content. Perplexity says it summarizes posts with citations and does not train on them.