Digital Marketing

Learn how to promote your website or business using digital marketing and advertising channels to reach target audiences online.

YouTube Tests Generative AI Conversations, Comment Summaries

By Kristi Hines

Select YouTube Premium members can now test experimental generative AI tools designed to summarize comments and facilitate helpful conversations alongside video playback.

2 min read
1.4K Reads
Nov 8, 2023

News
SEO

Google’s Search Generative Experience (SGE) Expands To 120+ Countries

By Matt G. Southern

Google’s Search Generative Experience (SGE) goes global with 120+ country expansion and new interactive features.

2 min read
3.8K Reads
Nov 8, 2023

Google’s Holiday 100 Guide Reveals Top Trending Gift Searches

By Matt G. Southern

Google unveils holiday shopping features including a deals hub and gift idea list based on trending searches.

3 min read
2.4K Reads
Nov 7, 2023

OpenAI Introduces GPT-4 Turbo, Custom GPTs, Assistants API, And More

By Kristi Hines

Dive deeper into the biggest announcements made at OpenAI DevDay, including a new way to customize your ChatGPT experience with custom GPTs.

4 min read
6.4K Reads
Nov 6, 2023

Live Blog: OpenAI DevDay Keynote With Sam Altman From San Francisco

By Kristi Hines

Join us as we live blog Sam Altman’s keynote at OpenAI DevDay, bringing you the biggest announcements from San Francisco.

1 min read
2.5K Reads
Nov 6, 2023

OpenAI DevDay Buzz Includes Alleged Leak Of New ChatGPT Prototype

By Kristi Hines

Explore the latest rumored announcements and leaks of possible new ChatGPT features expected to be revealed at OpenAI’s DevDay conference.

3 min read
9.1K Reads
Nov 5, 2023

How Biden’s AI Executive Order Could Impact Marketing Tools

By Matt G. Southern

Biden’s AI order calls for tighter oversight of marketing tools leveraging consumer data and AI algorithms.

3 min read
1.9K Reads
Oct 30, 2023

G7 Reported To Agree On AI Code Of Conduct

By Roger Montti

Code of conduct is meant to encourage companies to transparency and limitations to prevent misuse of the AI

2 min read
1.0K Reads
Oct 30, 2023

New Version Of ChatGPT Gives Access To All GPT-4 Tools At Once

By Kristi Hines

Explore ChatGPT’s latest new features, which includes the ability to use multimodal GPT-4 tools without switching.

2 min read
79K Reads
Oct 29, 2023

HubSpot & TikTok Announce CRM Partnership For B2B Lead Generation

By Kristi Hines

HubSpot and TikTok jointly announced a unique CRM partnership aimed at automating B2B lead capture from TikTok lead generation ads.

3 min read
5.2K Reads
Oct 26, 2023

OpenAI Announces Preparedness Team And $25k API Credits For Top Survey Responses

By Roger Montti

OpenAI announces a Preparedness Team for safety in AI development and offering $25,000 in API credits for ideas on preventing catastrophic misuse of AI

2 min read
619 Reads
Oct 26, 2023

Amazon Introduces Generative AI Image Tool For Advertisers

By Kristi Hines

A recent survey conducted by Amazon found that 75% of advertisers face challenges in ad creative development. Is Amazon Ads AI-powered image generator the solution?

3 min read
1.8K Reads
Oct 26, 2023

Microsoft Earnings Call Highlights Latest In AI For Search & Ads

By Kristi Hines

Discover how Microsoft plans leveraging AI to redefine search, advertising, and productivity in the company’s latest earnings call.

2 min read
971 Reads
Oct 25, 2023

How To Improve Lead Nurturing For B2B

By Alexander Kesler

Learn how to collect demand intelligence to establish personalized nurturing flows that drive long-term brand interest and engagement.

10 min read
3.5K Reads
Oct 25, 2023

How To Perform Website Experiments [+ SEJ Experiment Walk-Through & Results]

By Angie Nikoleychuk

What is your site trying to tell you? Conduct an experiment on your website to get the data you need for a strong website.

2 min read
957 Reads
Oct 25, 2023

How To Reduce Your Email Bounce Rate & Boost Email Marketing Campaigns

By ZeroBounce

Email is a powerful marketing channel. Learn how to reduce your bounce rate and get a higher ROI from email marketing campaigns.

1 min read
2.0K Reads
Oct 25, 2023

News
SEO

Key Updates From Alphabet’s Q3 Earnings Call For Marketers

By Kristi Hines

Delve into the key takeaways from Alphabet’s Q3 financials, focusing on essential updates in advertising, AI, and search that marketers and advertisers should know.

3 min read
3.2K Reads
Oct 24, 2023

News
SEO

SGE Responses Continue To Shrink In Google Search Results

By Kristi Hines

Google’s Search Generative Experience (SGE) appears to be shrinking in SERPs. What does it mean for the future of generative AI in search?

2 min read
8.3K Reads
Oct 24, 2023

Google Bard Can Now Summarize More Emails

By Matt G. Southern

Google’s Bard AI chatbot updated to summarize more emails and display images in shared chats.

2 min read
2.0K Reads
Oct 24, 2023

20+ Experts Share Insights: 2024 Strategies For Social Media – AI, User-Generated Content & More [Guide]

By Semrush

Unlock the secrets of social media in 2024. Get expert insights on AI trends, how to gain powerful business growth, and more.

1 min read
10K Reads
Oct 24, 2023

New Features Coming To GA4 For Analytics 360 Properties

By Kristi Hines

Explore new features coming to GA4 for Analytics 360 properties, including custom reporting experiences and new account structuring options.

2 min read
3.0K Reads
Oct 23, 2023

DALL-E 3 Image Generator Now Accessible In ChatGPT Plus

By Matt G. Southern

OpenAI grants ChatGPT Plus and Enterprise subscribers access to the advanced AI image creation tool DALL-E 3.

2 min read
9.0K Reads
Oct 19, 2023

The 19 Best Market Research Tools Of 2024

By Annabelle Nyst

Discover the power of market research in shaping your business success. From traditional to modern, explore 19 of the best tools to target consumers effectively.