Short-Form Video Dominance: The Future Of Engagement In Social Media
Short-form videos are here to stay. Explore the opportunities for businesses on TikTok, Instagram Reels, and YouTube Shorts.
Latest
Google Drops Breadcrumbs From Mobile Search Results
Google removes breadcrumbs from mobile search results, simplifying URLs to show only domains while keeping breadcrumbs on desktop.
Why Your SEO Playbooks Need To Collaborate With Sales And Brand Teams
Create, execute, and sustain effective SEO strategies with an SEO playbook. Align your initiatives with business goals and promote teamwork across different teams.
Data On Fastest Growing Sites Yields Surprising Insights
Data on the fastest-growing websites shows where all the traffic is going to and why
How Use WordPress Multisite To Create a Website Subdirectory
Take control of your WordPress websites with Multisite. Learn how to create a network and efficiently manage all your sites.
Google Expands AI Overviews In Circle To Search
Google expands AI Overviews in Circle to Search, enabling instant insights from visual content on Android devices.
Ask Maps Is Google Q&A’s AI Replacement: Here’s What It Means For Marketers
Learn about the new AI feature on Google Maps that lets you ask detailed questions about places on your mobile device.
Google Drops Breadcrumbs From Mobile Search Results
Google removes breadcrumbs from mobile search results, simplifying URLs to show only domains while keeping breadcrumbs on desktop.
Data On Fastest Growing Sites Yields Surprising Insights
Data on the fastest-growing websites shows where all the traffic is going to and why
Google Expands AI Overviews In Circle To Search
Google expands AI Overviews in Circle to Search, enabling instant insights from visual content on Android devices.
What Happens Next To The U.S. Vs. Google Antitrust Case?
Get the latest on the Google antitrust case under Trump. Find out how the new administration is approaching antitrust enforcement.
SEOs Are Recommending Structured Data For AI Search… Why?
A post on LinkedIn asked why SEOs are recommending Schema structured data as way to rank better for AI search
Are People Clicking Links In ChatGPT Search? Brands Say Yes
Brands report anecdotal evidence that users are clicking links in ChatGPT and Google Gemini search results, driving traffic and sales.
Google Drops Breadcrumbs From Mobile Search Results
Google removes breadcrumbs from mobile search results, simplifying URLs to show only domains while keeping breadcrumbs on desktop.
Data On Fastest Growing Sites Yields Surprising Insights
Data on the fastest-growing websites shows where all the traffic is going to and why
How Use WordPress Multisite To Create a Website Subdirectory
Take control of your WordPress websites with Multisite. Learn how to create a network and efficiently manage all your sites.
Google Expands AI Overviews In Circle To Search
Google expands AI Overviews in Circle to Search, enabling instant insights from visual content on Android devices.
Ask Maps Is Google Q&A’s AI Replacement: Here’s What It Means For Marketers
Learn about the new AI feature on Google Maps that lets you ask detailed questions about places on your mobile device.
What Happens Next To The U.S. Vs. Google Antitrust Case?
Get the latest on the Google antitrust case under Trump. Find out how the new administration is approaching antitrust enforcement.
Cross-Channel Remarketing Campaigns: A Complete Guide
Learn how cross-channel remarketing can maximize your advertising efforts by targeting customers across different devices and platforms.
Microsoft Launches Multi-Format Campaigns for Audience Ads
Discover Microsoft Ads’ new multi-format campaigns for Audience ads. Simplify ad management by combining native, display, and video formats in one campaign.
Top 10 Emotionally Engaging Holiday Ads Of 2024
What is the top emotionally engaging holiday ad this year? What are the common themes that resonated with audiences? Read on to learn more.
GA4 Metrics Every Advertiser Should Pay Attention To
Unlock valuable insights with GA4 metrics. Discover what users are doing on your site beyond initial ad clicks.
How To Optimize TikTok Ads After You Set Up Your Campaign
This guide will show you how to harness the potential of TikTok ads to boost brand awareness and drive conversions.
Google Ads 2024 Recap: With An Eye To 2025
Get insights into the top trends and launches in Google Ads. Learn how to engage audiences and drive better results with the latest advertising products.
How To Leverage Your Content Knowledge Graph To Support Your Marketing Strategy
Enhance your marketing strategies with content knowledge graphs. See how they improve semantic and AI-driven search experiences.
How To Write Content For Each Stage Of Your Sales Funnel
Crafting effective content for your sales funnel is key to driving conversions. This guide shows you how to tailor your content strategy for maximum impact.
7 Content Writing Trends For 2025
Explore the latest content writing trends. Learn how to use them to create valuable and engaging content that stands out and attracts readers.
17 Expert Tips For Content Writing In 2025
Get insider knowledge from top content marketing professionals. Discover strategies and tips for creating impactful, attention-grabbing content in the age of AI.
Marketing Calendar 2025 With Template To Plan Your Content
Take the guesswork out of your marketing planning with our 2025 marketing calendar. Easily customize and reference key dates to create a successful content strategy.
Wikipedia And SEO: Everything You Need To Know
Explore the impact of Wikipedia on SEO and Google’s Knowledge Graph. Discover how to use Wikipedia for keyword research, content planning, and successful internal linking.
JANUARY EBOOK HIGHLIGHT
SEO Trends 2025
We’ve compiled six experts to share their strategy-focused insights into what’s driving SEO this year, and where it’s heading in the coming months.
In this ebook, you’ll learn:
- How to create new SEO strategies that overcome the frustrations in SERPs.
- The evolution of user experience metrics, and what you should do to prepare.
- Why AI is becoming even more important to SEO in 2025.
- New approaches to SEO you may not be using, but should be.
SEJ Show + Podcast
Local Strategies: How Better Online Reputation Drives Revenue
January 30, 2024
What Are The Alternatives For Users If TikTok Is Banned?
By Greg Jarboe
Explore the alternative options to TikTok amid recent legal battles. Discover alternative platforms like Instagram and YouTube.
TikTok Ban Sparks 5000% Surge In Alternative App Searches
By Matt G. Southern
Search data shows Americans are exploring TikTok alternatives and workarounds, but struggling to find satisfactory replacements.
Why I Recommend My Clients To Expand From SEO To YouTube
By Kevin Indig
Move beyond SEO and explore the benefits of YouTube as an expansion channel. Overcome challenges and unlock new customer acquisition possibilities.
TikTok Ban Update: Will The Supreme Court Pull The Plug?
By Matt G. Southern
Will TikTok be banned? Supreme Court hears arguments from both sides, weighing national security risks against free speech.
TikTok ‘What’s Next’ Report: 10 Takeaways For Marketers
By Matt G. Southern
TikTok’s “What’s Next” report reveals key trends shaping social media marketing in 2025.
Study: 40% Of Consumers Support Brand Trend-Jumping
By Matt G. Southern
40% of consumers support brands joining trends, but authenticity, cultural relevance, and quick execution are crucial for success.