Social Media
Learn the latest news and trends on the most popular social networks and how to reach and engage your audience with social media marketing best practices.
Getting Your Content Shared On Social Media: Interview With David Zheng At #Pubcon 2013
Sponsored by CopyPress, “Centralize Your Content Performance.” In an interview conducted at Pubcon 2013 in Las Vegas, David Zheng of KloutFire explains how to get your content...
How To Measure Success On Social Media: Interview With Alan K’necht At #Pubcon 2013
A big thanks to our Pubcon 2013 SEJ Lounge sponsor, Paygrip: “the most powerful payment processing platform in the world.” In an interview conducted at...
A Step by Step Guide on Using Tumblr Effectively for SEO & Social Media Marketing
Tumblr is a fantastic platform that can really benefit your brand’s marking approach if used properly. The SEO benefits are direct, and social exposure is...
Facebook To Begin Offering Custom Audiences To All Advertisers
Facebook announced Wednesday that Custom Audiences will be available to all advertisers worldwide by the end of November. Custom Audiences allows users to import their own...
Retail Advertisers on Facebook Average 152% ROI; 162% ROI on iOS
A new report by Nanigans, an ad platform based on optimization for ROI, states that retail advertisers who have campaigns on Facebook have experienced a...
20+ Tips to Ensure You Never Run Out of Interesting Facebook Content Ideas
If you’re like most bloggers, coming up with a blog post could sometimes be extremely demanding, as you are required to discover fresh content regularly....
Using Twitter to Find Link Prospects
With a more emphasis on social networks than ever before, getting links from the right kind of people and websites has never been more important....
Google Hotel Finder & The War for Hotel SERP Listings
Have you tried searching for a hotel lately on Google? If you have, you noticed a plethora of new Google hotel related search results. This...
New Move by Twitter: Universal Search Results
Finally! Twitter has finally announced it is launching Universal Search Results. The roll out will happen in waves, which means some users have to wait....
Google+ Now Used in YouTube Comments
The official YouTube blog announced today that it is now utilizing Google+ to better moderate all comments on videos. YouTube said this change was to...
Social Search Engine Topsy Has Indexed All Tweets in Existence
It’s hard to believe that Twitter has only been around since 2006, especially because it is now such a huge part of many of our...
Could Facebook VIP Be a Useful Marketing Tool?
We’re going to be brutally honest here. With a few exceptions, no one on Facebook cares if your car breaks down or that you’re having...
SEJ Dallas Meetup Speaker Brent Csutoras on Starting Out, Starting Over and Real Life
Brent Csutoras has been in many different roles in the social media game. As an entrepreneur, he’s founded several marketing companies. As a strategist, he’s...
The 5-Minute-A-Day Instagram Marketing Plan
Instagram can be an impressive platform for directly marketing to a target audience – especially if you offer a visual product. Like most social media platforms,...
Ten Factors To Consider Before Spending Money On Facebook Ads
If you’re reading this, then it’s probably because you or your company has been thinking about launching a Facebook page. This social network currently boasts...
10 Visual Texting and People Discovery Apps
In the long-time ago land of 2012, “people discovery apps” were all the rage, despite the fact that many of these companies had been networking...
How to Use the Power of Habit to Become a More Prolific Writer
“Over time, as the daily routines become second nature, discipline morphs into habit.” – Twyla Tharp No matter how many articles you read on...
How Social Media is Changing the World
It shouldn’t be any big surprise that social media is a huge part of our daily lives. It has certainly changed the way we communicate...
Stand Out From Tough Competition Through Effective Social Media eCommerce Strategies
It is quite common that most of the companies have its online presence to boost sales and profit of their business. These days, lots of...
Protecting Your Social Media Accounts From Phishing
The Onion was recently hacked by the Syrian Electronic Army and it made me re-evaluate the security of my personal social media accounts and, more...
[Infographic] The Current State of Smartphones
Smartphone have come a long way, especially since 2011 was dubbed as the year of smartphones. It always amazes me how many people are on...
How to Claim & Set Up Local Profiles: From Google+ to Yelp
Claiming and setting up local profiles is an important branding activity that has tremendous SEO value. Most websites that offer local business listings follow the...
7 Ways to Make Blogging More Complicated Than It Needs to Be
Far from its origins as a digital mode of journaling, blogging (derived from the phrase “web log”) has gained new status as a powerful content...
Tumblr Now Faces the Challenge of Change
I thought I was hip with social media until a few months ago I noticed my teenage daughter had deleted her FaceBook account. When I asked...
How to Extend The Shelf Life of Your Content by Repurposing It
Most of us assume that prolific content creators are always creating something new. But that’s far from the truth. As I’ve observed some of the...
How To Make Your Website Sticky
What a great feeling it is to land on a stellar page that’s rich with content that jumps out at you. A good user interface...
5 Ideas for Putting the Soul Back into Your Content
If you’re a writer or content creator for long enough, you’ll eventually reach a point where everything you do becomes a routine. You develop the...
Social Media #Fails Every Company Should Learn From
It just takes one post or tweet to tarnish your business reputation. One mistake by an otherwise savvy employee and a company can be labeled...
11 Unique Ways to Boost Your Social Sharing with Buffer
When it comes to sharing on social media sites, you can be free from the real-time grind of sending as you type. There’s no need...
7 Must Have Characteristics of a Corporate Brand Ambassador
Introduction Today’s competition among brands for a particular niche is really tough and challenging. If this is not addressed properly, you will find yourself in the...