The Reign of Email
If you are of the of the opinion that email is dead or dying, think again!. Not only was email the most popular online activity...
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Why Every Business Should Use Facebook
The majority of businesses have some kind of presence on Facebook but how many are really utilizing the social media giant for its full potential?...
Infographic: Local Search Ranking Factors 2013
The local search ranking algorithm can seem like a mystery at times. There are so many factors that are involved leaving many local marketers to...
How Social Media is Changing the World
It shouldn’t be any big surprise that social media is a huge part of our daily lives. It has certainly changed the way we communicate...
How To Create the Perfect Post on Social Platforms
Posting on social media sites such as Facebook, Google + and others isn’t rocket science. Or is it? Could there be a method to the...
The Pinterest Effect: From Pin to Purchase
Did you know that from 2011 – 2012, unique visitors on Pinterest grew a whopping 286% from 700,000 to over 20 million? In fact, a...
How Facebook Graph Search Affects User Privacy
As Facebook Graph Search is being rolled out to it user base, it’s important to be aware of the “searchable” content you post. Public information...
Advertising: A Brief History
In the following infographic, Ocean Media presents several key events in history that help define advertising, and lead it to where it is today. Various...
Can Facebook Graph Make You Money?
Facebook’s latest innovation – Graph Search, went live in January. Currently it covers four basic searches but it is expected to expand over the coming...
Is Social Media Bad For Your Phone
No doubt many of you reading this use social media sites such as Facebook, Twitter, Instagram, Pinterest and others on a daily, if not hourly...
The Evolution of Modern Marketing Automation
From radio, to television, to the Internet and smart phones, savvy marketers have found ways over time to be creative in order to reach potential...
The Ultimate Guide to Monitoring Your Online Reputation
Monitoring online reputation for businesses, brand names, and even persons is a necessary evil in today’s world of consumer generated content via blogs, social media...
Super Bowl Ads: Are They Really Worthwhile?
The cost of everything seems to be on the increase these days, with Superbowl ads being no exception. Sure if you are like me, Superbowl...
SEO Top Trumps: Know Who To Follow
With the vast amount of SEO content available on the Internet, how do you know what is valuable, what is relevant, who is knowledgeable, and...
Increase Facebook Interaction Wall Post Cheat Sheet
With many Facebook marketing campaigns, while content is king, success is oftentimes dependent on the details of the execution itself. Besides knowing what kind of...
Social Stereotypes: You Are What You Share
Remember the good ol’ days of high school where there were particular “groups” of people? In my school, the majority of people were either jocks,...
How to Effectively Build Your Brand Online
Typically, when we thing of “brands,” the thought of McDonalds, Ford, Bing, Amazon and the like come to mind. They are called big brands. Companies...
Mobile Has Changed Us: The Couch Potato is Extinct
Back in August of this year, Real officially launched their RealPlayer app for Android . As part of the development process for the video application,...
Pubcon Presentation: Proactive Link Building Tactics
In the session at Pubcon Las Vegas 2012, I spoke about link building, essentially revealing what works and what does not in a post-penguin world....
The Convergence of Social & Search
In this session at PubCon Las Vegas, I speak about how one can impact their overall search visibility utilizing social media. The two are becoming...