News and marketing advice for engaging with the world’s biggest social network.
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This Month in Social Media: Updates from November 2016
November was a busy month in the social media world. There were updates, enhancements, and announcements across various social networks....
A Marketer’s Guide to Facebook Messenger Bots
Facebook may say to the world “All your bots are belong to us” but a good marketer knows how to...
Does Facebook Live Increase Engagement and Website Traffic? [STUDY]
Here are some stats on our initiatives for Facebook Live and if they drove traffic and engagement or not.
Fake News Sites Banned From Facebook Ad Network
Facebook has updated its advertising guidelines in order to prevent fake news sites from generating revenue from the Facebook Audience...
Memorialized Account Bug is “Killing” People on Facebook
There was quite a shock Friday afternoon as many people checked their Facebook profiles, only to see that their profile...
Two Social Media Marketing Experts Discuss Facebook Live & Snapchat
These 2016 Pubcon interviews reveal ways you can make the most out of Facebook Live and Snapchat to amp up...
The Latest Social Media News from October 2016
October was a relatively mellow month in terms of social media updates, but that doesn’t mean there weren’t any noteworthy...
Facebook’s Q3 Results: 5 Things You Need to Know
Facebook continues to grow its advertising revenue and attract new users. Here are five things marketers need to know about...
7 Ways to Easily Increase Your Reach on Facebook
Increasing your Facebook reach shouldn’t be a huge problem. Knowing the right audience reach settings can make a difference when...
5 Facebook Advertising Tips for Service-Based Businesses
Facebook advertising can be an effective platform that can help you generate the results from your online advertising. Let’s dive...
Facebook Page Call-to-Action Buttons Get Big Update
Some big changes are coming to the way call-to-action buttons work on Facebook Pages. Facebook is also rolling out a...
10 Social Media Updates from September 2016
Twitter’s character count expansion was extremely noteworthy, as were Facebook’s numerous updates for businesses. Here’s the scoop on these changes...
Get More Facebook Likes for Free
Getting more Facebook likes is a great form of social proof. But how do you do it? Learn the secret...
Facebook: The Next Review Platform?
If you have something to say about the business, you have your chance. And Facebook keeps it simple because you...
New Test: Facebook Live From Desktop
Facebook Live broadcasting has been limited to smartphones, but that could be changing soon. Is the arrival of Facebook Live...
Businesses Can Now Sell In Facebook Messenger
Facebook has announced a couple new ways for brands and businesses to send customers to, and complete purchases within, its...
Verify Your Facebook Page Through These Steps
Want to get the verification “check mark” next to your Facebook profile? There are differences for businesses or brands and...
Facebook Expands Lookalike Audiences Globally
Facebook has announced an update to Lookalike Audiences that should make it easier for advertisers to reach consumers around the...
Facebook to Punish Advertisers With Slow Sites
Your mobile page load time will soon impact whether people will see your Facebook ads. To help advertisers speed up,...
5 Tricks for Getting More Engagement on Facebook Live
Facebook Live is a fantastic way to engage with your audience, but how do you make the most of it?...