Get the latest news and updates on the world’s largest social network, plus actionable advice and ideas for optimizing for Facebook’s news feed and using Facebook Ads.
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Facebook Ads vs. Google Ads: Which Is Better?
Confused about how to divide up your marketing budget? Here are some tips on determining how to spend between Google Ads and Facebook Ads.
11 Simple Facebook Ad Tips to Drive More Conversions
Targeting options and placements abound within the Facebook Ads platform. Leverage Facebook Ads to prospect, re-engage, and convert with these 11 tips.
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5 Facebook Advertising Tips for Service Businesses
Facebook Ads can be an effective way for service businesses to connect with their ideal customers. Here are five ways to use them correctly.
Digiday Reveals 56% of Advertisers Paused Facebook Spend in July
A survey of media buyers covered reduction in spend, client sentiment, and expectations when July ends.
Facebook: Most-Liked Posts Are Not the Most Viewed
Facebook posts that receive the most engagement are usually seen by a small percentage of people, says Facebook’s Head of News Feed.
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Facebook Enables 50-Person Live Streams With Messenger Rooms
Facebook Live and Messenger Rooms are coming together to make it possible for 50-person group chats to be broadcast live.
Facebook Brings Small Business Fundraisers to Instagram
Facebook is bringing fundraisers for personal causes to the Instagram platform, which small businesses can utilize to raise money.
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Q3 Ad Revenue Results: Snap and the Facebook Anticipation
Despite healthy growth due to the Covid quarantine, signs are pointing to a bumpy Q3 for Snap and Facebook.
25 Amazing Facts About Facebook
Facebook is the #1 social network in the world. It’s where you’ll find 2.6 billion potential customers. Find out what DON’T you know about Facebook.
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15 Facebook Live Best Practices to Boost Views & Engagement
Shy on camera? No problem! Follow these 15 Facebook Live best practices to get maximum views, engagement, and leads from your live videos.
13 Facebook Targeting Options You Need to Know About
Setting up Facebook audiences for the first time? Learn about 13 audience targeting options available for your Facebook ad account and how to use them.
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CCPA Roll-Out Causes Havoc for Facebook Advertisers
Buyers experience plummeting results as Facebook automatically removes California user data for targeting.
Facebook Algorithm Now Prioritizes Original Reporting
As of today, Facebook is changing the way news stories are ranked in its main feed with an algorithm update that prioritizes original reporting.
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Facebook Ad Ban Heats Up Heading into July, Stock Drops 8%
Unilever is the latest to deliver a $7b blow to Facebook Ads’ revenue.
Facebook Update Likely to Hurt Traffic to Older Web Pages
Facebook is updating its interface with a new type of notification that’s likely to hurt traffic to older pages.
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New Instagram Advertisers No Longer Need a Facebook Page
The change comes at an interesting time for Facebook, with talk of boycotting and ongoing fury over political content stances.
Facebook Goes After Companies For Fake Likes & Comments
Facebook is taking legal action against software companies responsible for distributing fake likes and comments across Facebook and Instagram.
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Users Now Able to Block Political Ads on Facebook and Instagram
Users will be able to opt out of political and social issues ads within the News Feed, or in the Ad Preferences area.
Facebook Search Results Now Include Wikipedia Knowledge Panels
Facebook appears to be testing the addition of Wikipedia knowledge panels in search results, according to reports from multiple users.
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Facebook Relaxes Ban on Ads for Non-Medical Masks
Advertisers meeting certain criteria will now be able to advertise non-medical grade face masks on the platform.
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