Latest SEO Articles
Your source for all things search engine optimization (SEO), including breaking news, algorithm updates, guides, strategies, tactics, tips, trends, tools, and more!
A New Era of Enterprise SEO: 7 Opportunities to Embrace Today
Here are seven areas of opportunity in enterprise SEO that you don’t want to overlook.
Google: Only Worry About Sitemaps if Your Site Meets This Criteria
Google’s Daniel Waisberg stated that sites don’t necessarily need sitemaps unless they fall into one of three categories.
How to Handle SSL Certificates When Merging Domains?
Google answers whether you should keep an SSL certificate on an old domain when merging with another domain.
How to Start Your Relationship with a New SEO Client
Want to develop long-term, mutually beneficial relationships with a new SEO client? Then onboarding is important. Learn how here.
Zero-Click Searches: How to Get Back Your Lost Google Traffic
Discover simple, proactive steps that you can take today to recover traffic lost to zero-click searches.
The Right Link Building Approach That Leads Straight to Links
Want to develop links and relationships with other businesses? Stop mass email outreach! Use this more powerful approach instead.
A Guide to Keyword Research
This guide will help you understand how to do keyword research, what tools to use, and more.
6 SEO Tasks to Automate with Python
Here are six examples of SEO tasks that you can automate using Python scripts.
What Is a Customer Journey & Why Does It Matter for SEO?
Learn how to make sure your SEO strategy contributes to an effective customer journey
How to Achieve Mobile-First Success
This guide will teach you how to create a great mobile-first website your users will love.
Author Bio Signal for Content
The author bio can be a trust building signal to readers that can indirectly impact search results and sales.
Excessively Deep Pagination Can Impact Search Traffic
How to fight back against excessively deep pagination and regain rankings.
Google Discourages Repetitive Use of FAQ Structured Data Markup
Google updated its guidelines for the use of FAQ structured data with recommendations regarding repetitive content.
Which Web Design Platform Is Right for You?
Here is a comparison of the top web design platforms based on your specific wants and needs.
Google’s SEO Best Practices for News Publishers
Google published a brief guide full of best practices for websites that provide breaking news coverage.
9 Essential Optimizations to Modernize Your Website
Here are nine simple yet impactful changes you can make to help your website keep up with the times.
Google’s Response to Moz Article Critical of SERPs
Google offers feedback on article published by Moz that’s critical of search results.
Google Lets People Customize Their Profile Cards For Search Results
Google is testing the ability for people to customize their own Knowledge Graph cards that are displayed in search results.
Google Featured Snippets: A 2020 SEO Guide
There are new things to consider when targeting featured snippets. Read on to learn more.
The Difference Between an SEO Bug & a Feature Request
Here’s how to understand the difference between a bug and a feature request when approaching enterprise SEO issues.
Latest Google Patents of Interest – February 25, 2020
Here are a few interesting Google patents that have been granted this week.
How to Identify a Possible Negative SEO Campaign
Has your website been affected by negative SEO? Find out! Here’s how to identify an attack and fix the problem.
Google’s Advice on How to Hire an SEO
Google shared a three-step guide on hiring an SEO for businesses who may be doing so for the first time.
Google Penalties on Guest Post Articles
Publishers are reporting that Google has issued Manual Actions to sites because of guest posts.
Migrating to Adobe Experience Manager: 4 Site Structure Considerations
Here are four key site structure considerations when migrating to Adobe Experience Manager.
The Content Campaign Process to Get Consistently Close to Insane ROI
With this campaign process in place, you can get closer than ever before to actually delivering “10x impact.”
Google Explains Gradual Declines in Ranking
Google’s John Mueller explains common reasons for a gradual decline in rankings.
Google Updates Image Search With Icons for Products, Recipes, & Videos
Google is updating its image search results pages with icons indicating what type of content the images lead to.
How Google PageRank Revolutionized Search
Read on to learn the core rules of Google PageRank, its history, and how it impacts SEO.