Latest SEO Articles
Your source for all things search engine optimization (SEO), including breaking news, algorithm updates, guides, strategies, tactics, tips, trends, tools, and more!
How to Use Categorical Keyword Research to Plan Your Content Strategy
Learn how to mine your and competitor’s categorized keyword research to identify and prioritize content marketing efforts.
Google Enhances Business Profiles For Stores With Delivery & Pickup
Google is adding more information to Search and Maps about businesses that offer options for grocery delivery and pickup.
Google: Mobile-Friendly Does Not Mean Ready For Mobile-First Index
Google’s John Mueller advises site owners that mobile-friendliness is not the same as ready for mobile-first indexing.
A Comparison of Domain Authority Checkers for Link Building
Learn how to evaluate domain authority checkers and what Domain Rating, Authority Score, TrustFlow & more really mean. See popular domain authority checkers compared.
International SEO Strategy for Non-Dominant Language Audiences
Want to target a specific, smaller second-language audience in a dominant-language country? Learn this SEO strategy for international business success.
Is It Time to Switch to a New SEO Tool?
Not getting the data you need from your SEO tool? It’s time to start prospecting for a new SEO software in your agency’s tool stack.
The Complete List of Google Penalties and How to Recover
Did you receive a manual action report in Google Search Console? Don’t panic! Read on to learn more about Google penalties and how to recover.
Google Says There’s No Limit on Title Tag Length
Google’s Gary Illyes says that industry standards on title tag lengths are externally created and not Google recommendations.
Google: No Benefit to An Artificially Flat URL Structure
Google’s John Mueller says there’s no benefit to having an artificially flat URL structure compared to one that shows directory depth.
Google’s John Mueller Stresses Importance of E-A-T For YMYL Websites
Search Advocate John Mueller stresses that Google is most concerned with expertise, authoritativeness, and trustworthiness (E-A-T) when ranking content that deals with health & finance.
What Is Law Firm SEO?
Law firms benefit from an optimized site that generates website traffic and attracts new clients online. Learn the fundamentals of Law Firm SEO here.
How to Become an SEO Expert
SEO expertise requires time, commitment, and experience. Do you have the drive to learn? Here are 21 things you need to know.
Google: Fine If AMP Page Has More Ads Than HTML Page
Google’s John Mueller says the search engine’s recommendation to maintain parity between AMP and canonical HTML pages does not apply to ads.
Google Patent: Rewriting Queries Based on Context to Meet Intent
A new patent from Google tells us how queries may be rewritten based on the context of those searches to better meet search intent.
4 COVID-19 Search Trends & How They Impact SEO
The pandemic has changed many things, especially how much we view the internet, online resources, and SEO. Read about how SEO has fared so far.
Facebook for WordPress Plugin Vulnerability Targets +500,000 Sites
Two exploits affecting the popular Facebook for WordPress plugin can lead to a total site takeover and malicious backdoors
Google Supports New Schema Markup For Education Sites
Google is adding support for a new type of schema markup with the introduction of rich results for education sites.
Googlebot Doesn’t Click On Buttons – What to Use Instead
Google advises site owners that the use of buttons on web pages is not optimal as Googlebot is not able to click on them.
Google Shares Technical SEO Best Practices For Ecommerce Sites
Google provides guidance to SEOs and ecommerce site owners on best practices for providing the search engine with accurate information about products.
Wix and Google Announce GMB Integration
Expanded partnership with Google integrates Google My Business. Makes Wix a stronger presence in local search
Google vs Baidu: Key Differences in SEO Strategy
Key differences between Google & Baidu affect how to optimize and develop an effective search marketing strategy for Baidu. Learn more here.
What Search Marketers Need to Know About Instacart Advertising
Instacart is a rising behemoth in the retail world that opens up many opportunities for marketers. Here’s what you need to know about Instacart advertising.
Google: Zero Click Claims Are Misleading
Google offers convincing evidence that claims surrounding “zero click” searches are erroneous
New SEO Tool Gathers Google Search Insights From 60M Queries
A new, free tool for SEOs tracks what percentage of Google search results pages in the US contain local packs.
JavaScript SEO: Best Practices and Debugging Tools
JavaScript has its benefits when used correctly. Learn about JS SEO best practices and tools for JavaScript debugging here.
Research: Trillions of Site Visits Uncover SEO Insights
Analysis of trillions of actual site visits yields insights into user behavior shifts that may impact SEO
How to Get SEO Clients: 7 Top Tips
“How do I get SEO clients with a monthly retainer?” This Ask An SEO column offers 7 tips on finding high-value agency clients.
How to Show the Business Value of Your SEO Proposal
Are you effectively communicating your proposed SEO campaign’s value? Help potential clients decide if the ROI is worth it with reliable forecasting.
11 Stellar Content Marketing Examples to Inspire Your Digital Marketing Strategy
Content marketing is a must for any marketing strategy. Here are examples of creative ways brands set themselves apart and provide value to their audience.
How Long Does SEO Take?
Three things affect how long SEO will take to get results. Learn how competition, inbound links, and content play a role in this.