Avoid These 6 Common Google News Optimization Mistakes
Here are 6 pitfalls you need to avoid to successfully optimize your site for Google News, the most popular news aggregator.
About
Dan Smullen, News SEO Consultant from Dublin, Ireland has an MBA with a specialism in Marketing from the prestigious Dublin Business School. Before specializing in News SEO and working in house on Ireland’s largest media websites including the Irish Independent and the Belfast Telegraph, and currently in the sports industry with Betsperts Media & Technology Group he was a key member of the Wolfgang Digital SEO team who won Best SEO Agency at the 2019 Search Engine Land Awards. SEO is Dan’s passion and sharing insights into strategies so that he can help others is what he loves to speak about at industry conferences such as Brighton SEO, and the News and Editorial SEO summit.
Articles
Homepage Design & Linking Strategy For Publishers [SEO Case Study]
Redesigning your news site? Consider these lessons learned by a major news publication and discover ways to improve your own internal linking architecture.
Tag Pages & Content Tagging For SEO: A Complete Guide
Discover the tagging best practices and innovative tactics top publishers use to improve search visibility and the discoverability of content.
How to Write an Author Bio: E-A-T, SEO Tips & Great Examples
Looking for author bio writing tips? Learn why it’s important for SEO, readers, E-A-T, and UX, plus see examples and a sample template here.
How to Test Your AMP Pages: The Complete Guide
Learn how to implement, validate, monitor, and fix the most common AMP errors to improve SEO with this step-by-step testing guide.
How AMP Impacts Rank in Google Top Stories, Discover & Organic Search
Independent News & Media’s Head of SEO shares the results of testing the impact of AMP on Top Stories, Google Discover, and organic search rankings.