Julia McCoy is the author of a leading industry course, the Practical Content Strategist Certification Course. She’s also the CEO of Express Writers, host of the Write Podcast and #ContentWritingChat, and a published author. Julia is a serial entrepreneur and content marketer who loves getting her hands dirty and teaching the ground-floor practices of content marketing, one of the highest-ROI, lowest-cost marketing channel for businesses today.
SEO, Social Media, Content Marketing, Blogging, Entrepreneurism
WordPress, SEMRush, BuzzSumo, Wordtracker, Buffer, TweetDeck, Mailchimp, KWFinder, RankTracker
What is a content differentiation factor and why it is the best way to ensure your content stands out.
Here are a few key options that are worth every bit of time, effort, and investment you put into them.
To celebrate International Women’s Day this March, here’s a list of the top 50 women in marketing to follow (in...
Know the rules on internal content linking and boost your site in SEO with relevant page-to-page link building, in this...
Get caught up on everything you should / shouldn’t be doing in your online content this year, via Julia McCoy’s...
Creative, hard-working, and a natural self-starter? Love researching and learning online? You might make the perfect content marketer. Learn the...
With so many resources, there is little excuse for us to choose to remain stuck in the same old methods...
A look back at the content that “made it” in content marketing, with tens of thousands of shares, is the...
Seth Godin once said: content marketing is the only marketing that’s left. Effectively done, it gives a brand an image...
Some still think they’ll succeed by rattling off cheap content built solely to maintain a link or two. Here’s why...
Not sure if press release syndication is worth it? What about duplicate content? Learn the truth of how Google looks...
Today, guest blogs are a major pathway to online success, fame, reputation and ROI. Learn why guest blogging can boost...
I think that 2017 is going to be the year when blogging is more sought-out than ever. The only problem?...
Learn why content marketing isn’t an easy overnight achievement: but, why the long-term dividends could mean your highest-value marketing.
Check out this post to learn the top email hacks you can start using now for more reads, higher open...
Could short-tail keywords be phasing out? Are you hitting up the right keywords when you prepare to optimize your content?...
Not all web writers are created equally. Know what to look for in a great online writer with this list...
Ebooks are all the rage right now. Termed “fat content,” they provide what a simple blog can’t: an upgrade. Here’s...
Are you storytelling? Today’s marketing revolves around engaging a fast-paced, busy audience. Learn how to engage brilliantly with authentic stories.
Julia McCoy, bestselling author and content marketing expert, discusses how SEO fits into the overall aspects of content and inbound...