Julia McCoy

CEO at Express Writers

VIP Contributor

Julia McCoy

CEO at Express Writers

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About

Julia McCoy is a serial content marketer, entrepreneur, and bestselling author. She founded a multi-million dollar content agency, Express Writers, with nothing more than $75 at 19 years old. Today, her team has nearly 100 expert content creators on staff, and serves thousands of clients around the world. She's earned her way to the top 30 worldwide content marketers, and has a passion for sharing what she knows in her books and in her online course, The Content Strategy & Marketing Course. Julia also hosts The Write Podcast on iTunes.

I am awesome at

SEO, Social Media, Content Marketing, Blogging, Entrepreneurism, Julia McCoy

Favorite Tools

SEMRush, Botify, Meet Edgar, Slideshare, TweetDeck, Google docs

Why Marketing Revolves Around Storytelling

Content Marketing

Why Marketing Revolves Around Storytelling

Why Marketing Revolves Around Storytelling

Are you storytelling? Today’s marketing revolves around engaging a fast-paced, busy audience. Learn how to engage brilliantly with authentic stories.

Julia McCoy
8/13/2016
1.5K Reads
1.2K shares

Your SEO Needs Content and Inbound Marketing

Content Marketing·SEO

Your SEO Needs Content and Inbound Marketing

Your SEO Needs Content and Inbound Marketing

Julia McCoy, bestselling author and content marketing expert, discusses how SEO fits into the overall aspects of content and inbound...

Julia McCoy
7/20/2016
5.5K Reads
1.8K shares

If You’re Only Focused on Keywords, Here’s Why You’re Thinking Wrong

If You’re Only Focused on Keywords, Here’s Why You’re Thinking Wrong

If You’re Only Focused on Keywords, Here’s Why You’re Thinking Wrong

Julia McCoy discusses why keywords were a focus in old SEO days, and why they aren’t today. Learn what you...

Julia McCoy
7/7/2016
4.4K Reads
1.4K shares

Your Business Needs Long-Term Content Strategy

Content Marketing

Your Business Needs Long-Term Content Strategy

Your Business Needs Long-Term Content Strategy

Why is content marketing not as simple as just getting content out? Julia McCoy explains what it takes to create...

Julia McCoy
6/24/2016
1.3K Reads
849 shares

10 Elements of Good SEO Copy

10 Elements of Good SEO Copy

10 Elements of Good SEO Copy

Today, SEO is far more than just a bunch of methods. It’s dynamic; personal; and exciting. Learn about today’s SEO...

Julia McCoy
6/20/2016
11K Reads
2.4K shares

10 Valuable Content Marketing Lessons From Print

Content Marketing

10 Valuable Content Marketing Lessons From Print

10 Valuable Content Marketing Lessons From Print

What made print so attractive back in the day, and how can you apply what worked in that era to...

Julia McCoy
6/8/2016
1.4K Reads
1.2K shares

How to Prioritize What Content You Should Create

Content Marketing

How to Prioritize What Content You Should Create

How to Prioritize What Content You Should Create

Prioritizing content creation can be difficult but it’s pivotal in focusing on one topic rather than stumble over many. This...

Julia McCoy
6/1/2016
984 Reads
562 shares

Why There are No Shortcuts to Content Marketing

Content Marketing

Why There are No Shortcuts to Content Marketing

Why There are No Shortcuts to Content Marketing

Content marketing isn’t a quick fix, or an overnight success; results take time. Julia McCoy debunks common content marketing shortcuts...

Julia McCoy
5/5/2016
2.1K Reads
996 shares

A 15-Point Checklist to Make Sure You’re Publishing Worthwhile Content

Content Marketing

A 15-Point Checklist to Make Sure You’re Publishing Worthwhile Content

A 15-Point Checklist to Make Sure You’re Publishing Worthwhile Content

Are you confident in how good your blog, web page, or other form of online content is? Find out if...

Julia McCoy
4/24/2016
2.6K Reads
1.7K shares

30 Trigger Words to Use in Your Online Writing for More Connections & Results

Content Marketing

30 Trigger Words to Use in Your Online Writing for More Connections & Results

30 Trigger Words to Use in Your Online Writing for More Connections & Results

Struggling with creating and publishing truly impactful, engaging online writing? Check out Julia McCoy’s list of 30 top words you...

Julia McCoy
4/5/2016
5.5K Reads
7.2K shares

Google’s AMP Update: What To Expect & A Guide To Making Content AMP-Friendly

Content Marketing

Google’s AMP Update: What To Expect & A Guide To Making Content AMP-Friendly

Google’s AMP Update: What To Expect & A Guide To Making Content AMP-Friendly

Imagine a world where the Internet loads four times as fast. Welcome to Google AMP. From Julia McCoy, here’s a...

Julia McCoy
3/15/2016
5.6K Reads
768 shares

Find Where Your Audience Lives – And Reach Them

Content Marketing

Find Where Your Audience Lives – And Reach Them

Find Where Your Audience Lives – And Reach Them

These days, everyone is finding their niche audience. It’s the key to hone in on the right people to read...

Julia McCoy
3/10/2016
1.0K Reads
337 shares

How to Create Relationships With Influencers to Boost Your Content Reach

Content Marketing

How to Create Relationships With Influencers to Boost Your Content Reach

How to Create Relationships With Influencers to Boost Your Content Reach

Learn how to boost your content marketing outreach hugely by connecting with powerful influencers in your niche. Julia McCoy breaks...

Julia McCoy
2/24/2016
1.8K Reads
619 shares

5 Crucial Content Creation Tactics You Might be Missing Out On

Content Marketing

5 Crucial Content Creation Tactics You Might be Missing Out On

5 Crucial Content Creation Tactics You Might be Missing Out On

Don’t miss out on these all-important content creation tactics. Read this post to find out which ones you might be...

Julia McCoy
2/14/2016
3.4K Reads
923 shares

5 Tips to Boost Your Content Team’s Time and Productivity

Careers & Education

5 Tips to Boost Your Content Team’s Time and Productivity

5 Tips to Boost Your Content Team’s Time and Productivity

If you’re a business delegating your content creation, this is for you. Learn how to keep a content team managed...

Julia McCoy
2/11/2016
1.0K Reads
373 shares

The Ultimate Guide to Topical Trust Flow [Infographic]

Content Marketing

The Ultimate Guide to Topical Trust Flow [Infographic]

The Ultimate Guide to Topical Trust Flow [Infographic]

In this infographic, Julia McCoy details what Topical Trust Flow is, how it has replaced PageRank, and how site owners...

Julia McCoy
1/19/2016
1.6K Reads
355 shares

8 Outdated Content Marketing Practices You Should Stop Doing Today

Content Marketing

8 Outdated Content Marketing Practices You Should Stop Doing Today

8 Outdated Content Marketing Practices You Should Stop Doing Today

Learn the top 8 outdated content marketing practices you should be avoiding at all costs, so you know what not...

Julia McCoy
1/16/2016
6.6K Reads
1.4K shares

10 Key Content Marketing Tips

Content Marketing

10 Key Content Marketing Tips

10 Key Content Marketing Tips

Julia McCoy shares content marketing tips. Long form content will be on the rise, brands should be storytelling, and more.

Julia McCoy
12/24/2015
3.7K Reads
1.4K shares

Google Says You Need Expert Writers: Content Standards From the New Search Guidelines

Google Says You Need Expert Writers: Content Standards From the New Search Guidelines

Google Says You Need Expert Writers: Content Standards From the New Search Guidelines

In November 2015, Google released its 160-page search guidelines. Julia McCoy discusses the two main acronyms Google now uses to...

Julia McCoy
12/23/2015
19K Reads
2.9K shares

15 Copywriting Tips That Will Take Your Content to the Next Level

Content Marketing

15 Copywriting Tips That Will Take Your Content to the Next Level

15 Copywriting Tips That Will Take Your Content to the Next Level

Take your content marketing to the next level with better writing. Julia McCoy’s 15-point list features the best copywriting tips...

Julia McCoy
12/17/2015
5.6K Reads
944 shares