Are Short-Tail Keywords Dying?
Could short-tail keywords be phasing out? Are you hitting up the right keywords when you prepare to optimize your content? Learn more in Julia McCoy’s...
About
Julia McCoy is an 8x author and a leading strategist around creating exceptional content and presence that lasts online. As the VP of Marketing at Content at Scale, she leads marketing for one of the fastest-growing AI content writing tools for SEO marketers on the planet. She’s been named in the top 30 of all content marketers worldwide, is the founder of Content Hacker, and exited a 100-person writing agency she spent 10 years building with a desire to help marketers, teams, and entrepreneurs find the keys of online success and revenue growth without breaking. Read her eight books on Amazon, including a non-fiction memoir of her life growing up in and escaping a radical cult: Woman Rising, A True Story. Connect with her on LinkedIn.
Articles
Top 8 Skills Every Great Content Writer Needs to Succeed
Not all web writers are created equally. Know what to look for in a great online writer with this list of eight key standards.
Why Ebooks are a Powerful Tool for Your Business & How to Win at Creating Yours
Ebooks are all the rage right now. Termed “fat content,” they provide what a simple blog can’t: an upgrade. Here’s what exactly constitutes a great...
Why Marketing Revolves Around Storytelling
Are you storytelling? Today’s marketing revolves around engaging a fast-paced, busy audience. Learn how to engage brilliantly with authentic stories.
Your SEO Needs Content and Inbound Marketing
Julia McCoy, bestselling author and content marketing expert, discusses how SEO fits into the overall aspects of content and inbound marketing.
If You’re Only Focused on Keywords, Here’s Why You’re Thinking Wrong
Julia McCoy discusses why keywords were a focus in old SEO days, and why they aren’t today. Learn what you should be focusing on for...
10 Valuable Content Marketing Lessons From Print
What made print so attractive back in the day, and how can you apply what worked in that era to your content marketing today? Julia...
How to Prioritize What Content You Should Create
Prioritizing content creation can be difficult but it’s pivotal in focusing on one topic rather than stumble over many. This allows you to better serve...
Why There are No Shortcuts to Content Marketing
Content marketing isn’t a quick fix, or an overnight success; results take time. Julia McCoy debunks common content marketing shortcuts and why they’re not.
A 15-Point Checklist to Make Sure You’re Publishing Worthwhile Content
Are you confident in how good your blog, web page, or other form of online content is? Find out if you match up to Julia’s...
30 Trigger Words to Use in Your Online Writing for More Connections & Results
Struggling with creating and publishing truly impactful, engaging online writing? Check out Julia McCoy’s list of 30 top words you should be using online.
Google’s AMP Update: What To Expect & A Guide To Making Content AMP-Friendly
Imagine a world where the Internet loads four times as fast. Welcome to Google AMP. From Julia McCoy, here’s a guide on making your content...
Find Where Your Audience Lives – And Reach Them
These days, everyone is finding their niche audience. It’s the key to hone in on the right people to read your stuff. Here’s a guide...
How to Create Relationships With Influencers to Boost Your Content Reach
Learn how to boost your content marketing outreach hugely by connecting with powerful influencers in your niche. Julia McCoy breaks down the key steps.
5 Crucial Content Creation Tactics You Might be Missing Out On
Don’t miss out on these all-important content creation tactics. Read this post to find out which ones you might be doing infrequently.
5 Tips to Boost Your Content Team’s Time and Productivity
If you’re a business delegating your content creation, this is for you. Learn how to keep a content team managed and productive, in a post...
The Ultimate Guide to Topical Trust Flow [Infographic]
In this infographic, Julia McCoy details what Topical Trust Flow is, how it has replaced PageRank, and how site owners can rise in the ranks...
8 Outdated Content Marketing Practices You Should Stop Doing Today
Learn the top 8 outdated content marketing practices you should be avoiding at all costs, so you know what not to do, in this post...
10 Key Content Marketing Tips
Julia McCoy shares content marketing tips. Long form content will be on the rise, brands should be storytelling, and more.
Google Says You Need Expert Writers: Content Standards From the New Search Guidelines
In November 2015, Google released its 160-page search guidelines. Julia McCoy discusses the two main acronyms Google now uses to rate content quality.
15 Copywriting Tips That Will Take Your Content to the Next Level
Take your content marketing to the next level with better writing. Julia McCoy’s 15-point list features the best copywriting tips for online marketers.
How to Get Ahead With Your Content in 2016
What will content in 2016 look like? Julia McCoy dissects content creation and publishing of the coming future and how to prepare your content for...
15 Tips to Help You Write Better Social Media Content
Learn how to write and share better social media content for your platforms and audience, including Facebook, Twitter, LinkedIn, Instagram, and Pinterest.
How to Make Content the Cornerstone of Your Inbound Marketing Strategy
Inbound marketing is the new, better alternative to traditional advertising. Here’s how you can make content the cornerstone of your inbound campaign.
9 Tactics to Utilize the Power of Instagram in Your Social Marketing
Are you on Instagram yet? Let’s get started and look at how this awesome social platform can start working for your benefit.
10 Easy Ways to Get Winning Blog Ideas Going
Stuck on your next latest and greatest blog ideas? Julia McCoy explores 10 key ways you can stay creatively inspired to create consistently awesome blogs.
What Not to Do With Your Content Marketing: 10 of the Craziest Content Mishaps
Learn what not to do with your content marketing, from ten of the craziest content mishaps: including a presidential candidate misspelling America and more.
A Case for Content: Has Topical Trust Flow Replaced PageRank?
Learn how the entire Google viewpoint has changed from focusing on PageRank to topical trust flow, and exactly how and why that ties into good...
A Guide to 10X Content: The New Successful Content
How do you rise above the rest of the crowded content space? Find out what the concept of 10x content is, and why your brand...
10 Strengths of a Tantalizingly Good Blogger
How do you become a brilliantly good blogger, the one people will read and tell others about? These ten blogging strengths will get you on...