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Breaking news, updates, trends, and the latest info you need to know about SEO, Google and other search engines, top PPC platforms, and popular social media networks.
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Google Announces 3-Day Digital Conference Starting June 30
Google is planning for a live digital event taking place over three days, which is geared toward developers and has some search-specific sessions as well.
Facebook Messenger Rooms Can Now Be Created From Instagram
Facebook Messenger Rooms, a new video chat option for up to 50 people, can now be launched from the Instagram Direct inbox.
Amazon Reported Moving Into Local News and Sports Podcasting
Amazon is reported to be moving into Local Search Advertising via Local News and Sports Podcasts. Response to decline of 3rd party cookies?
Google Ads Incorporates Retail Category Reporting
Retailers can now see Retail Category performance across different delivery avenues in Google Ads.
Google’s John Mueller: Don’t Create a Sitemap Manually
Google’s John Mueller recently advised an SEO not to manually create a sitemap for a large website, and offered more appropriate solutions.
Google Translate Widget is Free Again for Some Websites to Use
Google is again supporting the Google Translate website translator tool in an effort help people get the information they need amid the COVID-19 pandemic.
New Google Maps Feature Highlights Wheelchair Accessible Places
Google Maps is launching a new accessibility feature that lets users find wheelchair accessible places with the push of a button.
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Facebook Shops for Small Businesses & This Week’s Digital Marketing News [PODCAST]
This week on Marketing O’Clock, Facebook Shops make their way to a business page near you, Twitter allows users to limit replies, and more.
Research Reveals Covid-19 Consumer Behavior Insights
New data shows there is a New Normal in online shopping behavior. This is what we learned.
Twitter to Let Users Choose Who Can Reply to Tweets
Twitter is officially testing a new feature that allows users to prohibit entire groups of people from replying to individual tweets.
Google Launches New Podcast Promising Undocumented Information
Google is launching a new podcast which promises to live up to its name of “Search Off the Record.”
YouTube’s Continued Land Grab for TV Dollars: YouTube Select
YouTube continues its moves to grab a share of traditional TV dollars with its new YouTube Select program.
Facebook Is Testing Mid-Roll & Livestream Video Ads: What It Means
Facebook has confirmed they are testing mid-roll video ads, and livestream video ad placements. Here’s what this tells us about their plans in video.
Facebook & Instagram Let Businesses Sell Products Directly on Their Page
Facebook is expanding its e-commerce capabilities by making it possible for businesses to sell products directly on their Facebook and Instagram page.
Google Guided Recipes Blindsides Recipe Niche
Recipe publishing community surprised by Google announcement. New feature triggers structured data warnings.
8 Insights Learned from 800+ Link Penalty Cases
Paid links, guest posts, and PBNs are the top 3 reasons for manual actions, according to SEMrush research. Read this before building another link.
Google App Updated With Dark Mode for iOS and Android
Google has begun rolling out a long-awaited dark mode update for its flagship Google Search apps on iOS and Android.
Google Doesn’t Treat User Generated Content Different From Main Content
Google’s John Mueller recently explained, when it comes to rankings, there’s no difference between user generated content and main content.
Google Search Console Adds Reports for Guided Recipes
Google is adding support for Guided Recipes in Search Console, as well as the ability to validate the markup in the Rich Results Test tool.
Google Ads Shortens Business Identity Verification Time
Google Ads has updated their policy on their identity verification program, shortening the time frame businesses have to submit documentation.
Google Lists 5 Key Trends Shaping Consumer Behavior Amid COVID-19
Google has published a new set of research designed to help marketers respond to the changes brought on by COVID-19.
Google May 2020 Core Update Officially Over – Time for a Do-Over?
The response to Google’s core update has been largely negative, as large brands rank in Positions 1 and 2 for a wide range of keywords.
Google May Face U.S. Antitrust Lawsuits
The federal lawsuit focuses on unfair practices in search, advertising, and issues surrounding the Android operating system.
Google on How it Handles Extra Meta Descriptions and Title Tags
Google’s John Mueller comments on how Google handles extra meta descriptions and title tags.
Facebook Plans to Integrate Giphy With Instagram Following Acquisition
Facebook is acquiring Giphy, one of the most popular GIF-sharing sites on the web, in a deal that’s reportedly valued at $400 million.
Google on Reported Correlation of Bad Links and 50% Traffic Loss
Google’s John Mueller comments on webmaster question about bad links showing search console and a drop in traffic.
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Bing News PubHub & This Week’s Digital Marketing News [PODCAST]
The Marketing O’Clock team discusses the launch of the Bing News PubHub, new GMB features, Facebook brand safety controls, and more.
Google’s John Mueller: “Ranking Isn’t Always the Goal”
Site owners should not be so concerned about ranking well in Google that they lose sight of making content that’s useful to people.
YouTube Launches 4 New Features For Video Creators
YouTube announced the launch of 4 new features designed to help creators enhance their videos and moderate their channel.
LinkedIn Now Factors ‘Dwell Time’ Into its Algorithm
LinkedIn is updating the algorithm used to rank content in its feed by factoring in the amount of time users spend with posts.