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Breaking news, updates, trends, and the latest info you need to know about SEO, Google and other search engines, top PPC platforms, and popular social media networks.
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New Instagram Advertisers No Longer Need a Facebook Page
The change comes at an interesting time for Facebook, with talk of boycotting and ongoing fury over political content stances.
TikTok Debuts TikTok for Business, Signals Larger Move for Ad Dollars
The launch comes amidst expected U.S. revenue of $500m for the year 2020.
Hackers Use Google Analytics to Steal Credit Cards
Hackers are using Google Analytics to steal credit cards, passwords, IP addresses… basically everything shared with a hacked site.
Bing Image-Based Shopping Improves How Consumers Shop Online
Bing image-based shopping helps consumers discover products by vision, just like in the real world.
Google Combining Search Console & Analytics Data Into One Report
Google is working on a way to combine data from Search Console and Analytics together in one report that is accessible from either service.
DATA: These 8 Industries Are Ruling the PPC Market During COVID-19
A set of PPC benchmarks reveals which industries are currently performing well, which ones are hardest hit, and which ones have seen mixed results.
Google My Business Adds 4 New Attributes
Google is rolling out four new attributes that businesses can use to make their Google My Business listing stand out in search results.
Google to See Unprecedented Drop in Ad Revenue
Google is expected to see a history-making drop in advertising revenue, as eMarketer estimates a decline of 5% by the end of 2020.
Google’s John Mueller on Internal Anchor Text and “Visible Effect in Search”
Google’s John Mueller discusses internal anchor text on links and the “visible effects in search”
Google Mobile First Indexing and Scoring of Sites with Mobile and AMP Versions
How Google’s Mobile First Index will index and score sites that have Desktop, Mobile and AMP versions
Google Gives Businesses Free Ads in Google Maps
Google Ads is rolling out promoted pins to smart campaign advertisers and making them completely free to use for the next few months.
Google Adds ‘Fact Check’ Label to Image Search Results
Google is adding “Fact Check” labels to thumbnails in image search results in a continuation of its fact check efforts in Search and News.
Facebook Goes After Companies For Fake Likes & Comments
Facebook is taking legal action against software companies responsible for distributing fake likes and comments across Facebook and Instagram.
Google Creates a New Source of Traffic With Keen
A new and potentially powerful way to attract more site visitors. Google Keen proactively recommends content to users.
![Voice Tweets & This Week’s Digital Marketing News [PODCAST]](https://www.searchenginejournal.com/wp-content/uploads/2020/06/audio-tweets-5eec177539353-384x202.jpeg)
Voice Tweets & This Week’s Digital Marketing News [PODCAST]
This week on Marketing O’Clock, we cover Twitter’s new voice tweet functionality, Google Ads’ new targeting restrictions, Spotify’s self-serve video ads, and more.
Google Explains Why Field Data is More Reliable Than Lab Data
Google’s Martin Splitt recently gave a detailed explanation of the difference between lab data and field data as it relates to testing tools.
Google‘s New Chrome Extension Supports ‘Scroll to Text Fragment’ Feature
Google has released a new Chrome extension that makes it easier for people to link to specific pieces of text within a page.
Google On How to Use the Manual Action Report in Search Console
Google explains how to read, and take action on, the information found in the manual action report in Search Console.
Twitter Introduces Voice Tweets
Twitter is testing a new feature that will allow users to record voice clips to publish as tweets.
Users Now Able to Block Political Ads on Facebook and Instagram
Users will be able to opt out of political and social issues ads within the News Feed, or in the Ad Preferences area.
Instagram to Surpass Twitter As a Popular News Source
A report on the digital news industry finds Instagram is set to become a more popular source than Twitter, with younger demographics leading the charge.
Instagram, Pinterest Roll Out New Features For Pride Month
June is Pride month and Instagram & Pinterest are marking the occasion with a set of seasonal features including rainbow text, stories filters, and more.
Why Google Pulled Ads From Two Conservative Websites
Offensive content caused two websites to lose their advertising. This is what you should know so it doesn’t happen to you.
Google Advises Against Using Nofollow Links When Migrating Sites
Google’s team of webmaster trends analysts discuss the intricacies of nofollow links in the first episode of the company’s new podcast.
Snapchat Launches Ads Certification Program
Training is divided into six modules, and continues to show the platform’s commitment to growth both on-platform and in advertising revenue.
Google Warning on Guest Posting For Links
Google’s John Mueller made it clear what Google does about guest posting for links.
Google: Rankings for New Sites Could Fluctuate For Up to a Year
Google’s John Mueller recently advised that it could take up to a year for the search engine to figure out where to rank new sites.
Google Search Console Adds New Data for Recipe Structured Data
Google is updating the Search Console Performance Report with data related to the performance of recipe rich results.
Google Ads’ Policy Crackdowns Continue
The latest in policy updates from Google include clickbait ad disapprovals and account pauses during violation investigations.
Google Chrome to Hide Parts of URLs in Future Update
Google is working on ways to hide parts of a website’s URL in the address bar, showing only the domain name.