Keep in mind these important tips in creating a comprehensive marketing plan for your brand.
Maybe you are tired of towing the corporate line. Maybe you are just ready to be your own boss. Whatever your reasons are for wanting to become a freelancer or entrepreneur, the journey is an exciting one. And sometimes scary.
Is upcoming summer heat making things slow for your company? In this post, learn ten ways to find new clients and beat the “summertime slump.”
There is no overnight fix to make your business profitable. However, Rocco Baldassarre shares five strategies that can help you achieve just that.
When you apply growth hacking techniques to your personal brand in addition to your business, your overall marketing efforts become even more powerful.
Thinking of hiring a remote staff for your business? Check out this online entrepreneur’s guide to sniffing out scammers.
With the right tactics, growing and developing a niche community is often easier than building a broad and multi-faceted community.
Consider these seven things when deciding whether you should become a full-time entrepreneur.
As an entrepreneur, you are used to working on a budget. When you are first getting your business started, almost everything is going to fall on your shoulders – social media, SEO, reputation management, customer service, accounting, and much more.
Have you taken the time to think about how to build customer loyalty?
Are you thinking “I’ve got so much other stuff on my plate, that really isn’t on my list of priorities right now! I need a sign over my door, a website that doesn’t crash, and more actual customers before I start worrying about all that.” I hear you.
More often than not what tools you use can make a significant difference to the bottom line. Here is a list of tools to grow your business in 2016.
Christmas is just around the corner! And that means it’s time boost your holiday marketing strategies.
Being an entrepreneur is attractive for many reasons. Some people think about opening a business all their life but never get around to actually doing it.
Scientific studies has identified five character traits that seem to indicate whether you are meant to be an entrepreneur or better of being employed.
I asked my team to identify common mistakes they see buyers making when buying a website. Here’s what they came up with.
How does your brand handle customer service? Do you have any favorite quotes regarding customer service that you want to share?
At SEJ Summit Silicon Valley, Loren Baker talked with Kevin Henrikson about how marketing works when you’re in a startup and when you’re in an enterprise.
In business, negotiation skills are an absolute requirement. Here are some of the lessons I’ve learned that may help you as well.
With a few simple “tricks” there are few ways you can encourage your community engagement with your brand on social.
Here are some real world strategies, examples and advice every local retailer should consider when embracing a relationship with Amazon or eBay.
This week on Marketing Nerds, Portent CEO and Founder Ian Lurie talks about true leadership and building long-term digital marketing strategy.