Selling On ChatGPT: How Brands Are Driving Revenue Through Ads & GEO [Webinar]
We go live with OpenAI (ChatGPT) on Sept 22, to help you understand how your business can sell products or drive leads on ChatGPT.
We go live with OpenAI (ChatGPT) on Sept 22, to help you understand how your business can sell products or drive leads on ChatGPT.
CallRail’s Meagan McLoughlin explains what to audit before/after Local Services Ads migrate into Google Ads, from historical reports to tracking numbers and lead quality.
Count AI marketing’s hidden rework and maintenance costs before claiming efficiency gains, or risk repeating programmatic’s mistake and starving long-term strategy.
Sean McCrohan and Steve Wiideman explain how citation clicks, calls, prompt libraries, and customer language can connect AI discovery to local leads.
Automattic says Matt Mullenweg has returned with the board’s full support. But its official announcement raises additional questions.
Google admits that Search Console’s AI search reporting does not adequately reflect AI search positioning data for SEO.
Google redesigned Search results across the EEA, Business Profile posts get view counts again, and ChatGPT Shopping now leans harder on product feeds.
SEO For Paws is back with Barry Schwartz, Glenn Gabe, and a lineup of search experts talking about search in the AI era.
Automattic says Matt Mullenweg has returned with the board’s full support. But its official announcement raises additional questions.
Google admits that Search Console’s AI search reporting does not adequately reflect AI search positioning data for SEO.
Google redesigned Search results across the EEA, Business Profile posts get view counts again, and ChatGPT Shopping now leans harder on product feeds.
Google’s developer docs for the Web Search Service API show a partner-only path to full-web search results.
A University of Washington paper estimates AI Overviews reduced search referrals to Wikipedia by about 5%, a metric Google disputes.
Google says Business Profile post view counts are rolling out globally for posts published in the past 18 months, combining views from Search and Maps.
Sean McCrohan and Steve Wiideman explain how citation clicks, calls, prompt libraries, and customer language can connect AI discovery to local leads.
Google admits that Search Console’s AI search reporting does not adequately reflect AI search positioning data for SEO.
Google redesigned Search results across the EEA, Business Profile posts get view counts again, and ChatGPT Shopping now leans harder on product feeds.
SEO For Paws is back with Barry Schwartz, Glenn Gabe, and a lineup of search experts talking about search in the AI era.
Use nested phrases and timely publishing to reach new Google searches and the longer queries AI systems generate.
A University of Washington paper estimates AI Overviews reduced search referrals to Wikipedia by about 5%, a metric Google disputes.
CallRail’s Meagan McLoughlin explains what to audit before/after Local Services Ads migrate into Google Ads, from historical reports to tracking numbers and lead quality.
Keep AI-driven PPC accountable with transparent reporting, brand-safe creative guardrails, and campaign structures that preserve performance without surrendering control.
Google launches Meridian GeoX globally, giving marketers new ways to run geo experiments and bring incrementality results into marketing mix modeling.
Google expands Data Manager across GA and DV360 and introduces a Data Strength Uplift Metric to measure the impact of first-party data.
Google Ads brings Local Customer Optimization to Performance Max and easier Store Sales measurement to help retailers drive and measure in-store purchases.
Advertiser data now spans single-digit to $22 CPCs, but ChatGPT Ads still lacks auction insights, industry benchmarks, and reliable audience data to judge performance.
Publishing more content won’t fix what AI gets wrong about your brand. Too many versions of the truth is the real problem.
Ten Speed’s citation study shows product pages beating Reddit nearly six to one for B2B buyers, verified only after six pointed fact-check questions.
The Guardian reports AI cleanup listings are up 87%, while freelancers say clients lowball the work.
Platforms like Spotify and LinkedIn are cracking down on AI slop. SEOs face a choice: treat AI as a shortcut or as an editorial assistant.
A practical framework for auditing publisher websites in 2026, covering technical SEO, content quality, E-E-A-T, and entity consistency across passive and active discovery channels.
One year of AI Mode data shows people asking questions, not typing fragments, which is why the lead-first paragraph now beats the narrative arc.
This checklist, created from CallRail’s October 2025 survey of 600 small-to-midsize businesses, walks you through six areas to implement AI that can:
YouTube Gives You Feedback On Shorts Before Publishing
By Matt G. Southern
YouTube is expanding Get Feedback, a tool that reviews a Shorts before publishing, to U.S. users
Google To Bring New Video Understanding Tech To Ask YouTube
By Matt G. Southern
Google says a new Gemini system that inspects frames, audio, and transcripts on demand will power Ask YouTube on video watch pages.
YouTube Says Bigger Thumbnails Drove More Long-Form Views
By Matt G. Southern
YouTube’s Todd Beaupré says the desktop homepage redesign with larger thumbnails drove more long-form engagement despite showing fewer videos at once.
Facebook Groups Are Google’s No. 2 Forum Source
By Matt G. Southern
Ahrefs data shows public Facebook Group posts appear in 38% of Google’s Discussions and forums results, passing Quora and trailing only Reddit.
ChatGPT Searches Individual Subreddits By Name
By Suganthan Mohanadasan
Reddit still wins ChatGPT citations where a forum is the best source. Two captures, four days apart, show what actually decides the credit.
Why Running YouTube Ads Like Search Will Burn Your Budget
By Sarah Stemen
Before funding YouTube Ads, businesses must fix attribution, build skip-proof creative, budget for algorithmic calibration, and simplify offers to one clear promise.