How to Block Poor Performing Ad Placements in Apps Using a Script
Here’s an AdWords script you can use to automatically limit ads from showing on poorly performing mobile apps.
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Why Advertisers Must Make Brand Safety on Mobile Devices a Top Priority
Here’s why and how advertisers should prioritize brand safety on mobile devices – plus actionable tips to combat ad fraud.
Bing Improves Search Experience for Hotels, Home Services, and Coupons
Bing has rolled out new “intelligent search” features designed to overcome challenges when searching for hotels, home services, and coupons.
HTTP/2 FAQ: What Every SEO Professional Needs to Know
Here’s how HTTP/2 helps speed up your website and why it matters now more than ever.
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How to Plan a Blog Post in 6 Easy Steps
Learn how to plan a blog post from start to finish with this six-step guide.
5 Classic Tips to Write Effective Google Ads Copy
Incorporate these five classic principles into your PPC ad copy to boost your campaign’s performance.
Google Improves Accuracy of Search Console Index Coverage Report
Google has improved the accuracy of the Index Coverage report generated by Google Search Console.
Google AdSense Earnings Fluctuations Not Related to Algorithm Update
Google has confirmed that any fluctuations in AdSense earnings is not related to the recent search algorithm update.
How to Create & Use Surveys for Content Marketing
A survey helps you better understand your audience. Here are some essential tips to create your survey and questions.
Google’s Sponsored Units on Search: What Marketers Need to Know
Find out when Google’s Sponsored Units appear, how they work with product listing ads and Google Shopping, and more.
9 Frequently Asked Questions About Yandex SEO & PPC, Answered
This post answers nine of the most commonly asked questions about Yandex. Plus, Yandex SEO tidbits you should know.
Google My Business Insights Show How Posts from Pages are Performing
Google My Business has begun offering insights related to how posts from GMB pages are performing.
4 Ways to Use Google Analytics to Find Content Ideas
Here’s how to use data collected from Google Analytics to find content ideas that garner results.
When (& When Not) to Write Meta Descriptions
Here are four reasons you must write meta descriptions – and five times when you may not want to.
How to Measure the ROI of Your Social Media Marketing Efforts
This five-step guide will help you find out if your social media efforts are producing ROI.
Affiliate Link Building: How to Do It the Right Way
If affiliate marketing isn’t in your link building wheelhouse, here’s why you need to integrate into your online marketing efforts.
Making SEO & User Experience Work Together
Here are some SEO/UX best practices to better meet the needs of searchers and help you rank higher.
18 Essential Social Media Marketing Apps for Your Smartphone
These 18 social media marketing apps make it super easy to create and publish updates from anywhere, anytime.
How Influencers Outperform Competitors Through Extreme Productivity
Want to be a marketing influencer? Learn how to use extreme productivity to grow, influence, and beat competitors.
Google Says Raters Guidelines is Key to Broad Core Update
Google offers guidance that Quality Raters Guidelines is key to ranking better in Broad Core Update.