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Tweak and Optimize Your PPC Ads
There are two things that you can do when optimizing your pay-per-click ad: Overhaul your ad copy or tweak it. However, there are those who...
Twitter’s Mobile Advertising Producing Majority of Revenues
Even as technology giants Facebook and Google struggle to adequately monetize mobile users, Twitter recently announced it is generating the majority of its total revenues...
Mobile Payments: Which Provider Will Win the Battle for Dominance?
With smartphone usage growing by leaps and bounds each year, payment providers are grappling to win control of the mobile payments market. Since total mobile...
Google Rolls Out Panda Update 3.8
Google recently announced through their Twitter account that they pushed out a refresh for their Panda algorithm. There were earlier rumors that an update will...
A Crash Course in the New Google Trusted Stores Program
Officially moved out of beta on June 7, 2012, the Google Trusted Stores program makes it easier for online shoppers to purchase from trusted e-commerce stores....
Sony Outplays Nintendo in Console Browsing
Two of the biggest players in the video game console market, Nintendo and Sony, are competing hard to provide their customers with the best gaming...
Google+ Events Invites You to Help Make Evite Obsolete
In an effort to make Evite obsolete and turn the invitation service industry upside down, Google recently launched Google+ Events. The new product, which was...
Interview with Liz Wilson, Community Editor at Paper.li
Content curation is hot nowadays, and there are quite a few content curating tools to help you organize and re-use user-generated content that is spreading...
Can LinkedIn Today Be a Real Player in the Social Aggregation Space?
Although LinkedIn Today is a feature that launched with great reviews back in March of 2011, it has been a section of the site that...
Mystery Illness Causes Larry Page to Cancel Public Appearances
Larry Page, Google’s 39-year-old Chief Executive Officer, has been absent from the company’s annual meeting and will not be making any public appearances “for the...
Startup SEO – Lonely, Frustrating, and Sometimes Embarrassing…But It Doesn’t Have to Be
I’ve had the opportunity to speak with a number of startups during my career, and I have helped several with digital marketing strategy. If you’ve...
Inbound Marketing in Foreign Languages
Traditional “outbound” marketing techniques, such as advertising and telemarketing, involve reaching out to potential customers and grabbing their attention. Inbound marketing involves creating quality content...
Improve Conversion and CTRs through Interlinking
Your website’s search engine optimization campaign can get some help through internal link building. However, it can also damage the conversion funnel. In fact, not...
The Problem with SEO: Mistaking Correlation for Causation
So you just saw a big jump in your natural search result rankings? Congratulations, that’s great news! But before you start patting yourself on the...
Facebook Email Fiasco: 900 Million+ Profile Updates Without Permission
Even though most Facebook users were not even aware that they had a Facebook email address, the social network recently changed the publicly displayed email...
How to Attract Facebook Fans for Your Business
Nearing one billion users, Facebook was able to connect businesses with their existing and potential market worldwide. However, not all brands that have a Facebook...
Changing Jobs? Some Tips from Alan Bleiweiss
I have had lot of SEO/Internet marketing friends that have lost jobs or changed jobs and then had to move far away to a new...
The Power of Contextual Advertising
It has already been established that Internet marketing has many facets and components. Depending on the business’ goals, there are various ways on how it...
Facebook “Find Friends Nearby” Feature Quietly Launches
Although Facebook has not yet officially announced it, the social network has quietly launched a new feature called “Find Friends Nearby.” The feature, which allows...
Pinterestingly Enough: Interesting Pinterest Stats
Who hasn’t heard about Pinterest? At 10.4 million users, it is the fastest growing social media site in history. Many of those users are recent...
Redesigned AdWords Roll Our Worldwide
A “simpler and more beautiful” AdWords, which was previewed a couple of weeks ago, will roll out to all accounts worldwide in the next few...
Your Step-by-Step Guide to AdWords
New to AdWords? Have clients who struggle to grasp PPC? Simply Business recently created this interactive step-by-step guide to setting up and using Google AdWords....
New Law Requires Sex Offenders to Post Criminal Status on Social Networks
On August 1st, a new Louisiana law that requires sex offenders and child predators to declare their criminal status on social networking sites will go...
Too Bad We Didn’t Write Optimize First
Kudos to Lee Odden of TopRank Online Marketing for beating me and SEO Stoney deGeyter to the punch. If the two of us had collaborated...
Human Development Center, The Non-Profit Marty Weintraub Supports
I talked to Marty Weintraub, AKA @aimClear, about the Human Development Center. I asked him to tell us about this fantastic organization and the help...
Google’s Endangered Languages Project Fights to Save 3,054 Languages
With languages disappearing at an unprecedented rate, linguistic experts are predicting that over 3,000 of the world’s approximately 7,000 languages will become extinct in the...
Is It Time to Rescue Your PPC Campaigns?
Small businesses often have a number of different campaigns they are working on in order to drum up business. One such campaign is the pay-per-click...
Facebook Explains the “Report” Feature
When one of Facebook’s 900 million plus users clicks the “Report” button, the world’s largest social network has multiple security teams ready to take immediate...
Understanding Penguin 1.1: Be Safe from Updates in 3 Easy Steps
So, first things first! What is the difference between PENGUIN and PENGUIN 1.1? The Penguin update was a change in a module within the search...
12 Questions to Ask a Prospective Link Building or Contact Marketing Client
If you’re an SEO/SEM/inbound marketing/content marketing agency that offers link building or content marketing services independent of other services (such as keyword research, a technical...