Latest SEO Articles
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What I Learnt From Revoking A Google Manual Penalty
It’s every site owner’s worst nightmare. You wake up one morning to a Google Webmaster tool warning message notifying you of the detection of unnatural...
How to Use Bid Adjustments to Get More Out Of your AdWords Enhanced Campaigns
With all this fuzz about Enhanced Campaigns I thought it was about time to start moving forward. We’ve already seen the first 100 posts about...
CPMEo and Gazing Time will be the Future of Web Advertising
Most of you probably know about CPM or Cost Per Thousand Impressions (where M stands for 1000 in Roman Numeric System). The numbers that you...
Bruce Clay Discusses Content-Centric Search
Content-centric search—what is it and how does it work? That was the topic of conversation in our most recent video interview with blogger and SEO-extraordinaire...
A Visual Guide to Using Google Properties for Content Research
Content is King! Meh. So naturally, everyone is trying to create kings of their own. With king-making now an inevitable part of digital marketers’ business,...
QUART – The 5 SEO Super-Signals
The overwhelming majority of sites that I audit have been hammered by either Panda, Penguin, or both. Sure, there are some sites where the drop...
How To Create Click to Call Campaigns in Google AdWords Enhanced Campaigns
Service businesses are experiencing a great increase in advertising costs and this is creating the necessity of maximizing the conversion rate in order to...
How to Use Video to Promote Your Website
The longer the video is, the less likely it is it will be watched. Everybody who gets to deal with website promotion in the search engines...
Hotel SEO and Beyond: How To Optimize For Hotel-Related Google Search Queries
Summer is a great time to speak about hotel SEO. As reported by the US Travel Association [http://www.ustravel.org/] last year, US residents alone took nearly...
Why Relying On Organic Search Traffic Alone Is A Risky Business
image credit: Shutterstock We have all been guilty of relying on organic search traffic and organic search traffic alone as a traffic source at some...
The Value of Google Result Positioning
Since Chitika Insights’ last report in May 2010 about the value of Google result positioning, the Google search algorithm has changed hundreds of times. With...
5 Ways to Avoid Link Patterns
Anything that irritates Google’s users is a threat to Google. Any tactic that, en masse, reduces user satisfaction is something that Google would like to...
Google Analytics Custom Reports for Enhanced Campaign Management
<< Account Management Notes – July 22, 2013>> …Google flipped the enhanced campaign switch today and there was a flood of advertisers into mobile and...
Is There Value In Your SEO Rankings?
If you are asking yourself this question they you are probably thinking about selling your website. Or you want to know what your website is...
SEO: The Future of Search Results
10 blue links. This is how search engines currently answer questions — over a billion times each day. But what if instead of seeing 10 results,...
How Voice Search Is Changing SEO
Voice search is really taking off. I use it constantly and I know many of my peers do as well. Why type with your hands...
The Dangers Associated With An Author’s Bio
image credit: ShutterStock In the past algorithm update of Google, a lot of traditional strategies in off-page SEO have been set aside by SEO pro to...
The Challenges of Localizing Your Website
image credit: ShutterStock There are a number of challenges any business or organization must face when localizing its website. There are issues to do with translation,...
Web Design Is SEO | Most Important SEO Factors To Consider When You’re Designing A Site
Search engine optimization processes made great strides in the last few years. When the phrase first appeared, SEO web design intended little more than stuffing...
How the 80-20 Rule Applies To Successful AdWords Management
There is a common saying that states: “The greatest trick the Devil ever played was to make everyone think he didn’t exist” The same thing...
Top SEJ Posts For The Month of June 2013
Every month I like to take a moment to recognize the top authors and posts for the previous month. June went by so fast. Hopefully...
Google Grants – AdWords For Non-Profit: How To Get It Started and Start Maximizing Traffic
Are you a non-profit organization that complies with Google’s grant minimum requirement for your country? Then this post could be of great interest for you....
Who Needs SEO When You Have No Competition?
It’s no secret that SEO is not easy (and it’s not cheap). It takes a ton of effort to earn that top spot on a...
Link Acquisition Using Humor: What We Can Learn From the Lebron James Faux Email Hack
Link building is a critical part of any search engine optimization effort, but sometimes the manual methodologies get old. The good news is, you can...
6 Ways To Optimally Use Keyword Match Types for AdWords Success
There are a lot of different theories on how keyword match types are best implemented to give you the biggest bang for your buck. For...
Tips and Tricks for Optimizing Time Sensitive Pages
When it comes to content, you always have to worry about something being time sensitive. Writing evergreen content, or content that will remain significant throughout...
Why Pay For Performance SEO Is Really Too Good To Be True (Provided You’re Cautious Enough)
image credit: ShutterStock The other day I dropped by a small tea stall near my house and one of my friends jokingly said to the...
Things You Need to Know About Bing Ads Quality Score
As a Bing Ads product manager specializing in campaign optimization, I often get asked the differences between Quality Score on Bing Ads and AdWords. In order...
Small Businesses Can Still Have Big SEO Success
image credit: ShutterStock Many small business owners feel like they can’t compete with the “big” brands simply because they don’t have the money or the...
6 Reasons Why Small Businesses Often Fail With AdWords
Managing AdWords campaigns for small businesses offer many challenges besides just optimizing AdWords in the regular sense. Many small businesses have distinct budgetary challenges, their...