AdWords Keyword Diagnosis Report: Diagnosis Statuses Decoded
AdWords provides a keyword diagnosis tool inside the user interface that few people know about, and even those who do...
Common Product Listing Ad Mistakes & Solutions
Holiday shopping season has begun! We’re now just days out from Black Friday 2013 and Product Listing Ads (PLA’s) are...
Google Analytics Custom Reports for Enhanced Campaign Management
<< Account Management Notes – July 22, 2013>> …Google flipped the enhanced campaign switch today and there was a flood...
Market Research for International PPC Success
International advertising is more than just translating campaign components into new languages and changing targeting settings. International paid search advertising...
4 Killer Lists Using Google Analytics Remarketing
What’s the hottest topic in PPC? Well, aside from enhanced changes across the Google platform, one hot topic is retargeting....