Latest SEO Articles
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Introducing LinkPatrol: A WordPress Plugin by Search Engine Journal
Search Engine Journal has been on WordPress for just over 10 years– we moved from Blogspot to our own hosted WordPress installation on April 22, 2004....
Critical Vulnerability Found In Popular WordPress Newsletter Plugin
Web security firm, Sucuri, found a critical vulnerability in a WordPress plug-in that has over 1.7 million downloads. The vulnerability allows potential attackers to take...
PR Newswire Responds To Panda 4.0 By Taking Action Against Spammers
When Panda 4.0 was rolled out last month, press release sites were hit particularly hard. PR Newswire lost around 63% of their SEO visibility as a...
An #Interview With Dennis Goedegebuure on AirBnB and Internal Linking
As part of our coverage from the sold-out Searchmetrics x Search Engine Journal conference in San Francisco on SEO, content marketing, and analytics, I caught up with...
The Art of Peripheral Persuasion: Visuals in Web Design
They say that content is king, and that’s true. Quality, keyword-rich content will go a long way for your SEO and conversion rates. But people...
The Future Of SEO Is Personalized Search: Interview with Warren Lee
As part of our coverage from last week’s sold-out Searchmetrics x Search Engine Journal conference in San Francisco on SEO, Content Marketing and Analytics, I recently...
The Landing Page Optimization Guide You Wish You’ve Always Had
What follows is a list of resources that can be applied specifically to landing page optimization, originally repurposed from ConversionXL and other great websites around the web....
WordPress Takes A Stand Against Abuse Of DMCA Takedown Requests
Torrentfreak reported yesterday that WordPress has issued a lawsuit demanding $10,000 in compensation to cover damages suffered through a false DMCA (Digital Millennium Copyright Act) takedown notice. WordPress...
![Ranking Factors Post-Hummingbird, Panda 4.0 by @marcustober [SESSION RECAP] #SEJSF](https://cdn.searchenginejournal.com/wp-content/uploads/2014/06/future-of-seo-720x400.webp)
Ranking Factors Post-Hummingbird, Panda 4.0 by @marcustober [SESSION RECAP] #SEJSF
This is a session recap from Marcus Tober’s presentation on “The Search (R)evolution” from our June 13 San Francisco conference, “SEO, Content Marketing and Analytics:...
Understanding How to Use the Google Tag Manager
Just recently someone told me they stumbled upon the Google Tag Manager and had no idea how it worked or why it mattered. Believe it...
Multilingual SEO: It’s Actually a Pretty Big Challenge for Google to Determine the Language of a Query
There are many words which are spelled the same but have different meanings based on language and location. A very simple example is the word...
A Flaw In The All-In-One SEO Pack WordPress Plugin May Be Putting Your Website At Risk
If you have the All-In-One SEO Pack WordPress plugin installed, your website may be at risk of being compromised if it’s not updated. A update was released...
SEO 101: 5 Ways to Optimize Your E-Commerce Content
Onsite copy is still one of the most important ranking factors, especially for newer sites. The trick is knowing what to look for, how to...
Global Marketing: 5 Common Mistakes to Avoid
Going global can be an exciting transition for any company. It can also be fraught with potential pitfalls, with many mistakes arising from marketers failing...
New Research From Conductor Concludes Google Has 85% of Search Traffic, Not 67% as comScore Reports
Conductor has written a whitepaper around research that debunks some of comScore’s regularly released search market share numbers. Their findings were definitely enlightening, to say...
What The Experts Have to Say: Google Panda 4.0 and Payday Loan 2.0 Updates
This week, Google announced that Google Panda 4.0 and a second iteration of its Payday Loan update have both been rolled out. We reached out...
Google Rolls Out Panda 4.0 & Payday Loan 2.0 Updates
Over the past 12 hours, we’ve had confirmation from Google that they’ve rolled out two web spam updates; Panda 4.0 and Payday Loan 2.0. Panda...
SEO 101: Is a Fast Google Penalty Recovery Possible Using the Google Disavow Tool?
If your website falls prey to a Google Penalty, could you “resurrect” your website in search engine rankings within a very short period of time (such...
Personal Branding and Guest Posting Tips From an Expert: An Interview with @SujanPatel
As you may know from my other interviews with Anne Ahola Ward of CircleClick, Eli Schwartz of SurveyMonkey, and John Doherty of HotPads, Search Engine Journal has partnered with...
7 Lessons in Keyword Stupidity: How Not to Mess Up Keyword Research
Note: This is Part 2 of the post These Aren’t the Keywords You’re Looking For, which is based on a presentation of that name. Check it...
Google’s Motives Behind Secure Search: Interview with Marcus Tober of Searchmetrics
I caught up with Marcus Tober, CTO of Searchmetrics, to discuss the recent news of Google’s keyword data for paid search becoming ‘not provided’. Marcus shared his...
It’s May 2014, and Here Are Four Ways that SEO Is Drastically Changing
The only unchanging truth about SEO is that it’s always changing. I almost didn’t write that line, because it sounds so cliche. I don’t want...
7 Search Engines That Take You Beyond Simple Site Search
The Internet was born decades ago in computer science laboratories and only produced a trickle of information compared to what we see now. It has...
Searchmetrics X SEJ Interview Series: John Doherty of HotPads
As you may know from my other interviews with Anne Ahola Ward of CircleClick and Eli Schwartz of SurveyMonkey, Search Engine Journal has partnered with...
International Rank Checking: Four Ways To Get Results for Free
There are countless posts published on SEO blogs declaring search engine rank checking is dead, and ranking reports should no longer be shared as a...
It’s Not All About Ranking: Benefits of Backlinks Beyond SEO
Google’s search algorithm places such great emphasis on the accumulation of backlinks that link builders can forget the value of a link beyond search. Yes,...
Optimize Your Landing Pages For User Intent: Interview With Jonah Stein
As part of our SEJ interview series, I caught up with Jonah Stein of ItsTheROI to discuss conversion rate optimization. Jonah has 17 years of online...
Killer Conversation Analytics: 29% of Calls Result in Conversions [Infographic]
Earlier this week, Log My Calls released our search marketing Q1 inbound call report. We analyzed millions of call segments across dozens of industries in...
The Evolution of the SEO Professional
“Build some links. Update your metadata. Optimize your site speed. Build some cool content. Have you heard about interactive infographics? They are the new thing!”...
The Search Engine Sandbox | Does it Really Exist?
I admit that I didn’t know this technical term existed till somewhat recently. The Sandbox. That’s what it’s called. The sandbox. Really. The sandbox is...