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Breaking news, updates, trends, and the latest info you need to know about SEO, Google and other search engines, top PPC platforms, and popular social media networks.
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Google Makes it Easier to Target YouTube Ads to Users on Connected TVs
Google is introducing a new TV screens device type for video, allowing advertisers to target YouTube viewers on connected TVs.
Google Releases New Version of Shopping Insights for Researching Popular Brands and Products
Google has released a new version of Shopping Insights designed to help advertisers uncover information about popular brands and products.
How Often Google Crawls and Indexes
Google’s John Mueller advises on how often Google crawls web pages.
Facebook Adds Ability to Create and Share 3D Photos
Facebook has introduced the ability to share 3D photos that can be viewed by anyone with the mobile app.
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Google’s John Mueller Predicts Much More JavaScript in SEO in the Coming Years
Google’s John Mueller predicts technical SEOs will run into more JavaScript in the coming years than they’ve encountered so far.
Facebook Messenger is Reportedly Testing an Unsend Feature
Facebook has been spotted testing an unsend feature for Messenger, allowing users to delete messages after they have been sent.
Google Improves Attribution for YouTube’s ‘TrueView for Action’ Ads
Google has improved attribution for TrueView for Action ads on YouTube, taking into account those who convert after viewing.
Google is Testing Ads in the ‘Discover’ Section of its Mobile App
Google has been spotted displaying ads in Google Discover.
Facebook Targets Social Media Optimization Spam
Facebook is banning hundreds of spam accounts that exploited user engagement algorithms to generate traffic.
YouTube is Removing Channels From its Partner Program for Content Duplication
YouTube is removing channels from its partner program for duplication, which means the channels can no longer monetize their content.
Google Clarifies a Few Things About Recent Search Algorithm Updates
Google’s Search Liaison, Danny Sullivan, has published a series of tweets regarding recent updates to search algorithms.
DuckDuckGo Traffic Up 50% from Last Year, Hits New Record of 30M Daily Searches
DuckDuckGo has hit a new record of 30 million daily direct searches. That represents a 50% year-over-year increase.
Google Assistant to Test Automated Phone Reservations Feature Next Month
Google is giving restaurant owners a heads up that it will be testing Assistant’s automated phone reservation feature next month.
Facebook Introduces New Tool for Measuring Effectiveness of Facebook Ads
Facebook has introduced a new tool which is designed to help businesses measure the impact of of Facebook ads.
Instagram Rolls Out New “Kindness” Photo Filter to Spread Positivity
In an effort to make the web more positive, Instagram is rolling out features to spread kindness and combat bullying.
90% of Top Content Marketers Aim to be Useful, Not Promotional [STUDY]
A new study shows 90% of top-performing B2B content marketers put their audience’s needs ahead of their company’s message.
How to Rank in Google Dataset Search
Google published information on how it ranks dataset info in Dataset Search and in Rich Results.
Bing Ads Editor Gains Support for In-Market Audiences
Bing Ads Editor has been updated with support for in-market audiences.
Twitter is Removing the Ability to Create ‘Moments’ on Mobile Apps
Twitter is removing the ability to create Moments on its iOS and Android apps on October 23rd.
Google Ads Begins Recording Some Calls Initiated by Call Extensions
Google has started recording a “small percentage” of calls that are initiated by call-only ads or call extensions.