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Breaking news, updates, trends, and the latest info you need to know about SEO, Google and other search engines, top PPC platforms, and popular social media networks.
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Google Begins Using BERT to Generate Top Stories Carousels in Search
Google is now using BERT models, along with other machine learning techniques, to group related news articles together in carousels.
Google Brings New Features to ‘App + Web’ Properties in Google Analytics
Google is upgrading the new App + Web property in Google Analytics, which allows users to measure multiple websites and...
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Google Launches Tool to Help Publishers Manage Content in Google News
Google has launched a new tool designed to help publishers manage how their content appears across Google products.
Facebook Introduces 3 New Ad Reporting Tools
In time for the holiday shopping season, Facebook is rolling out new tools to assist advertisers with analyzing campaign performance.
Google’s BERT Rolls Out Worldwide
Google announced that BERT is rolling out in 72 languages worldwide.
John Mueller Surprises with Answer to a Negative SEO Question
Google’s John Mueller shows how to discover the real reason a site might not be ranking.
Google is Working on Adding Package Tracking to Search Results
Google is working on integrating package tracking into search results, allowing users to get information without visiting the carrier’s site.
Google Ads to Explain Why Changes in Performance Occurred
Google Ads will now provide explanations for why specific changes in performance likely occurred.
Google Ads’ Optimization Score Now Includes Display Campaigns
Google Ads is expanding optimization score to include display campaigns, which means it’s now available for search, shopping, and display.
New Google Search Console Feature – Messages
Access Google Search Console messages through a convenient side panel
Google Co-Founders Larry Page and Sergey Brin Resign
Google Co-Founders Larry Page and Sergey Brin resigned. Letter outlines what comes next.
Google Encourages to Differentiate Your Site
Google’s John Mueller encourages site owners with “commodity content” to differentiate their sites.
Google Upgrades Its Built-In Mortgage Calculator With New Features
Google has upgraded the built-in tool that shows up in search results for the query “mortgage calculator.”
Google Keyword Planner Makes it Easier to Share Plans With Others
Google is making it easier to share keyword plans plans with other people without leaving the Keyword Planner tool.
Google Changes How Local Search Results Are Generated
Google confirmed an update affecting local search results has now fully rolled out, a process which began in early November.
Over 50% of Local Business Websites Receive Less Than 500 Visits Per Month
A study of Google Analytics for local businesses discovers benchmarks for websites across different industries.
63% of Consumers Don’t Know How Search Results Are Categorized
A study of US consumers shows that many don’t fully understand what goes into ranking web pages in search results.
![Searchers Are Engaging More With Business Listings in Search Results [STUDY]](https://cdn.searchenginejournal.com/wp-content/uploads/2019/11/cc4ba912-0777-43c3-a104-5f07a1606e39-5de3134552d23-276x244.jpeg)
Searchers Are Engaging More With Business Listings in Search Results [STUDY]
![Searchers Are Engaging More With Business Listings in Search Results [STUDY]](https://cdn.searchenginejournal.com/wp-content/uploads/2019/11/cc4ba912-0777-43c3-a104-5f07a1606e39-5de3134552d23-100x100.jpeg)
A new study on consumer search behavior reveals consumers are getting more active with business listings in search results.
80% of Major US E-commerce Stores Use JavaScript for Crucial Content
According to new data, 80% of popular US-based e-commerce stores use JavaScript on crucial content such as product descriptions.
Google: Doesn’t Matter if You Use Absolute or Relative URLs for Internal Links
John Mueller says, for the most part, it doesn’t matter whether you use absolute or relative URLs for internal links.