Let’s Kill the “Bad Inbound Links Can Get Your Site Penalized” Myth
The Loch Ness monster is a myth. Despite concerted and scientific efforts, the only signs of Nessie are a few grainy photographs…yet the myth continues....
Tips for Managing High Spend, High Volume PPC Accounts
Many strategies for managing Pay-per-click or PPC accounts translate across all sizes of PPC accounts. Keeping your ad text fresh, not over using broad match...
The Growth of Social Media: An Infographic
Scoffing at Facebook’s $82 billion valuation? Think Twitter’s done? Take a closer look at the tsunami of social media. Our SEJ infographic portrays just how...
Content is King But the User is the Emperor
Many years ago, Google stated ten points on their Corporate Philosophy page – they were as follows: Focus on the user and all else will follow....
Responsive Web Design and Facebook Fan Pages a Perfect Marriage
Ethan Marcotte coined the term Responsive Web Design and soon after wrote an amazing book on the topic. A Book Apart’s Responsive Web Design is...
The Right Way to Apologize Online
Sooner or later, we all make mistakes. Who doesn’t? It’s something that happens to everyone. Eventually we all have our slipups, blunders, misunderstandings – or...
Creating a Social Networking Site – Entrepreneurship Journey
With keeping in mind the three key items used to create a successful start-up; a start-up venture like social-medicine.org is likely to succeed: A start-up...
Facebook Mimics Google+ Features with Privacy and Sharing Controls
Facebook isn’t giving up the fight against Google+ easily. Facebook has already implemented numerous features that look surprisingly similar to those found in Google+, including...
Google +1 Button Adds Snippet and Sharing Features
The Google +1 button, the social sharing option from Google that’s seen impressive popularity since its launch, is adding two new features: snippets and Google+...
Google Discusses Their Algorithm Change Process
Google changes their algorithm in minor ways over 500 times every year. The company recently discussed the process that leads to those changes, giving insights...
ShoeMoney Added to the BlueGlass TPA Lineup
Big news today from the BlueGlass camp! We’ve secured Jeremy “ShoeMoney” Schoemaker to the speaker lineup for BlueGlass TPA! Jeremy will be sitting on the...
Best Conference Session Award: Mastering Facebook Marketing #OMSSF
Dennis Yu and company brought down the OMS house last week in a session on how to get a black belt in Facebook marketing.
AdWords Plays if You Can’t Beat Them Trademark Them!
Google AdWords does offer some benefits for trademark owners in some regions, but also examine some work around’s if you are facing these road blocks
Bing Tells Users Its Core SEO Principles
Bing is becoming a force to reckoned with. Since their Yahoo search alliance last year, Bing has managed to take a combined 30% of the...
Google-Motorola Deal: Signaling “Free Phones”?
Google’s recent acquisition of Motorola Mobility seemed like buying patent protection. However, some theorize that the hardware end of the spectrum is just as important....
Google Adds Instant Hangout to YouTube Videos
Google is continuing to integrate Plus into other Google services and features. The most recent addition is the option to start a Google+ Hangout with...
Google, Yahoo Bidding on Hulu This Week
Google and Yahoo are both reportedly bidding on Hulu. The bids are due this Wednesday, and if a major search or display ad group wins...
Google Adds Sports Microdata
Google has announced a partnership with ESPN to improve the way sports data is displayed on the search page. While the microdata is currently exclusive...
Bing Gives a List of 18 SEO Fundamentals
Bing continues to give webmasters an unprecedented level of communication regarding the Microsoft values on SEO. These 18 fundamentals are especially important considering that the...
Desktop Vs. Web-Based SEO Software
Web-based SEO applications are gaining more fans every day in the debate over desktop vs. web apps. Web apps are said to be simpler, easier...
SEO Professionals Should Be Great Social Media Professionals Too!
The SEO skill set has evolved (and continues to). While being a great link builder, knowing how to write content for SEO and understanding best...
Step-By-Step Plan to Measure ROI
How do you know when your SEO effort has returned a profit? Guest Blogger Kenny Hyder breaks down the steps for you.
Google Releases “Magnifier” Song Discovery Service
Google Music Beta is getting an additional service called “Magnifier.” The service is designed to expose users to new artists and songs, many of which...
Google Adds Weather to Maps
Google Maps is getting a new “weather” layer that lets you check out location-specific and regional weather at a glance. The change continues to demonstrate...
YouTube Wins Licensing, Introduces New Music Features
Google has had plenty of legal issues involving violated copyrights on YouTube. However, Google has now reached a licensing agreement with former litigants and launched...
Yahoo Migrates to Bing in 7 Additional Countries
The Yahoo-Bing Search Alliance is continuing in full force, with 7 additional countries having migrated to a Bing back-end as of 8/19. The migration should...
What’s Working in Landing Page Optimization Right Now: #SESSF Report
Landing page optimization (“LPO”)– if done correctly– is an evolving, real-time art, with a highly structured, scientific-method underpinning. The structure itself is a constant: throw...
Managing PPC Client Expectations – Prospective PPC Client Audit Checklist
One of the most challenging things to do as an agency, and particularly a small one or as an independent consultant, is setting expectations. The...
Google Sponsors MIT Mobile Education Research
Google and MIT are collaborating on yet another project. This time around, MIT is getting Google’s support for research into mobile education. The deeper investment...
Bing Webmaster Tools Gets Yahoo’s Traffic Data
The Bing-Yahoo search alliance is getting far enough along that several webmaster tool elements are combining. Bing Webmaster Tools users will now see data from...