Infographic Link Building with StumbleUpon Paid Discovery
As a social marketing tool, StumbleUpon Paid Discovery (a.k.a. StumbleUpon ads) is underrated. Paid Discovery helps people who are likely to be interested in your...
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Let’s Kill the “Bad Inbound Links Can Get Your Site Penalized” Myth
The Loch Ness monster is a myth. Despite concerted and scientific efforts, the only signs of Nessie are a few grainy photographs…yet the myth continues....
Seeding and Promoting Content with FindPeopleOnPlus
Even though Google+ is still in its infancy, there is already a powerful tool available to link builders. Called FindPeopleOnPlus.com, it’s a directory of Google+...
SEO Consultants: Stop Comparing SEO and PPC
Many in the SEO community contend that pay-per-click (PPC) advertising is a waste of money. Since PPC is about buying clicks from the search engine,...
Link Building with Photo Journalism
We all know that a picture is worth a thousand words, but what we might not know is that a picture can also be worth...
To Improve Search Quality, Google Must Penalize Sources of Link Pollution
If you’ve been in SEO for more than a few weeks, it’s a safe bet you’ve seen poorly moderated blog comments or forum threads that...
Social Signals in SEO? Who Cares
When smart people interview search engineers and hear a cryptic explanation about a potentially new ranking signal – or review a Google patent application –...
SEO Resolution: Capitalize on Formulaic New Years Content
While it may not be labeled on your desk calendar, today marks the unofficial beginning of a period that I like to call the “Formulaic...
Just for SEOs – How to Find and Keep a Great Copywriter
One of the things I enjoy most about SEO is that I get to work with a lot of creative, talented specialists, especially copywriters. For...
How Not to Sully Infographics with Drunkenness: Lessons in Link Building
I ignored the opportunity to link build with infographics for far too long. As an engineer turned search engine professional, the idea of creating art...
8 Lessons SEO’s Can Learn From The U.S. Military
In honor of the U.S. Military, I’ve borrowed some common-sense rules from military doctrine and applied them to search engine optimization for both educational and...