Latest SEO Articles
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The Evolution of Semantic Search and Why Content is Still King
Is it just me, or does it seem like yesterday we barely knew what the word ‘Google’ meant? The evolution of search technology has progressed...
How to Immunize a New Website Against Negative SEO
Negative SEO is something of a boogeyman. Some will say it doesn’t exist. Some say it exists, but it’s largely ineffective. Some are in awe...
![eBay’s Head of SEO Takes on New Role at Searchmetrics [INTERVIEW]](https://www.searchenginejournal.com/wp-content/uploads/2014/07/jordan-koene-searchmetrics.webp)
eBay’s Head of SEO Takes on New Role at Searchmetrics [INTERVIEW]
Searchmetrics, an enterprise SEO platform company based in the US and Germany, announced today that Jordan Koene has left his position as eBay’s head of SEO and Content...
Consumers Are More Receptive To Mobile Ads, Study Shows Mobile Ad Engagement Increasing
A new report from the 3rd Annual U.S. Mobile Path-to-Purchase Study was released by xAd and Telmetrics which shows today’s mobile shoppers are increasingly receptive...
The Return of “Barnacle SEO” and Why It’s Perfect for Small Businesses
Small business owners face a number of challenges when competing for attention on the web. As advantageous as the internet is by making it easier...
International SEO is a Huge Opportunity For Marketers: Interview With Eli Schwartz
As part of our coverage from the sold-out Searchmetrics x Search Engine Journal conference in San Francisco on SEO, content marketing, and analytics, I caught up with...
Ten Years Of Local Search Data Accessible With Yelp Trends Tool
Yelp was founded in 2004, making it 10 years old this year. In the decade since being founded, Yelp users have contributed over 57 million...
Foursquare Goes All In With Personalized Local Search
Today, Foursquare unveiled a new look, new logo, and most importantly they announced a new feature that will be a core focus of their business...
10 Visually-Appealing Business WordPress Themes
For over a decade WordPress has proven to be one of the most popular and reliable platforms for blogging. But did you know WordPress can...
How to Do Link Building at Offline Events
As link builders, we can get a bit “stuck in our ways”. Sometimes we focus too much on the technical aspects of building links and forget...
88% of Organizations Are Undergoing a ‘Digital Transformation,’ According to Study by Brian Solis of Altimeter Group
A new report, The State of Digital Transformation, released today by Brian Solis of Altimeter Group, discusses the phenomenon of “digital transformation” and what it means to the...
Finding Your Brand’s Unique Selling Point: An Interview with Jason Acidre aka Kaiser the Sage
Last June 21, Search Engine Journal’s Philippine team was privileged to attend SEO Summit 2014. In relation to this, we had the opportunity to interview...
13 Beautiful and Responsive WordPress Themes
Appearance is just one factor in developing a blog that entices readers to return over and over again – after all, the display often up sells your...
Study Shows Organic Search Responsible for 64% of Web Traffic
Groupon recently published a study showing that 60% of what Google Analytics defines as “direct traffic” is actually organic traffic. The study was conducted by...
How to Be a Better SEO: An Interview With Benj Arriola
Last June 21, Search Engine Journal’s Philippine team was privileged to attend SEO Summit 2014. In relation to this, we had the opportunity to interview...
WordPress 4.0 Beta Is Now Available: Here’s What’s New
WordPress recently announced that the first beta version of WordPress 4.0 is now available. WordPress prefaces its announcement with a word of caution that the...
SEO 101: Can Links on My Website Hurt My Rankings?
Over the years, there has been much debate on how links, both inbound and outbound, can affect your website’s search result rankings. How much does...
Introducing LinkPatrol: A WordPress Plugin by Search Engine Journal
Search Engine Journal has been on WordPress for just over 10 years– we moved from Blogspot to our own hosted WordPress installation on April 22, 2004....
Learn How to “Make Conversion Happen” From Benj Arriola: A #SEOSummit Recap
SEJ’s Philippines team was privileged to attend last Saturday’s SEO Summit and meet the speakers. Among those speaking was the vice president for SEO at...
Critical Vulnerability Found In Popular WordPress Newsletter Plugin
Web security firm, Sucuri, found a critical vulnerability in a WordPress plug-in that has over 1.7 million downloads. The vulnerability allows potential attackers to take...
5 Things SEO Clients Shouldn’t Worry About
When you hire an SEO to optimize your website, there is understandably an element of concern for the success of the optimization campaign. SEO isn’t...
Takeaways from Jason Acidre’s “From Zero to Hero” #SEOSummit
One of the speakers at last month’s SEO Summit was Jason Acidre, the CEO and co-founder of Xight Interactive, an online marketing agency based in the...
‘What The Experts Say’: What’s Changed After Panda 4.0?
At the end of May, I wrote a round-up post of expert opinions on the latest big Google updates: Panda 4.0 and Payday Loan 2.0. Now...
This Week in WordPress
More than three out of five CMS based websites now are powered by WordPress, according to a W3Techs survey. Since it’s more likely that you’re a...
PR Newswire Responds To Panda 4.0 By Taking Action Against Spammers
When Panda 4.0 was rolled out last month, press release sites were hit particularly hard. PR Newswire lost around 63% of their SEO visibility as a...
An #Interview With Dennis Goedegebuure on AirBnB and Internal Linking
As part of our coverage from the sold-out Searchmetrics x Search Engine Journal conference in San Francisco on SEO, content marketing, and analytics, I caught up with...
eBay’s Jordan Koene on Improving Click-Through Rates for Better Rankings
As part of our coverage from the sold-out Searchmetrics x Search Engine Journal conference in San Francisco on SEO, content marketing, and analytics, I recently caught up with Jordan...
The Art of Peripheral Persuasion: Visuals in Web Design
They say that content is king, and that’s true. Quality, keyword-rich content will go a long way for your SEO and conversion rates. But people...
The Future Of SEO Is Personalized Search: Interview with Warren Lee
As part of our coverage from last week’s sold-out Searchmetrics x Search Engine Journal conference in San Francisco on SEO, Content Marketing and Analytics, I recently...
The Landing Page Optimization Guide You Wish You’ve Always Had
What follows is a list of resources that can be applied specifically to landing page optimization, originally repurposed from ConversionXL and other great websites around the web....