Thinking of investing on digital marketing tools or software to up your game? Unsure how much your monthly spend should be? Want to know which tools are worth spending on? We polled the SEJ Twitter community to get insights on their approximate monthly spend for digital marketing tools and the #SEJSurveySays results are in.
Google is making ‘People also ask’ suggestions smarter with dynamically loading suggestions.
According to TechCrunch, YC-backed startup RankScience has the potential to put “hundreds of thousands” of SEOs out of work.
Kick off 2017 right and reach your marketing goals this year with these must-have digital marketing tools that simplify and enhance work life, day in and day out.
Google Search Console’s Accelerated Mobile Pages (AMP) report will now differentiate between critical and non-critical errors.
Let’s just come out and say it: Google Analytics reports make our life easy as SEO marketers. Here I dish on what Google Analytics reports bring my holiday cheer this season!
Google has heard the requests, and is now rolling out property sets to more reports in Search Console.
This post outlines how to use Google sheets to set up, customize, and automate an e-commerce specific Google Analytics dashboard for your business.
Generate and embed a free SEO audit widget on your website in order to attract more potential customers and generate more leads.
Marketers have a wealth of tools at their fingertips to do a great deal of damage (and of course, to build traction for their products). Here are 10 tools that, when used properly, completely kick butt.
Harley Quinn, Star Wars, and Deadpool are among the most searched for costumes this year, search data from Google and Bing reveals.
At Vegas Pubcon 2016, Brent Csutoras, Chief Social Media Strategist at SEJ, sat down with Annie Cushing, the ultimate go-to person about analytics and founder of Annielytics, to talk about the power of analytics.
Learn how to manage the tedious process of updating your online business directory listings. Save time and money by using local data aggregators.
This article explains why for many advertisers PPC clicks are too expensive. By increasing bids, advertisers acquire more visits and conversions, but the profit only initially grows and then starts to decrease.
Now you can convert colors from various web-based formats to another using a simple command in Google’s search results.
Cultivating customer data is critical for determining effective marketing campaigns. Now it’s easier than ever before. These sources are some of the best.
Google’s official blog, now known as “The Keyword”, combines articles across nineteen separate company blogs in one place.
UTM codes are great for determining which of your channels drive the most traffic, but did you know you can also use them to track conversions?
Website SEO health and performance is a marketing process which requires ongoing effort. Using website SEO tools will help ensure good web presence.
Companies with effective marketing analytics are 12x more likely to increase their year-over-year return. Here’s how analytics can boost your marketing.