Google Keyword Planner: How To Use The Free Tool For SEO
Not sure whether you should invest in a paid keyword research tool? Try Google Keyword Planner with this handy, step-by-step guide.
Tessa Nadik
Sr. Director of Product Management, SEO & Content Strategy
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Tessa Nadik leads the SEO and Content Team at Kelley Blue Book and Autotrader as the Sr. Director for Cox Automotive in their Product Management organization. She has almost a decade of experience in the SEO industry, with a significant focus on eCommerce. Tessa now oversees a holistic SEO strategy that provides consumers with a seamless digital retailing experience in automotive. She has led large-scale projects, like complete website platform migrations, technology implementations, and supporting cohesive content strategies for enterprise brands. Before KBB and Autotrader, Tessa spent several years at DICK’S Sporting Goods in the SEO Program.
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Enterprise SEO Buy-in: 7 Essential Tips For Winning The Long Game
Product-led organizations might not prioritize SEO initiatives. Take the first steps toward your enterprise fully investing in your SEO team objectives with these 7 tips.