This Was Pubcon – Reminiscing On 2014’s Biggest Marketing Convention [VIDEO]
It has been three weeks since Pubcon 2014 ended, and not a day has gone by during that time where I haven’t thought about it...
Twitter Gives Advice On How To Drive Sales In The 2014 Holiday Season
According to a Twitter study, 54% of users said promotions on Twitter were what motivated them to make a purchase. For businesses looking to capitalize...
Now You Can Stay Logged In To Multiple Google Accounts On The Same Browser
It’s not always the biggest changes that are the are the most newsworthy. Google recently announced a small change that’s actually very significant in terms...
Danny Goodwin on Tired Marketing Trends, Leaving Search Engine Watch
Danny Goodwin has had an illustrious career in marketing, editing, and search. After leaving his role as editor of Search Engine Watch in August 2014,...
New #MarketingNerds Podcast: Ranking Metrics With Searchmetrics’ CTO & Founder Marcus Tober
Visit our Marketing Nerds archive to listen to other Marketing Nerds podcasts! In this podcast recorded at Pubcon Las Vegas 2014, I had the chance to...
Microsoft Undergoes Restructuring, Top Bing Positions Eliminated
Duane Forrester broke the news on his personal blog this morning that Microsoft is in the midst of restructuring several divisions within the company, which...
8+ Courses to Diversify Your Marketing Strategy Without Feeling Overwhelmed
Learning to become a better Internet marketer is a challenge: There’s so much information to discover and so many techniques to try! My list of free...
What To Do When Things Go Wrong On Social Media: An Interview With Melissa Fach
A big thanks to our Pubcon 2014 sponsor, LinkResearchTools, your off-page SEO toolkit. Link Detox: Recover – Protect – Build. At Pubcon 2014 in Las...
Rethinking E-Commerce Taboos: Don’t Go With the UX Flow
Ken Olson, Chairman and founder of DEC once famously said, “There is no reason anyone would want a computer in their home.” I bet he...
Pitch Perfect: Articulating With Eloquence #SEJBookClub
Editor’s Note: This is the fifth in a monthly series of book reviews by the Search Engine Journal editorial team. Join us each month to...
How Link Building Has Changed In 2014: Interview With Prashant Puri
As part of our coverage from the sold-out Searchmetrics x Search Engine Journal conference in San Francisco on SEO, content marketing, and analytics, I caught up with...
Google Webmaster Tools Now Detects Issues With Mobile Usability
Today, Google announced an addition to its Webmaster Tools in an effort to keep webmasters more informed of specific website issues that mobile users may...
Read And Respond To Customer Reviews In Real-Time On The Google My Business Mobile App
Today, Google announced an update to its Google My Business mobile app intended to to give more control to business owners on the go by...
Creating Long-Term SEO Success: An Interview With Rhea Drysdale
A big thanks to our Pubcon 2014 sponsor, LinkResearchTools, your off-page SEO toolkit. Link Detox: Recover – Protect – Build. At Pubcon 2014 in Las...
Is Ello the New Facebook Killer or a 15 Minute Fame Flame?
It’s time to say “ello” to the new social network in town. Dubbed the “anti-Facebook,” the Internet is abuzz with news of the new social...
What Country Do You Need to Be In? An AdClarity GeoSurf Review
[pullquote]Disclosure: This is a sponsored post by AdClarity GeoSurf. In preparing to check out AdClarity GeoSurf, I’ll readily admit I’ve only used a proxy a...
How to Leverage Your Existing Content for Podcasts
Re-purposing content has been a common practice for businesses for quite some time, but it’s usually more difficult to leverage your existing content for podcasts....
Largest CTR Study Ever Finds Mobile Rankings Are 3 Times More Valuable
Click through rate (CTR) studies are an important source of data for marketers when forecasting results, projecting ROI, and building models for estimating the market...
Twitter Stock Plunges Following Reports Of Declining User Engagement
On Monday, Twitter reported its user engagement had dropped by 7% in the third quarter despite its user base having grown by 23% in the...
7 Proven Methods to Explode Your Social Shares
We all want more social shares, but creating quality content, hitting the submit button, and hoping for the best just isn’t enough. With over 1.3 billion...
In Q3, Facebook Drove 4x More Traffic Than Pinterest [REPORT]
With a $200 billion market cap and an active user base that rivals the entire population of China, Facebook has significant staying power. For publishers, marketers...
Facebook Considering Hosting Linked Content Rather Than Directing Users To Other Sites
The New York Times has brought to light the fact that Facebook is looking at options for hosting linked content on its own site, and...
Allow Googlebot Access To Javascript And CSS For Optimal Rankings
You may remember an announcement made by Google several months ago that its indexing system now renders web pages more like a typical web browser....
How We Doubled Email Signups in 30 Days: Our Strategies to Get More Email Subscribers
We wrote a post awhile back about email list building, and in the course of writing that post, we got the Christmas morning jitters. We...
Social Filters, Transition Rank, and Linkspam: Does Google REALLY Discriminate Against Some Businesses?
Google conspiracy theories aren’t new. Everyone likes to believe their rankings have tanked thanks to something other than poor-quality content or bad linking practices. In...
Ad-free Social Network Ello Raises $5.5 Million In New Venture Funding
Ello, the new social network that whose mandate is to never display ads or sell user data, just completed a round of venture funding where...
Larry Page Transfers Leadership Of Core Google Products, Including Search, Re/Code Reports
Re/code reported late Friday evening on a reorganization of Google management. Sources close to the situation tell Re/code that Google CEO Larry Page is transferring...
Facebook Embraces Anonymity With The Launch Of New ‘Rooms’ iOS App
Facebook has announced the launch of new iOS app that encourages users to interact anonymously in a way that’s reminiscent of late 90’s – early...
#MarketingNerds Podcast: Frederick Vallaeys on Advanced Scripting With Paid Search
Visit our Marketing Nerds archive to listen to other Marketing Nerds podcasts! Frederick Vallaeys is an AdWords expert that helped create AdWords at Google. He worked...
Why Content Marketing Will Never Go Out of Style
Marketing has progressed a lot in the past decade: from TV, radio, newspaper, and billboard advertising to SEOs, pop-up ads, and banner ads. The public...