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New #MarketingNerds Podcast: Ranking Metrics With Searchmetrics’ CTO & Founder Marcus Tober

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Kelsey Jones
Kelsey Jones
New #MarketingNerds Podcast: Ranking Metrics With Searchmetrics’ CTO & Founder Marcus Tober

Visit our Marketing Nerds archive to listen to other Marketing Nerds podcasts!

In this podcast recorded at Pubcon Las Vegas 2014, I had the chance to discuss Searchmetrics’ ranking factor study with its founder, Marcus Tober.

In this episode of Marketing Nerds, we cover:

New #MarketingNerds Podcast: Ranking Metrics With Marcus Tober

  • How metrics like new back links, site structure, and on-page optimization factor into rank
  • How responsive site design play into mobile and desktop local SEO
  • Is tablet traffic different from desktop or mobile traffic?
  • Why only a few companies were actually prepared for Google’s Hummingbird algorithm update

To listen to Marketing Nerds with Marcus Tober:

Think you have what it takes to be a marketing nerd? If so, message me on Twitter or email me at kelsey [at] searchenginejournal.com.

Visit our Marketing Nerds archive to listen to other Marketing Nerds podcasts!

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Kelsey Jones

Marketing Consultant, Owner at Six Stories & StoryShout

Kelsey Jones is a marketing consultant, writer, and owner of SixStories.com and StoryShoutNews.com. Kelsey has been in digital marketing since ... [Read full bio]

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