Social Media
Learn the latest news and trends on the most popular social networks and how to reach and engage your audience with social media marketing best practices.
5 Tips for Handling Digital Life After Death
Earlier this year the unthinkable happened. My beloved father passed away suddenly. After getting through the initial shock, my family started to pick up the pieces....
The Lowdown On Ello, The Promising Social Network
[pullquote]Hello![/pullquote] The latest social media site sounds like it is greeting you: but it’s Ello without an H, and it’s more than just a friendly...
The Advantages of Social Media APIs
There’s been much talk recently of the API economy. API stands for Application Programming Interface, and basically it represents the set of programming instructions and...
Facebook Surpasses YouTube For Most Desktop Video Views Per Month
ComScore has revealed to Beet.TV the results of a recent study that shows in the month of August 2014, Facebook surpassed YouTube for most desktop...
5 Ways Social Media Could Hurt Your Business
There’s no denying that social media is a powerful resource for brands. With 74% of online adults on social media, it’s an effective way to...
New #MarketingNerds Podcast: Social Media Marketing Strategy for Multiple Clients
Visit our Marketing Nerds archive to listen to other Marketing Nerds podcasts! How do you manage and monitor content and strategy for several clients at once?...
Facebook To Pull Back On Research Following Controversial Mood Study
Today, in a response to negative feedback over the company’s controversial mood study, Facebook revealed its plans to change the way research is conducted by...
Facebook To Change Real Name Policy, Issues Apology To LGBT Community
Facebook’s Chief Product Office, Chris Cox, issued a formal apology to members of the LGBT community who were affected by the recent issues involving Facebook’s real...
Reddit Raises $50 Million in Funding, Promises To Share 10% With Its Users
Reddit announced this week that they have just closed a $50 million round of outside funding lead by investor Sam Altman, with participation from Alfred...
Facebook Partners With Stripe To Power Facebook’s “Buy” Button
Re/code reports that Facebook has partnered with Stripe to power a “Buy” button that will eventually be a part of the news feed. That’s the...
Use Twitter To Build Your Amazon Wishlist By Using This Hashtag
This week Twitter took another step towards facilitating consumer purchases through tweets by introducing the #AmazonWishlist hashtag. The new hashtag is integrated with Amazon’s wishlist-making...
Hootsuite Raises $60 Million In New Funding, Acquires Zeetl To Integrate Voice Technology
Hootsuite announced today that the company has closed a US$60 million financing round, bringing Hootsuite’s total financing to-date to US$250 million. Ryan Holmes, Hootsuite’s CEO,...
Facebook To Introduce New Advertising Platform For Tracking Users Across Multiple Devices
The Wall Street Journal reports that Facebook is nearing the launch of a new advertising platform for marketers to more effectively connect with their target...
How to Boost Your Social Media Engagements by Using Quotes
Quotes are always re-shared like crazy. This is one of those things that’s almost sure to work no matter how many times you do it....
New Google Users Are No Longer Required To Sign Up For Google+
For two and a half years Google has required its users to sign up to the Google+ social network. Now it appears Google is easing...
Twitter Releases New iPhone App Just In Time For iOS 8
A day after Facebook unveiled a new iOS app, Twitter releases an updated app for iPhone users just in time for iOS 8. The updated...
Facebook Releases New Feature for Page Managers
Facebook quietly rolled out a new feature this week allowing page managers to easily toggle between their personal and business pages. Of course, the ability...
Facebook Updates News Feed To Show More Timely Content
Facebook’s goal with the news feed, as they describe in an announcement today, is to show everyone the right content at the right time. Occasionally...
Facebook Releases New App For iOS 8: Here’s What’s New
Facebook wasted no time getting a new app out for iOS 8, and they recently published an update on their Newsroom blog explaining what’s new...
Twitter Releases Update To Tailored Audiences: New Audience List Upload, Audience Manager, And More
Twitter has announced their released an update to their tailored audiences retargeting tool that’s designed to make it even easier to create, manage and activate...
Facebook Launches New Page Highlighting Best Practices For Content Creators
Today, Facebook introduced a new subpage called Facebook Media that is designed to highlight great examples and new trends that illustrate how public figures, organizations...
YouTube Videos Will Soon Be Available Offline In India
Google has just launched Android One in India, which is a program designed to bring smartphones to the remaining five billion people that don’t have...
Kevin Rose, Founder of Digg, Launches New Photo Sharing App Called ‘Tiiny’
Silicon Valley veteran, Kevin Rose, launched a brand new iOS app this morning called Tiiny. Tiiny lets you share thumbnail-sized photos or GIFs to a...
Facebook Is Using User Feedback To Show Better Ads
There are millions of ads that are eligible to be shown in News Feed every day from more than 1.5 million active advertisers on Facebook,...
Twitter Officially Introduces The ‘Buy’ Button
Just a couple of weeks ago we reported that Twitter was strongly rumored to be gearing up to introduce a ‘buy’ button that could be...
YouTube Converts More Customers Than All Other Social Networks [STUDY]
VentureBeat reports that, when it comes to paid advertising on social media platforms, YouTube is king. YouTube is the clear winner in a few key...
How Social Media Automation Can Save You Time and Money
Not too long ago, the extent of most small businesses’ online strategies involved deciding what their website should look like. Now there are far more things...
Pinterest Goes Native with Advertising for Brands and Businesses
The fastest rising online social network is quickly becoming the Internet’s most promising platform for marketing and advertising. Pinterest, the network that describes itself as...
Facebook Introduces New Tools For Page Owners To Promote Their Events
There are 400 million people around the world using events on Facebook every month, the company stated in an announcement. Nearly 30% of all those...
3 Ways to Create a Hashtag Monitoring Dashboard
I’ve always loved playing with hashtags. I can proudly say I was an early adopter (I can’t say the same about Facebook but I do love...