Latest SEO Articles
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The Shift To Zero-Click Searches: Is Traffic Still King?
What are zero click searches and why do they matter? Discover their significance and effects on digital marketing strategies.
Ex-Googler: Google Sees Publisher Traffic As A Necessary Evil
Although current Googlers say Google cares about the web ecosystem, an ex-Googler says sending traffic to publisher sites is a necessary evil
Checking In: Where Are We With The Google Lawsuits?
Google lawsuits may change the search engine’s dominance in search and ads. AI competition and political shifts could impact your traffic. Here’s what to know.
Ask An SEO: Should I Prioritize Selling On Marketplaces Or My Own Website?
Are you considering selling on marketplace or website? Discover the best approach to launch your online sales effectively.
Google’s March Core Update: Early Observations From Initial Rollout
Google’s March Core Update continues to rollout. Patterns are beginning to emerge as reports come in with data from the past week.
Google Provides Timeline To Improve Publishers’ Search Visibility
Google commits to December deadline to improve independent publishers’ search visibility after mounting criticism from content creators.
Google Search Central Live NYC: Insights On SEO For AI Overviews
Google’s Danny Sullivan explains the role predictive summaries, fan-out technique and grounding play to produce AI Overviews search results
Google Business Profile Suspensions Rise, But Appeals Are Delayed
Google Business Profile suspensions are rising, with appeal times now hitting five weeks. Experts say one thing is clear: Don’t make any changes.
Google Explains Why Indexed Pages May Not Appear In Search
Google’s Martin Splitt explains why indexed pages may not appear in search results, highlighting relevance and ranking competition.
Ask An SEO: What Should Be On Your Author Pages?
Author pages can significantly impact trust. Find out how to optimize them for better authority and credibility.
EU Charges Google With DMA Violations: What This Means
Google faces official charges for allegedly favoring its services in search results and restricting app developers on Google Play.
High-Quality Conversions: How To Optimize Your Website & Boost Growth
Join us as we dive into the advanced techniques top brands use to enhance search performance and skyrocket conversions.
New Cybersecurity Bot Attack Defense Helps SaaS Apps Stay Secure
New cybersecurity bot attack defense gives SaaS apps deeper insight into threats and attackers
![[SEO, PPC & Attribution] Unlocking The Power Of Offline Marketing In A Digital World](https://www.searchenginejournal.com/wp-content/uploads/2025/03/featured-196-760x400.webp)
[SEO, PPC & Attribution] Unlocking The Power Of Offline Marketing In A Digital World
Find out how to enhance your conversion tracking by integrating phone call data into your digital marketing strategies today.
Google Researchers Improve RAG With “Sufficient Context” Signal
Google researchers reduce AI hallucinations in RAG by using a sufficient context signal and model confidence
Google’s Mueller Predicts Uptick Of Hallucinated Links: Redirect Or Not?
AI tools are creating fake URLs causing 404 errors. Google’s John Mueller offers guidance to navigate this issue.
Google’s Mueller Cautions SEO Pros On Changing Business Needs
Google’s John Mueller advises SEO professionals to reconsider how their work fits in with today’s business needs.
Agentic AI In SEO: AI Agents & Workflows For Ideation (Part 1)
Find out how Agentic AI simplifies SEO workflows, allowing human experts to leverage agents for increased efficiency and improved rankings.
Google Updates Structured Data Requirements For Return Policies
Google requires ecommerce stores to specify in their structured data which country their return policies apply to.
Google Search History Can Now Power Gemini AI Answers
Google Gemini’s integration of Search history blurs the line between traditional Search and AI assistants
Google Begins Rolling Out March Core Algorithm Update
Google has begun rolling out the March core algorithm update, which is expected to complete in two weeks.
Google Publishes New Robots.txt Explainer
Google publishes new Robots.txt documentation that provide SEOs and publishers with a refresher on how to control search crawler behavior
![Google AIO: 4 Ways To Find Out If Your Brand Is Visible In Generative AI [With Prompts]](https://www.searchenginejournal.com/wp-content/uploads/2025/03/featured-572-760x400.webp)
Google AIO: 4 Ways To Find Out If Your Brand Is Visible In Generative AI [With Prompts]
Find out if you’re visible within Google’s AI Overviews (Google AIO). Learn AI prompts you need to find out where you rank on 2025 SERPs.
Using SEO To Capture Growth Opportunities In Emerging Markets
With AI reducing traditional search traffic, expanding SEO efforts into emerging markets can help businesses capture new revenue and stay ahead of competitors.
SEO For Paws Free Live Stream Conference Returns For 2025
Tune into the SEO for Paws live stream conference. Engage with industry experts and support a charity supporting pets affected by the war in Kyiv.
Is Compression A Google SEO Myth?
Is compressibility an SEO myth? The surprising facts about whether Google uses compression as a quality signal
Ask An SEO: How Can You Distinguish Yourself In This Era Of AI Search Engines?
Is your SEO career at risk in the era of AI? Find out how to excel and make an impression in this new SEO landscape.
U.S. DOJ Antitrust Filing Proposes 4 Ways To Break Google’s Monopoly
The DOJ moves to split Google’s Chrome browser and curb anticompetitive practices in a new antitrust filing
Why Google May Adopt Vibe Coding For Search Algorithms
An email from Sergey Brin suggests that vibe coding may soon influence search algorithm development, impacting SEO
Google’s Martin Splitt Warns Against Redirecting 404s To Homepage
Google advises against redirecting all 404 pages to the homepage, recommending proper redirects or maintaining 404 status codes.