Latest SEO Articles
Your source for all things search engine optimization (SEO), including breaking news, algorithm updates, guides, strategies, tactics, tips, trends, tools, and more!
Smarter Link Building: How To Use Machine Learning To Accelerate Organic Growth
Learn how you can use machine learning’s progress in relevancy to help you tailor your link building strategy.
Can Link Building Give You Or Your Client A Bad Reputation?
In this article, we’ll look at how bad link building can hurt your reputation and give you some ways to help you keep yours spotless.
Google Predicts Strength Of Backlinks Ranking Factor Will Drop
During a live session at Brighton SEO, Google Search Advocate John Mueller makes a prediction about the future of backlinks.
5 Lessons For Surviving Crises From The Ukrainian Team Of SE Ranking
Learn tips for surviving crises from a Ukrainian team; their business processes helped them stay strong through the invasion of Ukraine.
How To Use Relevant, Targeted Directories For Link Building
Online directories are an easy way for businesses to build links and draw traffic to their site. Learn the benefits of using an online directory.
Are Social Signals & Shares A Google Ranking Factor?
Do social signals affect search rankings? Let’s explore social signals as a Google ranking factor to determine their effect on search rankings.
Why Trends Are Useful For SEO & How To Always Rank
Learn SEO tips to help you spot a sudden change in keyword search volume trends before it throws your SEO campaigns off the rails.
Google Introduces New Search Labels For Coupons & Promos
Google is updating shopping search results with new labels highlighting coupons and promotions and the ability to compare prices from multiple retailers.
Semantic Search With Vectors
From vector to keyword-based search (and possibly hybrid), stay updated with how search engines work.
Website Performance & Health Monitoring: Tips & Best Practices
Discover what makes a healthy (and secure) website. Learn about technical metrics and improve on them to improve your site’s performance.
How To Create More Helpful Content With Topic Modeling & Topic Clusters
Learn how to create authoritative topic clusters and better content with this step-by-step guide to topic modeling.
Google Explains Alt Text for Logos & Buttons
Google’s Lizzi Sassman & John Mueller describe the best way to write alt text for logos and images
Research Finds Evidence Of User Dissatisfaction With Google Results
Recently published research shows that about 30% of searchers on Google must repeat their searches because the first set of results weren’t satisfactory
10 Dos And Don’ts For Building A Successful Travel Website
When it comes to SEO, your website is the foundation on which your hard work rests. Here are 10 tips for building a travel website.
Buying Backlinks For SEO: Yes, This Is Still A Thing
Is paying for links worth the risk? In this piece, let’s take a closer look at the practice of buying and selling links for SEO.
Meta Tags: What You Need To Know For SEO
Optimize your web pages and the effort to get more clicks will pay off when you follow best practices with meta tags.
![SEO Data And New Opportunities [Podcast]](https://www.searchenginejournal.com/wp-content/uploads/2022/10/sejshow-featured-image-ep290-635b4f1bc8aa4-sej-760x400.webp)
SEO Data And New Opportunities [Podcast]
SEO data and SEO for home services are full of opportunities for those who take the plunge. Dmitrii Kustov explains how to do just that.
How To Get Your Site Indexed Before Launch & Why It Matters
Learn how to get your website indexed as quickly as possible when launching.
404 vs. Soft 404 Errors: What’s The Difference & How To Fix Both
Know the difference between error 404s and soft 404s and learn how to fix the SEO issues behind them.
Google Pushes Universal Analytics 360 Sunset To 2024
Google is pushing the sunset date of Universal Analytics 360 (UA360) to 2024, giving enterprise users more time to transition to Google Analytics 4 (GA4).
The State Of SEO: Survey Data To Plan Your Next Year In SEO
Our 2nd State Of SEO report will help guide your SEO strategy into 2023 with unique data, graphs, and commentary.
3 Ways To Unlock Keyword Gold
Learn how to add efficiency & effectiveness to your SEO keyword research process & discover golden opportunities to rank higher on SERPs.
Why Tweet Comparing Google to Dying Mall Went Viral
Viral tweet exposes the reasons why thousands of users feel dissatisfaction with Google Search
How To Create Content Tagging Policies For News Publishers
Content tagging can help optimize your tag pages for better performance in search results. Learn how to implement a tagging policy for your publication.
Backlinks: What They Are And How To Get Them
Sometimes called incoming links or inbound links, backlinks are the bread and butter of search engine optimization. Find out how to get them.
How To Adapt To Google’s Helpful Content & Core Updates
Explore how you can improve existing content in the same ways you’re approaching new editorial content.
The Best Tools For Website Speed Tests (Plus How To Speed Up Your Site)
Learn how to make your website load faster to benefit your users, boost your visibility in search, and get more organic traffic from Google.
Google On The Use Of Stock Photography
Google podcast discusses stock photography and sets the record straight about the impact on web and image search
Is It Better To Direct To A New Subpage Or A Popup Page?
Understand how your visitors consume your content so you can help them navigate your site successfully.
Is Google Okay With Minor Tweaks To Machine Translations?
Google answers whether machine-translated content with only minor editing changes is still good enough.