Latest SEO Articles
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New Research Suggests Historic 2020 Holiday Shopping Trends
New research suggests 2020 holiday shopping will be something to crow about, making SEO more important than ever.
Google Podcasts Manager – Why Podcasters Need This
Google announced a service that helps podcasters gain more listeners from Google and get listener analytics data.
Google Chat Incident Report Shows How Outages Can Happen
A Google Incident Report labeled “Confidential Not for publication” provides a rare peek into what can cause a system outage at Google.
When Should I Use a Canonical vs. a 301 Redirect?
Not sure when to use a 301 redirect vs. a canonical tag? Discover how to best use each method when managing duplicate content.
The First 30 Days with a New SEO Client: How Agencies Can Build Trust
First impressions can set the tone for how a new project performs. Here’s how SEO agencies can design an effective onboarding process for new clients.
Google YouTube Content Planning Guide Works for Web Pages
Google published a YouTube content strategy guide for politicians that’s useful for web and podcasting content too.
Machine Learning & AI in Search
How does artificial intelligence differ from machine learning? Do these concepts actually help SEO pros? Dan Fagella answers your top questions.
Content Is King: The Greatest Lie Ever Told in SEO
“Content is king”? Not quite true. In reality, content is one piece of the puzzle. Learn what you need for the whole picture right here.
A Complete Local SEO Checklist
This complete local SEO checklist will help you optimize your website, market your business, reach more local customers, and grow your revenue.
Google Indexing Bug Almost Fixed – New Update
Google offered an update on the ongoing indexing problems, stating that mobile indexing and canonicalization issues are almost fixed.
How to Run Automated Lighthouse Audits on WordPress Changes
Learn how exactly WordPress updates can impact your website’s performance. Follow this guide to running on-demand Google Lighthouse audits.
5 Fundamental Shifts That Are Shaping Search & Digital Marketing
Businesses are rapidly transitioning to digital – with the demand for SEO at its core. Learn some of the changes marketers must pay attention to.
![How to Dominate SEO in Small Markets [CASE STUDY]](https://www.searchenginejournal.com/wp-content/uploads/2020/10/how-to-dominate-seo-in-small-markets-5f7de5ba707c7-760x400.webp)
How to Dominate SEO in Small Markets [CASE STUDY]
SEO tactics effective in large markets may not work well for all campaigns. Here’s how to approach SEO if you work on a smaller niche.
Google’s Mueller on Copying Top Ranked Sites
Google’s John Mueller downplayed “blindly” copying what a top ranked site does. Then he suggested an alternate approach.
Google Accused of Anti-Competitive Practices in Government Report
House subcommittee report accused Google of achieving market dominance through anti-competitive practices. Suggests changes to search results and more regulations.
Google Autocomplete Predictions Explained
Google’s Search Liaison, Danny Sullivan, explains in a new blog post how autocomplete predictions are generated.
How to Train Your SEO Team: A Step-By-Step Guide
Learn how to start an effective and easy-to-expand SEO training program for onboarding new team members and improving the skills of your existing team.
A Rundown of Google Patents from the First Half of 2020
Here’s a compilation of all the Google Search Patents of interest for the first six months of 2020.
WP Bakery WordPress Vulnerability Affects Millions of Sites
WP Bakery Page Builder WordPress plugin vulnerability affects over 4 million sites.
12 Ways to Use Google Trends
Are you using Google Trends to gain your competitive edge? Learn 12 tips for how you can use Google Trends for better SEO.
How to Avoid 10 Common Web Design Mistakes That Hurt SEO
Learn 10 common web design mistakes that may be hurting your SEO efforts and your rankings – and how to avoid them.
Google My Business to Log Recent Customer Calls
Google My Business is working on a new feature that will allow businesses to see recent customer calls triggered from search results.
Google Discover Updated With Web Stories Carousel
Google Web Stories are now prominently featured in the Discover section of the Google app, which reaches over 800 million people per month.
What to Do When Your SEO Competitors Are Up to No Good
Watching your competitors more closely than you watch your own SEO results is a big mistake. Here’s what to focus on instead.
How to Chase Links That Only Get Better with Age
Want to build links that bring the biggest SEO benefits to your website? Here are three important things to consider in your link building approach.
7 Steps for Building an SEO Client Management System That Scales
An effective SEO client management system puts everything clients need in one place. Here’s how you can build one that is seamless and scalable.
Google My Business Changes to Insights & Video Uploads
Google My Business is giving business owners more data to work with in a series of updates to performance reports.
Bing Officially Rebrands As ‘Microsoft Bing’
Bing is now known as ‘Microsoft Bing’ after rolling out several changes which include new colors and a new logo.
How to Avoid Mistaking Correlation for Causation in SEO
There are a lot of SEO studies out there. Here’s how to decide if X is really affected by Y, or merely a coincidence.
12 Reasons Why Your Rich Snippets Aren’t Showing
Trying to figure out why your rich snippets are not showing in SERPs? Here are 12 possible reasons for this and what you can do