John McAlpin has nearly a decade providing advanced SEO consultations to health organizations across the United States. John is deeply engaged in both the local and national SEO community and has a strong background in technical SEO, web development, and digital marketing strategy. McAlpin also provides freelance web development services for WordPress hosted sites.
Struggling to find high-quality and relevant links for your local SEO? Use these tips to build links that can help improve your rankings.
Learn how to scrape Google for a set of keywords and visualize competitor insights using Python and Data Studio.
Choosing the right CRO agency can improve conversions and offers other digital marketing benefits, as well. Here’s how to find the best one.
Here’s what you need to know about choosing, setting up, and configuring a CDN for your WordPress website.
Tired of not being able to track total keyword rankings in Data Studio? Is Google Sheets crashing your computer? Try this BigQuery hack!
Citations are a key ranking factor for local search. Learn the ins and outs of managing and optimizing citations.
Tired of your boss or prospective clients asking you to forecast SEO performance? Try this new forecasting tactic.
Are you obsessed with the wrong things in SEO? Here are five things that are overrated or badly misused
Learn how to submit individual pages and entire websites to search engines in this comprehensive guide.
Is your website satisfying Googlebot? Here’s how Googlebot works, plus 10 optimization tips that can help you experience organic growth.