Latest SEO Articles
Your source for all things search engine optimization (SEO), including breaking news, algorithm updates, guides, strategies, tactics, tips, trends, tools, and more!
The 7 Most Important Things I’ve Learned About SEO This Year
As we near the end of another eventful year in SEO, let’s reflect on seven important developments and takeaways that stood out.
How to Use Microsoft Bing Site Explorer for SEO
Microsoft Bing Webmaster Tools recently released Site Explorer, which offers unique features for SEO pros. Here’s how to make the most out of it.
Two Latest Google Patents of Interest – November 6, 2020
Here are some interesting Google Search-related patent updates from the past few weeks that are worth checking out.
SEO Agencies, How Do You Keep Your Clients Close When You Can’t Meet?
Follow these tips for SEO agencies to maintain healthy retention rates and increase customer success during the new normal.
7 Tips to Improve Your Core Web Vitals Scores & Page Experience Signals
Is your site ready for the 2021 Google algorithm update? Here are seven user page experience aspects to focus on and how to optimize them.
What It Means to Own Your Organic Search Presence
Having an organic digital presence is essential to business success. Read on to learn how to measure, grow, and maintain it in search.
How to Find Links Which Can Actually Help You Rank at the Top of SERPs
Starting your process with a look at your competitors can help you get powerful links that will really make a change in your SEO visibility.
7 Marketing Disasters That Turned Out to Be Precious Lessons
SEO and marketing pros have their own professional horror stories to tell. Here are a few, and the lessons they learned from the experience.
How Google Chooses Canonical Page
Google’s Gary Illyes shares details of signals and weightings used for identifying canonical page and duplicates.
Stop Listening to Google’s Advice on Link Building
Here’s why you should take Google’s link building advice with a grain of salt and focus on proven tactics that will serve your company’s goals.
Google DeepRank: The Making of An Algorithm Update
Google is revealing new details about the making of its DeepRank algorithm which surfaces more relevant search results by understanding language the way humans do.
Are Search Engine Ranking Tools Still Useful?
Tracking rankings isn’t as clear cut as it used to be anymore. So are ranking tools still beneficial for SEO? Find out here.
Local SEO Workflows to Better Manage Your Google My Business Listing
Discover how to optimize your Google My Business listing and grow your business with smart and simple local SEO strategies.
Google Recommends Permanent URLs for Black Friday Pages
Google recommends using permanent URLs for Black Friday pages rather than creating new URLs for each annual sale.
Reputation Management SEO: A Beginner’s Guide
SEO is crucial in shaping and controlling the narrative around your brand in the SERPs. Here are six SEO tips for managing your online reputation.
How Google Chooses to Rank Images and Videos in Search Results
Google’s John Mueller answered how Google chooses to rank images and videos in the SERPs
Google Answers Question About Passages SEO
Google’s John Mueller answered a question about search optimizing web pages for Google’s new passages ranking algorithm.
Google on 307/HSTS Redirects (HTTP to HTTPS)
How Google handles 307/HSTS redirects is thoroughly explained in the latest ‘Ask Google Webmasters’ video with John Mueller.
The Future of Enterprise Search: Visual, Voice & Vertical
Here’s how and why brands should focus on visual, voice, and vertical search when setting up a long-term enterprise SEO strategy.
5 Benefits of a Standardized Global URL Structure
Don’t let a poor URL structure affect customer satisfaction. Here are five reasons you need to standardize your global website’s URL structure.
10 Google Sheets Add-Ons That Make SEO Work Easier
Google Sheets is a go-to tool for SEO professionals. Why not use add-ons to save time and simplify tasks? Check out 10 add-ons to try.
5 SEO Quick Fixes for Ecommerce Sites
Not all ecommerce SEO problems require complex solutions. Learn five common SEO issues hounding ecommerce websites and the best ways to address them fast.
3 Reasons Why You Need to Integrate CRO with SEO
It’s high time for companies to reconsider a more integrated approach to deploying SEO with CRO. Here are three reasons why.
How to Seamlessly Collaborate with a Successful Remote SEO Provider
Moving online? Make sure you’re set for success. Here’s why SEO matters more than ever and how to support your company through this rapid pivot.
The Mechanics of E-A-T: How Google Patents Can Help Explain How E-A-T Works
While we don’t know all the ways E-A-T impacts search, looking at Google patents can help us understand what Google algorithms are capable of.
How to Create a Dynamic Travel Sector Reviews Strategy
Travel review strategies these days should focus on dynamism and agility. Here’s how to design and develop one for SEO and business success.
Don’t Be a Link Builder: 7 Deadly Link Building Sins Y’all Are Committing
Steer clear of these seven mistakes to make sure you’re always bringing your A-game to your link building efforts.
Google to Highlight Best Shopping Deals in Search Results
Google is highlighting top shopping deals in search results in an effort to boost visibility for retailers while ensuring shoppers get the best available prices.
18 Safe Ways to Prepare & Optimize Your Website for the Holidays
Implement these tips to secure your site, protect your domain name, and prevent any problems from arising this busy holiday season.
SEO Best Practices When Using GIFs
What are the pros and cons of dynamic GIF content? Are GIFs good or bad for SEO? Here’s everything you need to know.