Latest SEO Articles
Your source for all things search engine optimization (SEO), including breaking news, algorithm updates, guides, strategies, tactics, tips, trends, tools, and more!
Google Adds New Shipping & Return Annotations in Search Results
Google is giving retailers the option to indicate in search results when they offer special promotions related to shipping and returns.
4 Reasons International SEO Fails (And How to Fix It)
Managing and optimizing global websites comes with challenges unique to international SEO. Learn about 4 of them and how to do better.
Maximize Your Keyword Strategy Impact: Avoid These 5 Common Pitfalls
A well-rounded keyword strategy can help set you up for SEO success. Discover new ways to get the most out of your keyword list.
7 Winning Content Writing Tips for 2021 (+ Guide)
Want to write impactful content today and beyond? Master these seven top tips and start writing content that delivers results.
Google: Interstitials are Fine Under this Condition
Google’s John Mueller offered a nuanced explanation of how the negative ranking factor related to interstitials works
12 Questions to Ask When Hiring a Local SEO Agency
Hiring a local SEO agency can help take your local business to the next level. Learn how to evaluate your options here.
How to Get Started With Keyword Research for SEO
Keyword research is an ongoing process for marketers. Learn the basics of good SEO keyword research and analysis here.
Google: Low Traffic Does Not Always Mean Low Quality
Google’s John Mueller offers solutions for what to do about web pages that have little to no search traffic
Google’s Not Fooled By Fake Lighthouse Scores
Google’s John Mueller tells SEOs that fake Lighthouse scores won’t help websites rank any higher in search results.
10 Top SEO Scams & Cons (Plus How to Avoid Them)
Learn the top SEO scams and cons, how to spot them, and what you need to know to steer clear.
3 Ways Edge SEO Can Improve the Enterprise Ecommerce Experience
Managing the search experience and consistent rankings is challenging for enterprise ecommerce websites. Here’s how edge SEO can help.
Google Title Tag Update Casualties Lose Search Traffic
Google’s Title Tag Update is causing so much disruption that some have started calling it Titlepocalypse
Google Reportedly Paying Apple $15B to Stay Default Search Engine
Financial analysts estimate Google is paying Apple $15 billion to remain the default search provider on the Safari browser.
How Can Interactive Content Impact an SEO Strategy?
Want to stand out in a sea of static content, boost your SEO, and grow your brand? Here’s why you should invest in interactive content.
Google’s Page Title Update is Dynamic and Reactive to Changes
As more new information comes out about Google’s update to generating web page titles, we learn it’s dynamic and will react to on-site changes.
15 Local SEO Mistakes and How to Avoid Them
Local search and maps drive traffic and leads — when done right. Learn to spot and avoid 15 common local SEO mistakes here.
Google Confirms Update to Generating Web Page Titles
Google’s Danny Sullivan confirms the search engine is updating the way it generates web page titles in search results.
What Type of SSL Certificate Does Your Website Need?
Learn about the different types of SSL certificates, how they impact marketing here, and which one may be right for your website here.
How Can We Prepare for What SEO May Look Like In Future?
SEO has come a long way and will continue to evolve as search engines evolve. Here’s where to focus next.
5 Marketing Tips and Tricks From Top YouTube Channels
YouTube is a great place to find and connect with your audience. Check out these 5 important lessons from top-performing channels.
Google Redesigns ‘How Search Works’ Website
Google has updated its ‘How Search Works’ website which contains information on how Google organizes, ranks, and tests search results.
5 Ways to Boost Your SEO With Third-Party Reviews
Third-party reviews can impact consumers’ expectations and search engine rankings alike. Learn 5 tactics to use reviews to boost your SEO.
Intent-Based SEO & PPC: 5 Ways to Build Incremental Benefit
Learn how to maximize revenue by combining SEO and PPC to build intent-based content marketing strategies.
Ranking for Head Term Keywords
Google’s John Mueller answers a question about ranking for massive traffic head term keyword phrases
Google Wants to Fix Page Title Rewrites
Google’s Danny Sullivan hears the criticism of the recent page title rewrite update and suggests a way that it could be improved.
15 Conversion Copy Tips Every SEO Writer Needs to Know
Calling SEO writers! When you prioritize the needs of your audience in your content, you’ll please your readers and rank in Google. Here’s your how-to.
New Research Shows How to Win in Local Search
Research on millions of sessions and page views identified what traffic channels bring more sales and engagement
Google is Rewriting Title Tags in SERPs
Google is rewriting title tags for a limited amount of pages in search results, often replacing the text with a page’s H1 tag.
Google Bug Causing Issues With Images in Top Stories
Google’s Search Liaison, Danny Sullivan, reports that a bug in search results is causing images in Top Stories not to render properly.
4 Signs That Link Building Isn’t Right for Your Business
Link building just isn’t the right answer for all businesses, all the time. Recognize the warning signs and learn how to overcome them here.