Latest SEO Articles
Your source for all things search engine optimization (SEO), including breaking news, algorithm updates, guides, strategies, tactics, tips, trends, tools, and more!
John Mueller Answers What to Do About Link Building
Google’s John Mueller responds to question asking what to do about link building
How to Optimize for Rich Snippets: A Complete Guide
What are rich snippets and how do you optimize for them? Learn how to enhance your visibility in Google Search with rich snippets.
Google Algorithm Update Targets Slander
A New York Times report states that Google is planning on changing its algorithm to demote websites that publish unverified or slanderous claims about others.
3 Types of Data Science SEO Teams and How They Work
The team is the most important element in successful data science for SEO. Here are 3 main types of teams and how they work.
15 SEO Experts Share Their Tips for Newbies
SEO is an evolving marketing practice. In this post, 15 SEO experts share their advice on how to get started learning SEO.
How to Get Better Results for Your GMB Listing with Fewer Tools
Learn how centralizing your local SEO efforts can help you do more in less time and get better results for your Google My Business listings.
How to Test Your AMP Pages: The Complete Guide
Learn how to implement, validate, monitor, and fix the most common AMP errors to improve SEO with this step-by-step testing guide.
Google Shows How to Create Web Stories in 5 Steps
New video and blog post shows how easy it is to create a web story in 5 steps and 5 minutes
4 Pillars of Organizational Maturity for Smarter Organic Marketing
Excelling in the digital marketplace requires on-point organic marketing. These pillars of organizational maturity – people, practice, systems, and metrics – will get you there.
PPC Quick Wins: 4 Proven Tactics to Outshine the Competition
This quick four-step PPC strategy will provide proven methods to help you deliver on your client’s expectations and drive impactful results.
Does Using a Dropdown Menu Negatively Impact Page Authority?
Navigation and menus can either improve the site or do it harm. Learn more about how your site’s navigation affects SEO.
How to Earn Links Organically & Resist the Dark Side
Learn the steps to earning truly organic links and why you should focus more on relevance, value, and trust as key link building metrics.
WordPress 5.8 Will Be Faster with WebP Support
WordPress 5.8 arriving July 2021 will speed up websites by supporting the WebP image format. Image conversions may be on the way
Google: No Limit to Page Indexing For One Site
Google says there’s no limit to how many static HTML pages it can index from one site.
Google Doesn’t Rank Pages Different From Posts
Google doesn’t distinguish between blog posts and webpages when indexing and ranking content. A “post” can rank just as well as a “page.”
Google Updates Video SEO Best Practices
Google’s video SEO best practices document has been updated with a section on how to optimize mature content for SafeSearch.
5 Things You Can Do Right Now to Improve Your EAT for Google
Want to snag those valuable top three spots in the SERPs? Show your expertise, authority, and trustworthiness to your readers and Google. Here’s how.
Google on How to Use Keywords in Content
John Mueller answers a question about how many times to use keywords on a page and the value of words mapping to the topic
Google Can Forward Ranking Signals Without A 301 Redirect
Google’s John Mueller says, in some cases, it’s possible to forward ranking signals from an old page to a new page without a 301 redirect.
Google: Put Unique Content Above The Fold
As an SEO best practice, the above the fold area of a webpage should have at least some content which is unique to that page.
27 Must Ask Questions for New SEO Clients
Ask these 27 questions to help ensure you have a smooth onboarding process and are set up to improve ROI and meet their business objectives.
The 10 Most Harmful Mobile SEO Mistakes
Here are 10 mobile SEO mistakes you should avoid to ensure you remain in the SERPs, drive traffic to your site, and keep visitors happy.
How to Optimize for Branded Organic Search Traffic
Do you own all available Google Search real estate for branded searches? If not, read on to learn to optimize for branded organic search.
How Enterprise SEO Can Maximize Traditional Marketing ROI
Where do digital and traditional marketing meet, and how can one boost the other? Learn to support traditional marketing with Enterprise SEO.
Google My Business: Your Guide to Better Local SEO Rankings
Need to refresh your local SEO campaigns? Learn everything you need to know about ranking and visibility for Google My Business.
Google Broad Core Algorithm Update Rolling Out June 2, 2021
Google is releasing a broad core algorithm update today on June 2, 2021. This will be followed by another core update in July.
WordPress SEO Without an SEO Plugin
Do you need an SEO plugin for your WordPress website? Learn about SEO plugins, how to choose one, and whether you need one at all.
How to Win Buy-in for Technical SEO Initiatives with User Stories
Struggling to get SEO recommendations implemented by developers? User stories can be a powerful tool. Here’s how to write them.
How to Identify Site Quality for Link Building
Lower the risks in your link building outreach. Learn the key elements to evaluate to determine a potential linking partner’s site quality.
What to Do When the .COM You Want Is Taken
Have you just come up with a great business name but discovered that the .com is already taken? Don’t despair! There are many great alternatives.