Read this walkthrough of tips for tracking metrics and reinforce the need for understanding, communication, and agreement in your marketer/client relationship.
Josh is Director, Integrated Channel Delivery at Trozzolo. He was formerly a digital marketing strategist at Vizion Interactive. Josh possesses a strong dedication and passion into the understanding and execution of successful search marketing campaigns. Deeply ingraining himself into “all things search,” Josh’s years of expertise in search marketing help him to concentrate on how to effectively harness all areas of online marketing including SEO, social media and local search to create an encapsulating approach to search engine marketing ideation as the online landscape continues to evolve.
In addition, Josh manages the Kansas City Search Engine Marketing Association, Is the leader of the SEMPO Cities KC Search Conference, has written for Search Engine Watch and has been a speaker at SES, ClickZ Live, Digital Summit, Integrated Marketing Summit and the SEMPO Forum.
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